I really don't see the big deal with Captain America Reborn being late, or that Steve's made a few appearances in other books already. We ALL know Steve is coming back, and the only thing we're missing is how it finally ends up. If it was a question of ruining the ending of the book, things might have been handled differently. In this case, no big deal. I'm much happier that Marvel is keeping the ball going. It's much better than when we had the big delays with Civil War.
Also, a reveal does not ruin a story. We all saw that Spidey got his new black costume before it was ever revealed how...and, it didn't spoil Secret Wars one bit, and in fact made people more interested in how it was done. (And, yeah, it was planned that way, unlike this scenario...but, to me, not much different in the grand scheme of things, especially since issue #1 let us know Steve was coming back...hence, the Reborn title.) Now, Steve is back, and maybe people will be more interested in seeing how.
Also, I don't think there is a soul on this board who wouldn't have expected Blackest Night to outsell Cap Reborn. Blackest Night had been hyped for over a year. What we didn't expect is that it would be somewhat of a disappointment, like World War Hulk.
Marvel didn't expect BLACKEST NIGHT to outsell CAPTAIN AMERICA REBORN. Clearly. When was the last time anything of DC's outsold anything from Marvel at the Top spot for, what, 4 out of 5 months in the same year? 2006? MAYBE? The fact that BN has outsold CA:R for about 75% of it's run, and actually GAINED readers (or orders) per issue, while CA:R has not, had to come as a bit of a shock after a couple of years of relative inactivity from DC. After winning 33 out of 36 rounds with relative ease, DC suddenly came close to winning 4 in a row with some massive haymakers. You
bet they were surprised. Any answer to the contrary to fans mocks their intelligence.
And their first reaction was to get desperate and expand on CA:R, and to hell with the schedule.
To be blunt, the return of Steve Rogers to life after over two full years warrants more than the change of a costume. Beside the point, the entire point of REBORN was to provide that, "oh, yeah!" moment of Steve Rogers being 100% back, body, mind and soul, after being slain by Red Skull's plot. Some could argue that is the entire point of reading the series, is to get to that moment, especially since we already know the ludicrous reason of how (Steve was somehow lost in time, reliving his life, only his body was still here, or it wasn't, or whatever, I defy even Brubaker to explain it in 15 words or less). The how isn't really important; it could have been a bunch of American flags coming together via magic like Brian Braddock in CAPTAIN BRITAIN AND MI-13 #2-3 (only we couldn't have gotten four issues of drag out of that, could we?). In fact, that "oh, yeah!" moment is arguably, to argue further, the only point, besides commercial, of book-ending the "Barnes as Cap" story.
That moment is gone, now. We've seen Rogers in other books before he's really returned. We not only know for a fact he returns, we know he's 100% free of the Skull; for all we knew, he could have lurked inside his mind like he did with Lukin. There is literally no point to finish CA:R now because of the botched schedule. We already know how Rogers survived; time travel. And despite the cliffhanger of issue #4, any illusion that his resurrection will have a negative angle is gone. There's literally no point to continue. I feel like a tool and a sucker for buying CA:R #5 and #6 and I haven't even handed the clerk the $4 for them yet. That is not an ideal reaction for a comic company, especially when it is their own doing.
Imagine I told you, weeks before the release of IRON MAN 2, the complete third act, shot for shot and almost line for line. Would your excitement to see it increase or decrease, knowing what to expect? Because I have to say, in 1999-2000 I must have peeked at every X-MEN movie spoiler site in the universe, and that was before they knew to keep a lot tight lipped. I went into the film knowing nearly every sequence in advance, and I have to tell you, it didn't help my experience one iota.
Resurrecting Rogers was a no-brainer type of story. Anyone could have written it and it would have sold like crazy, and gotten buzz. Whenever a superhero dies, everyone automatically assumes they will be back; NEWSARAMA headlined every CA article with "Cap is still dead" for A FULL BLOODY YEAR. Therefore, there is no way Brubaker is going to surprise anyone with CA:R. All that separates that from anything else is how he handles the execution. And to be fair, despite a very predictable popcorn event that everyone knows the conclusion of ahead of time, Brubaker's kept REBORN readable on execution alone. But no feat of execution can capture that "oh, yeah" moment of Steve REALLY being back, now that that has been botched by editorial. And that isn't right for Bru or for the fans.
We'll get WIELD THE SHIELD, an EPILOGUE to REBORN, before REBORN #6. That is completely and utterly ridiculous. Imagine getting TWO TOWERS before RETURN OF THE KING. Imagine watching episodes of an originally aired TV serial show out of order; say "24 EPISODE 24" a good month before episodes 23 or 22 of "24". But, oh, wait, TV shows never screw that up, never intentionally botch that **** in mad dash gambles for more greenbacks. Only comics mess that stuff up.