Marvel Entertainment (MVL): News & Press Releases Thread!
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TheVileOne
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Banner didn't seem to have many emotions in that movie.
Sabretooth
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Actually,you can.You can put in the Banner trauma stuff,but only in small doses.In the first Hulk movie they tried to fit child abuse,trauma,Betty,the army,etc. into the movie and that's too much material.They should've focused on how we're supposed to relate to Banner/Hulk,took out David,and tried not to put so much material in it.
Sabretooth
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They really don't need to update the origin.How do you think they test Saddam's WMDs? In the middle of a desert,like the gamma bomb.The origin really isn't outdated,and is far better than the Gamma Sphere crap.Sauron said:
Darth Elektra
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Sauron said:
Daredevil ,The leather looked cooler than any spandex junk,just like the xmen's a yellow costume on wolverine,wouldnt have worked! as for Micheal Duncan, He was the perfect King Pin! skin-color doesnt matter! They couldnt have gotten a better actor!
Kirk Langstrom
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YJ1 said:
Agreed, all around.
blades_shades
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November 14, 2005 11:05 AM US Eastern Timezone
Corgi International Ltd. (Nasdaq:CRGI) Announces Second Quarter Results; Progress Made in Cost Cutting and Corporate Restructuring
HONG KONG--(BUSINESS WIRE)--Nov. 14, 2005--Corgi International Limited (NASDAQ:CRGI) today announced results of operations for the second quarter of fiscal year 2006, ended September 30, 2005. Revenues from continuing operations for the quarter were $10.2 million, compared to $11.5 million for the same quarter in the previous year. Gross profit for the second quarter was $4.0 million versus $5.2 million in the same quarter in the previous year. Net loss from continuing operations for the quarter ended September 30, 2005 was $0.7 million, or $0.07 loss per share, compared to a net loss of $1.1 million, or $0.11 loss per share, in the same quarter of the previous year. Net income from discontinued operations was $296,000 or $0.03 per share for the quarter ended September 30, 2005, compared to net income of $34,000 for the quarter ended September 30, 2004.
For the six months ended September 30, 2005, revenue was $20.7 million compared to $20.6 million for the six months ended September 30, 2004. Gross profit was $7.7 million for the six months versus $8.8 million in the previous year. Net loss for the six months from continuing operations was $2.2 million or $0.23 loss per share versus $2.9 million or $0.31 loss per share in the previous year. Net income from discontinued operations was $111,000 for the six months ended September 30, 2005 or $0.02 per share versus a $5,000 loss for the six months ended September 30, 2004.
George Volanakis, the company's CEO, commented on the results, "We are pleased that our cost cutting efforts are starting to show results. SG&A expenses have decreased $1.3 million compared to last year, all of which was realized in the second quarter."
During the first-half of FY2006, Corgi has experienced a decrease in gross margin due to price increases effected by suppliers of collectible products that the company has as not yet been able to pass through to customers. "We see this as a temporary situation," said Volanakis, "with gradually increasing margins and sales for the balance of the year through implementation of price increases and sales of higher margin 50th anniversary collectible products."
For the six months ended September 2005, Corgi spent $4.0 million in cash including $1.1 million for fixed asset (tooling) purchases and $0.8 million for the repayment of bank debt. As part of its cost containment and working capital improvement efforts, the company reduced inventories by $0.7 million during the six-month period.
In the quarter ended September 30, 2005, several new licensing agreements were announced. On October 19, 2005, the company reported that it had signed a license agreement to produce exclusive die-cast replicas featuring Wallace & Gromit, the legendary British clay characters and stars of the new film, "The Curse of the Were-Rabbit." The three-year deal covers distribution of collectibles for the franchise in the U.S., UK and Ireland. "Being associated with a high-profile movie and a franchise that has a large and growing brand following is an exciting opportunity for the company," noted Volanakis.
On September 26, 2005, the company announced it had acquired a license from Marvel Entertainment, Inc. to produce limited quantity, high-end metal figurines of Marvel Comic Book Superstars; including Spider-Man, Captain America, Hulk and Thor, as well as other heroes and villains made famous in Marvel comics.
