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The Dark Knight Would you buy a book documenting the viral campaign?

if they do anything with video footage it will be an extra on the blu-ray version i'd say. that is why i love my ps3 :cwink:
 
I would like one documenting both sides, actually. I live in freaking North Dakota, so getting involved from all the way up here is kinda hard. I'd drop a cool $40 or $50 for a nice hardcover book, with full documentation. The real seller would be if it came with a CD or something like that that contained audio of the messages you could have recieved.
 
Yes, I would buy it mostly to fill my EGO. Because I am sure if something is written about the Viral my effort in revealing the criminals who are be hind the MIA Kingston Ball will be noted. In great detail because my exploits in exposing said crooks will be epic and very dramatic...A car chase a-la THE FRENCH CONNECTION will be featured. then followed seamlessly with some tense dramatic grappling between I and the said crooks. an explosion or three and finally Me - THE HUNGRY HUNTER, will emerge from the twisted iron and rubble and a slight Grey plume of smoke with my suit torn and battered and my skin broken and seeping the liquid of live, Blood. Thought broken, I emerge from ground zero victorious.
 
I would like one documenting both sides, actually. I live in freaking North Dakota, so getting involved from all the way up here is kinda hard. I'd drop a cool $40 or $50 for a nice hardcover book, with full documentation. The real seller would be if it came with a CD or something like that that contained audio of the messages you could have recieved.



LOL, I am surprised someone is not already selling this on ebay -

- then after you win the auction they give you the web address for WikiBruce.

Great job on that wiki by the way, one of the handiest things around. 42 themselves probably use it to keep track of all the stuff they got going on.
 
LOL, I am surprised someone is not already selling this on ebay -

- then after you win the auction they give you the web address for WikiBruce.

Great job on that wiki by the way, one of the handiest things around. 42 themselves probably use it to keep track of all the stuff they got going on.
If I'm bored after all this is over, I might figure out Flash and make a giant interactive Flash file with everything that went down.

It seems like one of my random projects that never materializes. But if I get enough demand, I'll have no choice but to take it up, LOL.
 
If I'm bored after all this is over, I might figure out Flash and make a giant interactive Flash file with everything that went down.

It seems like one of my random projects that never materializes. But if I get enough demand, I'll have no choice but to take it up, LOL.


I got some storyboard ideas - if you are serious when this is over I would volunteer to help you put something together - kinda like an interactive timeline. Keep me in mind.....
 
LOL, I am surprised someone is not already selling this on ebay -

- then after you win the auction they give you the web address for WikiBruce.

Great job on that wiki by the way, one of the handiest things around. 42 themselves probably use it to keep track of all the stuff they got going on.

Yeah, that Wiki is freaking great. But I spend enough time in front of the computer at my job. Besides, if I had a book I could at least say I was reading. The problem for me, is that I'm basically stuck on the sidelines. I think if I had tangible documentation of the virals, I could at least feel somewhat involved.

But yeah, I said I'd pay that much because I'd want it all. Pics of the goon mask, pics of the dollar, a list of all the clues provided, pics of all the people that got their face painted, pics of all the different websites at various times, a cd w/ recordings of all the phone calls you could receive, and etc. Full documentation. :hoboj:
 
Honestly, I can pretty much guarantee you that anytime in the next few years (and perhaps even years from now) you will get various books circulated in academia discussing this topic, probably some at greater length than others. I mean the fact is that people involved in movies/TV/advertising have taken a great interest to this campaign because it's pretty much unprecedented and finding an alternative form of advertising that utilizes several platforms is kind of a thing in the business at the moment, because advertising with TV spots and trailers at the movies is not enough to sell anymore. Smaller things than this have popped up in books of this nature (I seriously have a textbook assigned with an entire, I dunno, fifth of the book dedicated to discussing the Harry Potter fandom...and one part discussing the Star Wars fandom...I mean if you wrote another section about the Batman fandom and how it was affected by this game, it could fit right there in the book, and that's just the first book off the top of my head), so I have little doubt that this one will show up at some point, because it's kind of a re-definition point. But, I can't see 42E doing it themselves...they're a relatively small company, and oftentimes companies that run ARGs/viral campaigns prefer to remain anonymous because they feel it detracts from the game and also, because frankly...look at how different things become knowing as we know that 42E runs it. If we didn't know, we'd have no way of knowing which sites were fake and which were real, we'd have no way of guessing which geographical locations they'd tend most toward (well, I guess we could still guess, as mostly it's major cities), and we'd be unable to guess what to expect based on previous games. But, I think with a game this size it's probably pretty impossible to keep the people running it anonymous.

