Quoted for truth.
OMD fails on every level. It was a terrible story, it undid decades of GOOD comics and character growth, and for what? Dan Slott certainly didn't need it to write a great Spidey comic. It merely creates ill will across the board that Slott and the others will pay for (or not, as even COUNTDOWN sells moderately well). These books will be mass ordered by shops regardless of how many copies move off the shelves.
I will say offering the first issue of BND at an extra buck is an extra kick in the nards.
And you are so right, this is the kind of crap DC has become infamous for doing, and Joe Q himself has mocked, acted holier-than-thou for not doing. Well, he's done it. And not to any ol' franchise, but Marvel's equalivant to Batman or Superman (in terms of popularity, not date). A franchise that has been crippled not by a marriage, but by a decade or longer's worth of stories just like OMD; shocks, twists, agendas, people looking to make a name for themselves, anything but people just working with what Spidey is and running with it.
Besides, the marriage was dead by 2000 and could have been phased out in 2001, but Joe folded like a book when the movie was due. Any doubts they'd get re-married if SPIDER-MAN 4 ever becomes a reality? Given BACK IN BLACK and all those Sandman stories, bet on "yes".
Even if you believe that Joe Q is setting up a "re-marriage" within a year, much as the unmasking was undone in that time, then all he has done is prove to the audience that he is willing to lie, outright manipulate to sell comics, or is at best incompetant. None of which help him.
I feel sorry for Slott, I really do. And for myself and everyone else who looked forward to him on Spidey since 2005 or earlier who not has to swallow a bitter pill and feel guilty for buying it. Imagine that, an event so bad that it ruins potentially good comics later. UGH!
JMS and reportedly Peter David didn't care for it, but did that matter? No.
As I said in my rant, if Joe Q was serious about a seperation, he should have gone with a divorce. No cosmic bull****, make it down to earth, make it human, make it relatable. They could always have recoupled (unless you believe that no on on earth has ever divorced and then remarried, and if you do...I have a bridge to sell you). Instead he chose the overblown comic book baloney eraser. To call Joe Q an idiot would insult idiots elsewhere.
My original rant is still here:
http://forums.superherohype.com/showpost.php?p=13657254&postcount=151