Several management changes were recently announced. On September 27, 2005, the company appointed George Volanakis CEO. Mr. Volanakis was formerly the President and CEO of Zindart's Corgi division, and prior to that had held senior positions at various international toy companies for over 35 years.
On October 27, 2005, the company announced that Chris Franklin was named General Manager, Far East Operations and Sourcing, a newly-created position. Volanakis commented, "We expect that Chris will be making significant efficiency improvements to our manufacturing operation. This will benefit existing customers and contribute to generating new business as well."
On October 26, 2005, the company announced it had changed its corporate name from Zindart Limited (NASDAQ:ZNDT) to Corgi International Limited (NASDAQ: CRGI) reflecting the company's focus on further strengthening its franchise for die-cast collectible products and children's toy lines. The company's symbol on NASDAQ has changed to CRGI. In announcing the name change, Volanakis said, "Corgi is one of the oldest and most renowned brands in the collectibles market, with collectors and fans worldwide. Our name change leverages that franchise by giving us a visible platform on which to create broader awareness of our brand and make it clearer to collectors and investors what our core businesses and growth areas are."
About Corgi International
Corgi International, based in Hong Kong, sells die-cast collectible products under its own brand. In the U.S. the branded company is known as Corgi USA. Corgi also produces high quality die-cast and plastic products for multi-national companies that market collectible or gift items worldwide. The company has a high volume manufacturing operation in China and sales offices worldwide.
Retailers and consumers interested in more information can call 1-800-800-CORGI, or visit the company's website at: http://www.corgi-international.com.
Corgi International Ltd. (Nasdaq:CRGI) Announces Second Quarter Results; Progress Made in Cost Cutting and Corporate Restructuring
HONG KONG--(BUSINESS WIRE)--Nov. 14, 2005--Corgi International Limited (NASDAQ:CRGI) today announced results of operations for the second quarter of fiscal year 2006, ended September 30, 2005. Revenues from continuing operations for the quarter were $10.2 million, compared to $11.5 million for the same quarter in the previous year. Gross profit for the second quarter was $4.0 million versus $5.2 million in the same quarter in the previous year. Net loss from continuing operations for the quarter ended September 30, 2005 was $0.7 million, or $0.07 loss per share, compared to a net loss of $1.1 million, or $0.11 loss per share, in the same quarter of the previous year. Net income from discontinued operations was $296,000 or $0.03 per share for the quarter ended September 30, 2005, compared to net income of $34,000 for the quarter ended September 30, 2004.
For the six months ended September 30, 2005, revenue was $20.7 million compared to $20.6 million for the six months ended September 30, 2004. Gross profit was $7.7 million for the six months versus $8.8 million in the previous year. Net loss for the six months from continuing operations was $2.2 million or $0.23 loss per share versus $2.9 million or $0.31 loss per share in the previous year. Net income from discontinued operations was $111,000 for the six months ended September 30, 2005 or $0.02 per share versus a $5,000 loss for the six months ended September 30, 2004.
George Volanakis, the company's CEO, commented on the results, "We are pleased that our cost cutting efforts are starting to show results. SG&A expenses have decreased $1.3 million compared to last year, all of which was realized in the second quarter."
During the first-half of FY2006, Corgi has experienced a decrease in gross margin due to price increases effected by suppliers of collectible products that the company has as not yet been able to pass through to customers. "We see this as a temporary situation," said Volanakis, "with gradually increasing margins and sales for the balance of the year through implementation of price increases and sales of higher margin 50th anniversary collectible products."
For the six months ended September 2005, Corgi spent $4.0 million in cash including $1.1 million for fixed asset (tooling) purchases and $0.8 million for the repayment of bank debt. As part of its cost containment and working capital improvement efforts, the company reduced inventories by $0.7 million during the six-month period.
In the quarter ended September 30, 2005, several new licensing agreements were announced. On October 19, 2005, the company reported that it had signed a license agreement to produce exclusive die-cast replicas featuring Wallace & Gromit, the legendary British clay characters and stars of the new film, "The Curse of the Were-Rabbit." The three-year deal covers distribution of collectibles for the franchise in the U.S., UK and Ireland. "Being associated with a high-profile movie and a franchise that has a large and growing brand following is an exciting opportunity for the company," noted Volanakis.