Curiously, however, when last I checked, 42E was a very small company. It's possible they've grown in number and no source reflects it, but I was told 30 people, tops. My best guess is that maybe that is how many people are in the company, only they hire outside the company to do various things--designing the websites or delivering things to be scavenged to different locations (I can't imagine them hiring one guy to run around the world and put bowling balls in lockers).

Anyway, my point here is that even if there is never any official documentation of it, there will no doubt at some point be a pretty solid literary representation of it, although to us it may seem kind of stupid (because I'm a Harry Potter nerd and reading the stuff in that book about Harry Potter fandom was accurate...but stupid, because it's old news to me). But you never know. I mean it's a feasible idea.
 
If I'm bored after all this is over, I might figure out Flash and make a giant interactive Flash file with everything that went down.

This is a great idea Anita. :up:
A nice way to tell/share/relive the fun over and over.
 
If I'm bored after all this is over, I might figure out Flash and make a giant interactive Flash file with everything that went down.

It seems like one of my random projects that never materializes. But if I get enough demand, I'll have no choice but to take it up, LOL.

Hit me up on IM. If you decide to do something, I can give you a hand with the flash part of it.
 
at the end of I Love Bees (42's campaign for Halo 2), archival DVDs were distributed to players. They're very cool; it contains all the audio files from the game, a little bit of behind the scenes stuff, etc. I don't think they've done anything like that for their campaigns since then, but there's always a chance!
 
I think the idea of a book (with a CD/DVD with multimedia content) would be a splendid idea! I mean, I am fond of the coffee - table book genre (I just bought the one they made for Trick 'r Treat) and that would be a fan's dream. To make it interesting, maybe they could replicate the Joker's letters, and other such documents, and have them located in pockets of the book...just an idea...:grin:
 
at the end of I Love Bees (42's campaign for Halo 2), archival DVDs were distributed to players. They're very cool; it contains all the audio files from the game, a little bit of behind the scenes stuff, etc. I don't think they've done anything like that for their campaigns since then, but there's always a chance!

Oh, that's fabulous! I think I Love Bees was their last big ARG and up until now probably the one with the most funding, so I can see that happening again, then. I hope so! That would be magnificent.
 
I wouldn't buy a book about it but I do like the idea of a DVD mini-documentry on it, that sounds cool.
 
I would pay $1000000000000000000.00 for a book reviewing all the TDK viral clues and sub-plots that we missed.
 
I would like one documenting both sides, actually. I live in freaking North Dakota, so getting involved from all the way up here is kinda hard. I'd drop a cool $40 or $50 for a nice hardcover book, with full documentation. The real seller would be if it came with a CD or something like that that contained audio of the messages you could have recieved.


Go to the wiki page and fire up your printer/cd burner. Much cheaper and avoids the more than likely possibility that such a book will not be released. But an official web site from 42 chronicling the entire viral story line, clues, and games would be a good way to wrap things up. *wink wink*
 
King Kong had a supplemental DVD/Book package that chronicled the making of the movie and all of the hooplah that went along with it. Even some infant-style viral marketing was a part of King Kong and I think that was included in the package too.

I'd like to see something like this, personally. Maybe a DVD with the video/audio footage we've seen along with a "Making-of-the-Marketing" featurette. I also had this crazy idea of doing the Notaro storyline as a court TV-esque show.... hiring actors to play gotham residents/cops/doctors/etc. to portray the story as if it happened in real life.

along with a book with the sweet screen shots of the countless sites we've been graced with and some examples of swag... i'd drop an easy $100 bucks on this bad boy.

hopefully 42/WB will take advantage of swag-starved gents such as myself. :woot:
 
I don't know about buying a book, but I definitely hope that they do a small featurette on the DVD regarding this!


After reading the inital post, I was going to write the same exact thing. Just a quick 10-20 minutes, depending on how much is left before the movie comes out, about how they went about setting the games up and what not.
 
No dvd or book(Yet) but here's what 42E used as a summary for the NIN ARG. turn up the sound and the overview will start in about 5-10 seconds then click each link at the bottom of the screen.

Link
 
No dvd or book(Yet) but here's what 42E used as a summary for the NIN ARG. turn up the sound and the overview will start in about 5-10 seconds then click each link at the bottom of the screen.

Link

Wow. Thanks. That is a pretty comprehensive site.
 
It could hold it's own book...but it would be like that marvel book with the free collectibles.Imagine 2 free "I believe in Harvey Dent" buttons, a regular and a two face one.It'd be replicas of course, and be pretty cool.
 

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