H.U.S.T.L.E.
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- May 15, 2013
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Since this conversation about the Divas division coincides with the NXT buzz on the Network, I've been giving something a lot of thought. With the promotion of NXT Takeover on Raw, I felt that it was the best job WWE has done in promoting Network content since its launch. NXT is one of the flagship shows for the Network and from a cursory glance across message boards and other social media outlets, it's a big reason why some fans have maintain their subscriptions. Along those lines... since Main Event is a Network exclusive show, I think they could be doing much more with with it. Right now, they're using it for filler matches to continue storylines and giving away big announcements on a platform where a lot people will miss it. Instead, how about you structure it as another niche program like NXT?
I think it's time that they experiment, and I propose that they dedicate Main Event to the Divas division. With a core group of 12 or so like we outlined earlier, you could build a fairly compelling hour long show with the ladies on the main roster. In any given episode of NXT, you aren't seeing many more characters than that anyway, so with a more limited roster and steady screen time I think it would be very effective in fleshing out characters. In proposing this, I don't mean that we should never see a woman appear on Raw or Smackdown. I understand that part of their obligation to Total Divas will be promoting on their flagship show, and that's fine as long as it's kept to short doses. But Main Event would give a consistent platform to ALL the main roster women, which is a big problem with the way they're currently handled.
Then, to promote the show I would do several things: a 3-5 minute "Last week on Main Event" recap that shows viewers these women aren't invisible and actually involved in storylines, build to big matches on Raw and not always for PPV, and have main roster guys do color commentary with Renee on a guest basis. Make it niche and Network exclusive, promote it on your platforms and see how it goes. As of right now, nobody is thinking "Oh Main Event is on the Network? I gotta subscribe to see that!" I also think there'd be an added benefit to creating a hour-long show solely for the women. Right now, Main Event is purely an afterthought and an unnecessary burden on the creative team. Give one writer control of the Divas show like they do for NXT, which is a nice focused product. I just want to see them think outside the box for once, and they have a nice start with NXT. Provide a niche product and it can get people talking if the quality is there, we've seen that. There's plenty of talented women, so give them a chance to let them loose and perform!
I think it's time that they experiment, and I propose that they dedicate Main Event to the Divas division. With a core group of 12 or so like we outlined earlier, you could build a fairly compelling hour long show with the ladies on the main roster. In any given episode of NXT, you aren't seeing many more characters than that anyway, so with a more limited roster and steady screen time I think it would be very effective in fleshing out characters. In proposing this, I don't mean that we should never see a woman appear on Raw or Smackdown. I understand that part of their obligation to Total Divas will be promoting on their flagship show, and that's fine as long as it's kept to short doses. But Main Event would give a consistent platform to ALL the main roster women, which is a big problem with the way they're currently handled.
Then, to promote the show I would do several things: a 3-5 minute "Last week on Main Event" recap that shows viewers these women aren't invisible and actually involved in storylines, build to big matches on Raw and not always for PPV, and have main roster guys do color commentary with Renee on a guest basis. Make it niche and Network exclusive, promote it on your platforms and see how it goes. As of right now, nobody is thinking "Oh Main Event is on the Network? I gotta subscribe to see that!" I also think there'd be an added benefit to creating a hour-long show solely for the women. Right now, Main Event is purely an afterthought and an unnecessary burden on the creative team. Give one writer control of the Divas show like they do for NXT, which is a nice focused product. I just want to see them think outside the box for once, and they have a nice start with NXT. Provide a niche product and it can get people talking if the quality is there, we've seen that. There's plenty of talented women, so give them a chance to let them loose and perform!