On September 26, 2005, the company announced it had acquired a license from Marvel Entertainment, Inc. to produce limited quantity, high-end metal figurines of Marvel Comic Book Superstars; including Spider-Man, Captain America, Hulk and Thor, as well as other heroes and villains made famous in Marvel comics.
Several management changes were recently announced. On September 27, 2005, the company appointed George Volanakis CEO. Mr. Volanakis was formerly the President and CEO of Zindart's Corgi division, and prior to that had held senior positions at various international toy companies for over 35 years.
On October 27, 2005, the company announced that Chris Franklin was named General Manager, Far East Operations and Sourcing, a newly-created position. Volanakis commented, "We expect that Chris will be making significant efficiency improvements to our manufacturing operation. This will benefit existing customers and contribute to generating new business as well."
On October 26, 2005, the company announced it had changed its corporate name from Zindart Limited (NASDAQ:ZNDT) to Corgi International Limited (NASDAQ: CRGI) reflecting the company's focus on further strengthening its franchise for die-cast collectible products and children's toy lines. The company's symbol on NASDAQ has changed to CRGI. In announcing the name change, Volanakis said, "Corgi is one of the oldest and most renowned brands in the collectibles market, with collectors and fans worldwide. Our name change leverages that franchise by giving us a visible platform on which to create broader awareness of our brand and make it clearer to collectors and investors what our core businesses and growth areas are."
About Corgi International
Corgi International, based in Hong Kong, sells die-cast collectible products under its own brand. In the U.S. the branded company is known as Corgi USA. Corgi also produces high quality die-cast and plastic products for multi-national companies that market collectible or gift items worldwide. The company has a high volume manufacturing operation in China and sales offices worldwide.
Retailers and consumers interested in more information can call 1-800-800-CORGI, or visit the company's website at: http://www.corgi-international.com.
borinquenknight
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blades_shades said:
Blade 1&2 were among my favorite Marvel films. I'd have to be drunk to say that DD's figh scenes would even compete. And why the heck would a disgiused blind vigilante wanted by the criminal underworld even think about a broad daylight Martial Arts display in a public playground? What kind of writer in their right mind would put this sequence in a film an try to pass it off as semi believeable? I think they did a great job with the origin. But there are alot of things that just didn't "click".
borinquenknight
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Darth Elektra said:
Agree with you fully!
From Lying In The Gutters:
LEGAL EAGLES
I'll end this week's column with a return to last week's legal call for help. It concerned recent moves by Marvel to buy back shares amid falling prices that caused certain investors to kick off about conspiracies.
Jason Wasikowski, a National Client Services Manager, gave us the benefit of his wisdom.
"Marvel announced their guidance for the coming quarter and reported they weren't going to make as much as they thought. That drove the price of the stock down because people who owned the stock wanted to take any profits they had and run (or sell off a portion to make a profit equal to what they originally invested). That was going to leave plenty of shares out for sale.
"Now Marvel announces they are going to buy $250M of their outstanding shares. Translation: The price is low, so they will use cash they have from revenues to gobble up more shares of their own company. The more shares of their own stock that they own, the more they are actually worth. Sounds weird but here is how it would break down:
"Marvel (the company) holds 30% of the total stock shares out there for their company. Their Market Capitalization (the total worth of the company based on the current stock price multiplied by the number of shares) is 1.38 Billion (USD). Marvel gets to claim $414M in assets (30% of 1.38 Billion).
"What Marvel is being accused of doing is purposely timing bad news with a stock purchase. They give the bad news so the stock drops $1 a share and then buy up more stocks while the price is low. So, with that $250M purchase, let's say they increase their holdings to 50% of all the stock out there. That would give them assets of $690M. Same company. Nothing different about what they earned in the year, but now Marvel is worth more because they have a bigger chunk of assets.
