DC Relaunching Everything? - Part 4

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This is a continuation thread, the old thread is [split]357199[/split]

 

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This is a continuation thread, the old thread is [split]356051[/split]

 

[Mystirious]

That makes sense

I recommend the comic books Cornell is writing too

 

[Anubis]

It was when I tried to explain the time difference between Action Comics and Justice League aloud that I realized how dumb the partial reboot sounds. That said, the casual readership would probably be confused if it was a full reboot or a next gen DC. I don't care at this point; I just want good stories everyone can get into.

The casual Readership are f**king idiots.

 

[SouLeSS]

The casual readership is the bigger portion of the sales though, no?

 

[Anubis]

For a couple of months. But being casual, they'll stop reading eventually and move on to the next shiny bobble.

 

[SouLeSS]

But if you think about it, taking everything back to #1 will (theoretically) bring in a ****load of 'new' casual readers.

And since it's all new and rebooted basically, theres a (theoretical) higher chance of them sticking around for a while as opposed to say jumping into Batman #730 or something.

 

[Anubis]

You can believe that if you want to, but it's unlikely to happen.

You know how many times they've tried this new number one boos**t? It always fails. Small spike for a few months, then back to squat.

If this were a full reboot, it would be possible. But it's not. They're gonna cherry pick here and there. And already it's confusing. jump on at #781 or at #1, it matters not. They'll still be lost.

 

[SouLeSS]

That's what the DC heads gotta believe though.

 

[Manic]

If DC really wanted to bring in new readers, they'd be advertising "The New 52" on TV. Then they could tap into that audience of people who spend millions of dollars watching superhero movies. Once you start telling the masses that new #1 comics are coming out that anyone can read (regardless of whether or not they've ever read a comic before), then there's a good chance of bringing in new readers for a few months.

 

[taskmaster]

If DC really wanted to bring in new readers, they'd be advertising "The New 52" on TV. Then they could tap into that audience of people who spend millions of dollars watching superhero movies. Once you start telling the masses that new #1 comics are coming out that anyone can read (regardless of whether or not they've ever read a comic before), then there's a good chance of bringing in new readers for a few months.

If I remember correctly they will be advertising on television. I know for a fact that they'll be advertising in movie theaters.

 

[Manic]

Then I have nothing more to say




...until the next piece of news about a relaunched title comes out and pisses me off.

 

[Motown Marvel]

The casual Readership are f**king idiots.

isnt it heart warming to know that is who this relaunch is pandering to?

 

[Anubis]

I feel it in my cockles.

 

[taskmaster]

isnt it heart warming to know that is who this relaunch is pandering to?

To the people who'll spend money to buy comics? Yes, damn DC for trying to make money in a failing industry.

 

[Anubis]

It's not about them trying to make money. This is a quick fix at best. It wont solve the problems of the industry.

Putting a band aid on a gun shot wound if you will.

 

[Primal Slayer]

Considering half of these titles were at #1s just like 2 years ago I dont know how well it will do. Now if DC did some creative advertising for all of them...but that wont happen so I am not expecting any WOW sales.

 

[taskmaster]

It's not about them trying to make money. This is a quick fix at best. It wont solve the problems of the industry.

Putting a band aid on a gun shot wound if you will.

My issue is with putting down causal readers. It doesn't make any sense because they're the people who are keeping the industry afloat and they're the ones DC and comics in general need to attract if they're ever going to succeed. I'm sure you'd consider people who are picking up Bendis Avengers casual readers and look how well that book does. I know that most people here don't think of it as a good book but what matters is the sales and enough people enjoy it to put it in the top ten. Point is, our hobby would wither and die without causal readers.

 

[Anubis]

Our definitions are two different things. Casual readers are people who pick up a comic here and there. Maybe they hop on for a storyarc or two, then, that's it.

There's a difference between casual readers and what you're talking about.

I wanna call em the brain dead majority? But no. That would be wrong.

 

[taskmaster]

Alright, I see the distinction. But I still say that anyone buying a comic, whether it be once in a while or a collector who picks up all the books, are vital to the success of the DC relaunch and the comic book industry. We need everyone we can get.

 

[Saint]

I have difficulty believing that individuals who decide "Well, it's time to buy a comic today" every couple of months represent a huge priority for DC, unless the goal is to transform that person into someone who buys monthly (which is to say, not casual).

Also, who is this casual person? Besides kids who aren't buying their own books, who just buys a comic "every now and then?" It's not even really feasible to do that, the way stories are published these days. The only way to do it would be to buy trades.

 

[kguillou]

All this still doesn't solve the MAIN problem of the industry which is distribution. You can advertise and market your product all you want but if people cant find your product they will not buy it. Comic stores are dying every month and just two days ago Borders is officially no more. If people cannot find comic books people will not buy, and that is reflected in sales. Part of the reason comics were selling in gangbusters in the 90's (besides the cheap prices and gimmicks) was that you could find the newest issue of Batman or Spiderman in your local grocery store. Until they solve that problem, comic sales will continue to plummet.

 

[Anubis]

Which is why this whole thing doesn't work.

Those people that make up the 100,000 who buy Bendis or Loeb, well they're gonna be there. What they want is people that aren't buying comics. Casual and not at all. But they aren't gonna get those people. Especially if their target audience is 18 to 34.

Also what the guy above me just said.

 

[Manic]

But grocery stores don't carry comics anymore because comics don't sell. But comics don't sell because places like grocery stores no longer carry them.

Kif, we have a conundrum.

 

[trustyside-kick]

All this still doesn't solve the MAIN problem of the industry which is distribution. You can advertise and market your product all you want but if people cant find your product they will not buy it. Comic stores are dying every month and just two days ago Borders is officially no more. If people cannot find comic books people will not buy, and that is reflected in sales. Part of the reason comics were selling in gangbusters in the 90's (besides the cheap prices and gimmicks) was that you could find the newest issue of Batman or Spiderman in your local grocery store. Until they solve that problem, comic sales will continue to plummet.

However DC is going to be releasing their new issues digitally now so that makes things even more convenient for the fans that do not read because of that type of reason.