John Carter : A Princess of Mars - Part 2

[jacobed]

I just bought the movie novelization at walmart it also comes with the original first book. Ive never read them So im excited to read both

 

[Project862006]

Another Positive Review - AICN
http://www.aintitcool.com/node/53943

 

[ToilesHeroiques]

Andrew Stanton tweets this :

Another great fan trailer arises! Love this! youtube.com/watch?v=el_u2f… #gobarsoom

[YT]el_u2f8eqb4[/YT]

https://***********/andrewstanton/statuses/174854326404136960

 

[Octoberist]

Badass Digest has an interview with Andrew Stanton, and what really went down with the 'John Carter' title change.

Techincally, it's still 'John Carter of Mars' in the credits but it's being marketing only as 'John Carter'. Andrew was okay with the title change as long as Disney can keep the 'JMCj' logo.

Once upon a time John Carter was called John Carter of Mars, but Disney got cold feet on the last two words and the film got stuck with a title that is, frankly, beyond generic. But Andrew Stanton, the director of the film, says he's okay with it because the 'Of Mars' is still in there... it just comes up at the very end of the film, right before the closing credits.

At the time there was panic about Mars Needs Moms. That wasn’t convincing to me to do anything. Then they did all this testing and found out that a huge bulk of people were saying no off the title. You can’t lie about that stuff, that’s the response you’re getting. I was like ‘Eh, that’s what the movie is.’ But I don’t want to hurt people from coming to the movie. Then I realized the movie is about that arc [of John Carter's character], and I said, ‘I’ll change it if you let me change it at the end. And if you let me keep the JCM logo.’ Because it means something by the end of the movie, and if there are more movies I want that to be what you remember. It may seem like an odd thing, but I wanted it to be the reverse Harry Potter. With the latest Harry Potter they had Harry Potter and the Blah Blah Blah Blah, but you just see the HP. I wanted the JCM to mean something.

According to Stanton this was one of the only times he bowed to Disney.

I was pretty hardball. To be honest nobody ever fought me, but it was the fan in me that gave me the guts. That, and I have a day job. I just felt like if anybody had a chance of making this without it being (CENSORED) up by the studio, it might be me. They’re too afraid of me - they want me happy at Pixar. So I thought I should use this for good, and make the movie the way I always thought it should be made. If at any one of these points if they were going to push back, I would have pulled out. It’s the best way to buy a car - I don’t mind walking away. So it pretty much got me through to the end. I never saw a studio person on the set until the reshoots.

http://badassdigest.com/2012/02/29/...hy-its-still-john-carter-of-mars-technically/

 

[Thundercrack85]

I thought that might be the case.

Mars Needs Moms has to be the worst box office disaster in recent history. Oddly the disaster was underreported. But then barely anyone saw that movie.

 

[Octoberist]

Because it was underreported, I just don't see how that would ruin 'John Carter's chances if they kept in 'Mars'.

But again, 'John Carter of Mars' is STILL in the movie in the end credits, so everyone kinda wins?

 

[Thundercrack85]

Because apparently the word "Mars" puts people off. Maybe they had an odd test audience? I don't know.

 

[Octoberist]

Another Positive Review - AICN
http://www.aintitcool.com/node/53943

I liked how the reviewer addressed some of the stuff I was skeptical about, like the alien designs and how barren Mars is compared to the old illustrations I've seen, which have more cities and tech.

 

[dark_b]

Because it was underreported, I just don't see how that would ruin 'John Carter's chances if they kept in 'Mars'.

But again, 'John Carter of Mars' is STILL in the movie in the end credits, so everyone kinda wins?

i think John Carter is a generic title and is going to hurt the movie . some people will ignore it. so if the movie underperforms it doesnt matter if its at the end.

i am watching this movie in 10 days. it is what it is. i hope its an entertaining movie. t

 

[Octoberist]

Because apparently the word "Mars" puts people off. Maybe they had an odd test audience? I don't know.

But I don't see the weight of their argument because 'John Carter' is too vague of a title to mean anything to a broad audience. This all comes back to that exec who was marketing this movie. It was her idea, and she got canned a month ago. While I don't like see people losing their jobs, it seems like she wasn't fit for the job.

 

[Octoberist]

Reading the comments in the Badass Digest, I agree with one guy's assessment about Hollywood's method of choosing movie titles:

I've always found it weird how Hollywood as of late seems to prefer two ways of titling their big budget films. They either put out a long winded title with a semi-title - I.E. Every film in the Pirates of the Caribbean franchise - OR they simplify the title to such a degree it's easily forgettable.

I mean I love HUGO but I still would have preferred the original title "The Invention of Hugo Cabret"

-Thisguy01

 

[dark_b]

i agree

 

[Thundercrack85]

Well, in this day and age, few people judge a movie entirely by title. As long as it doesn't have a word that puts people off (like Mars, apparently).

Perhaps Percy Jackson & the Olympians: The Lightning Thief would have done better if they had just used his name.

 

[Project862006]

New TV Spots

 

[Karelia]

Man, I just heard Celldweller in the Star Wars of our generation TV spot... I'm so happy.

 

[DyeLorean]

To be fair, Mars Needs Moms looked beyond horrible. No wonder why it was a box office bomb.

On the other hand, I remember in the 80's studios didn't want a movie with "Future" in the title... it was Back to the Future.
So I guess nobody knows exactly how those things work. At least they kept the "Of Mars" at the end, which is cool.

 

[TheVileOne]

I told you guys it wasn't Stanton's decision. It was MT Carney who recently got ousted.

Stanton was just playing defense to angry fans.

 

[Octoberist]

I saw 'Mars Needs Moms' and it..just doesn't work.

It's an ugly movie. What's sad is that the original book had cool art; it was the dude who created the 'Far Side' and yet, they opted for something ugly instead.

 

[Octoberist]

I told you guys it wasn't Stanton's decision. It was MT Carney who recently got ousted.

Stanton was just playing defense to angry fans.

At least in that interview, he's super honest about it, and even said the 'F' word. :0

 

[Project862006]

studios like simple titles

instead of Rapunzel we get Tangled
instead of The Bear and the Bow we got Brave
Disney's The Snow Queen is now titled Frozen

 

[DyeLorean]

Trouble Man was a much better title than Knight and Day, with Cruise.

 

[Octoberist]

I don't mind Brave so much since Pixar makes simple titles work due to the movies themselves.

But Frozen sounds awful.

 

[TheVileOne]

Yeah but I mean people actually bought into an old interview where Stanton tried to make it seem like the JOHN CARTER title thing was all his idea and that's the title he wanted.

 

[Octoberist]

Yeah, I think people are smart enough to know a 'spin' when they see one. But sometimes people, even here, buy into it for some odd reason.

 

[Thundercrack85]

I saw 'Mars Needs Moms' and it..just doesn't work.

It's an ugly movie. What's sad is that the original book had cool art; it was the dude who created the 'Far Side' and yet, they opted for something ugly instead.

Well, the name doesn't really beckon me. The name would have made it under perform, even if it was a good movie.

I've seen a number of decent movies with names that just didn't help.