"With all the big screen movies due for the screen and the influx of cash that will bring, their stock price goes up and with their increased shares, they are worth more. This gives them an opportunity to then sell those shares they bought cheap (at 14.20/share for example) at a higher price (say 20/share) and make a huge influx of profit.
"Sneaky or smart. Not sure if that falls under insider trading though since Insider Trading laws apply to individuals that work for a company profiting off information not available to the public. This is Marvel as a company buying up the stock so those laws may not apply."
Michael Everett, a general counsel for a Nasdaq company, had a different take;
"Marvel's most recent fiscal quarter wasn't so great, but its guidance for 2006 was really bad, and way below what the market expected to hear. Posters on the Marvel conspiracy noted that the 2006 slate of movies should leave them in great shape, but it appears that no one is excited about that particular slate of films ('X-Men 3,' 'Ghost Rider' & 'Punisher 2')... they are not expected to have worldwide grosses to compare with Marvel's past results and they are not expected to bring in the same licensing revenues as 'Spider-Man' and 'Fantastic Four.' In addition, Marvel stated that it will not receive much in the way of licensing revenue for the Spider-Man franchise in 2006, which the conspiracy posters decry, but apparently much of the licensing fees collected by Marvel are paid up front, which means that, while we will still see Spider-Man everywhere, Marvel has already seen and reported its revenue from that. In addition, accounting rules regarding licensing revenue may have an effect on their bottom line in any particular quarter. Beyond that, the market views Marvel's entry into producing its own films as extremely risky, and Marvel entered into a credit facility with terms that some analysts describe as onerous.
"Now with all that said, there is a certain trend to give earnings guidance on the low end... this is because the Sarbanes-Oxley Act of 2002, passed in the wake of Enron, places all kinds of liability on the CEOs and CFOs of public companies, and puts in place all kinds of accounting controls which force public companies to act more conservatively than they have in the past. To a certain extent, all companies lowball earnings guidance, but Marvel's guidance was considered disappointing by the market even in that context.
"With respect to other points raised: The stock buyback program is not relevant b/c a company cannot earn off its own stock once it buys it back unless it sells it to someone else; and most companies do not pay dividends on their stock these days.
"And finally, a bit of common sense: the company insiders (Perlmutter, Arad, etc.) own something in the vicinity of 30% of Marvel... their own net worth was 'decimated' with the poor results and guidance reported, and there is no guarantee of being able to bring it back. Even if they are willing to take a huge hit personally, are they also willing to go to jail for manipulating the market? B/c the laws that force them to be more conservative in their guidance estimates can also send them to jail. "
http://www.comicbookresources.com/columns/?column=13
LEGAL EAGLES
I'll end this week's column with a return to last week's legal call for help. It concerned recent moves by Marvel to buy back shares amid falling prices that caused certain investors to kick off about conspiracies.
Jason Wasikowski, a National Client Services Manager, gave us the benefit of his wisdom.
"Marvel announced their guidance for the coming quarter and reported they weren't going to make as much as they thought. That drove the price of the stock down because people who owned the stock wanted to take any profits they had and run (or sell off a portion to make a profit equal to what they originally invested). That was going to leave plenty of shares out for sale.
"Now Marvel announces they are going to buy $250M of their outstanding shares. Translation: The price is low, so they will use cash they have from revenues to gobble up more shares of their own company. The more shares of their own stock that they own, the more they are actually worth. Sounds weird but here is how it would break down:
"Marvel (the company) holds 30% of the total stock shares out there for their company. Their Market Capitalization (the total worth of the company based on the current stock price multiplied by the number of shares) is 1.38 Billion (USD). Marvel gets to claim $414M in assets (30% of 1.38 Billion).
"What Marvel is being accused of doing is purposely timing bad news with a stock purchase. They give the bad news so the stock drops $1 a share and then buy up more stocks while the price is low. So, with that $250M purchase, let's say they increase their holdings to 50% of all the stock out there. That would give them assets of $690M. Same company. Nothing different about what they earned in the year, but now Marvel is worth more because they have a bigger chunk of assets.
"With all the big screen movies due for the screen and the influx of cash that will bring, their stock price goes up and with their increased shares, they are worth more. This gives them an opportunity to then sell those shares they bought cheap (at 14.20/share for example) at a higher price (say 20/share) and make a huge influx of profit.
