Lounge of Justice - Part 90

Weird we haven't even gotten a promo image yet. Did we ever get anything than a teaser for Godzilla vs. Kong?
 
There was a two-second cam footage of Kong throwing a punch at Godzilla whilst on a battleship a year ago, but other than that we've had nothing.

The whole movie has been shrouded in secrecy (bar one interesting spoiler) for almost two years and we haven't gotten anything new about it for a very long while now. No official pics with the cast either.
 
You know, WB has a real opportunity here to majorly cut back on promotion costs. With streaming you don't need to have a 6-month promotional campaign. I'm expecting them to just shove these movies into theaters without much fanfare tbh.
 
Except other movies have had at least some type of advertising done before all this. GvK is different because there's barely been anything revealed about it for nearly two years. I'm not going to wait three or four more months to see a first official look.
 
To keep it a buck, always felt like the new MK flick was going to be meh, but I’m glad to have the option to watch it or scroll past it. Lol

Still prefer the two previous Sonya Blade actresses.
 
CNBC had a really good piece about the whole Max situation and how it ended up this way. Pretty enlightening.

Stankey thought Plepler was attached to a fading distribution model — a wholesale approach where companies like Comcast and Amazon could sell HBO programming along with other linear networks or streaming services. Stankey viewed these companies as competitors more than partners. The battle would be keeping viewers in the AT&T ecosystem instead of Apple’s or Amazon’s or Comcast’s.

This difference in approach showed up last month, when WarnerMedia struck a deal to put HBO Max on Amazon Fire TV. As a condition of that agreement, HBO is pulling its content off Amazon’s Channels interface next year, people familiar with the matter told CNBC. Several WarnerMedia executives who worked on the deal blamed Plepler for previously giving Amazon too much control over HBO programming, making the new Fire TV agreement much harder to complete.

Almost all of the executives who spoke to CNBC — including several still at WarnerMedia — felt the HBO Max experiment isn’t going particularly well so far. Only 8.6 million people have signed up to activate the service since it launched in May. Compare this to Disney, which has signed up 73.7 million people for Disney+ in less than a year.

“Jason’s belief is — wrongly — if any piece of content available anywhere other than HBO Max, it cheapens HBO Max,” said one recently departed executive. “Jason is forgoing billions in revenue by turning his back on licensing to preserve content for HBO.”

By pricing HBO Max the same as HBO, Stankey seemed to assume HBO users would simply switch to HBO Max over time. But the transition has been slow, as pay TV and streaming distributors — once HBO’s needed partners — have little incentive to market HBO Max to the millions of people who already get HBO.

“The risk here is that they end up pouring all of their Warner Bros. Studios content into HBO Max only for it to continue to be a premium service that serves only the top third of households,” said MoffettNathanson analyst Craig Moffett. “There’s a real risk that 1+1+1=1 here, and that all that will be left of Warner Media when they are finished is an HBO division that is more or less the same size as it was when they started.”

One problem is HBO Max has no tent-pole original series to jumpstart subscribers, like Disney+ has with “The Mandalorian.” That’s partly because, after the delay from the battle with the U.S. government, Stankey wanted to get the service out fast, according to people familiar with the matter. The coronavirus pandemic lockdowns in 2020 also delayed the creation and filming of new material.

The rushed launch has also affected distribution. WarnerMedia held out on a streaming distribution deal with Amazon for months to get friendlier terms and still hasn’t reached a deal with Roku. Kilar’s decision to release the 2021 Warner Bros. slate of movies on HBO Max concurrently with theater distribution could put more pressure on Roku to reach a deal. (Spokespeople at WarnerMedia and Roku declined to comment.)

Then there’s the confusing branding around HBO Max, which initially joined a plethora of similarly named services, including HBO, HBO Go, and HBO Now. Although WarnerMedia finally got around to retiring HBO Go and changing HBO Now to simply ‘HBO’ in June, several employees in charge of marketing and branding acknowledged the changes should have come much sooner, before HBO Max ever launched.

Whole thing is a really good read.
Inside AT&T's WarnerMedia as it dismantles the old Time Warner to battle Netflix
 
WW1984 reaction embargo has lifted. So far so good.
Just looked at some tweets.

denzel-relieved.gif
 
Roku is really playing hard to get. Luckily for them AT&T needs them more than vice versa so they're in the drivers seat
 

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