"Sneaky or smart. Not sure if that falls under insider trading though since Insider Trading laws apply to individuals that work for a company profiting off information not available to the public. This is Marvel as a company buying up the stock so those laws may not apply."
Michael Everett, a general counsel for a Nasdaq company, had a different take;
"Marvel's most recent fiscal quarter wasn't so great, but its guidance for 2006 was really bad, and way below what the market expected to hear. Posters on the Marvel conspiracy noted that the 2006 slate of movies should leave them in great shape, but it appears that no one is excited about that particular slate of films ('X-Men 3,' 'Ghost Rider' & 'Punisher 2')... they are not expected to have worldwide grosses to compare with Marvel's past results and they are not expected to bring in the same licensing revenues as 'Spider-Man' and 'Fantastic Four.' In addition, Marvel stated that it will not receive much in the way of licensing revenue for the Spider-Man franchise in 2006, which the conspiracy posters decry, but apparently much of the licensing fees collected by Marvel are paid up front, which means that, while we will still see Spider-Man everywhere, Marvel has already seen and reported its revenue from that. In addition, accounting rules regarding licensing revenue may have an effect on their bottom line in any particular quarter. Beyond that, the market views Marvel's entry into producing its own films as extremely risky, and Marvel entered into a credit facility with terms that some analysts describe as onerous.
"Now with all that said, there is a certain trend to give earnings guidance on the low end... this is because the Sarbanes-Oxley Act of 2002, passed in the wake of Enron, places all kinds of liability on the CEOs and CFOs of public companies, and puts in place all kinds of accounting controls which force public companies to act more conservatively than they have in the past. To a certain extent, all companies lowball earnings guidance, but Marvel's guidance was considered disappointing by the market even in that context.
"With respect to other points raised: The stock buyback program is not relevant b/c a company cannot earn off its own stock once it buys it back unless it sells it to someone else; and most companies do not pay dividends on their stock these days.
"And finally, a bit of common sense: the company insiders (Perlmutter, Arad, etc.) own something in the vicinity of 30% of Marvel... their own net worth was 'decimated' with the poor results and guidance reported, and there is no guarantee of being able to bring it back. Even if they are willing to take a huge hit personally, are they also willing to go to jail for manipulating the market? B/c the laws that force them to be more conservative in their guidance estimates can also send them to jail. "
http://www.comicbookresources.com/columns/?column=13
hippie_hunter
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Darth Elektra said:
Daredevil 2 will only happen when Marvel regains the rights.
Kevin Roegele
Do you mind if I don't?
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Sabretooth said:
You need to relax.
If you're seriously annoyed about that, you need to get your priorities in order.
So they didn't mention Hulk 2. Big deal. We all know Marvel want to get it made, whereas Universal aren't especially keen. It will proberbaly stay in stalemate for a long time.
TheVileOne
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Blame Ang Lee and James Schamus who really seem to want nothing to do with the movie anymore.
Advanced Dark
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Marvel unveils first UK e-shopping site
Emma Rigby Revolution UK 6 Dec 2005
Marvel has launched its first shopping site for its range of licensed brands.
The comics giant hopes to use Marvel.co.uk as a launchpad to expand into Europe and other territories.
The site will sell merchandise and offer information for characters such as Spiderman, the Incredible Hulk and X-Men.
Visitors can access Marvel's entire range of licensed products, including comics, clothes and toys. This is the first time that a range for each licensed brand has been available to fans in the UK.
There are also plans to offer online communities, depending on audience demand.
Fans will be able to browse characters' biographies and an image gallery, which includes comic covers from the last 60 years, with framed covers available from the online shop.
Matthew Primack, licensing director, said: "The UK market is developed and sophisticated in its approach to the use of the internet for buying products and building communities. We can use the UK as a launch-pad into Europe and other territories if we find that localisation is what our audience wants."
The site was developed by agency Zone, which is working with partner Internet Logistics to manage packing and shipping for the online shop.
Marvel has invested in Google AdWords search advertising and optimisation, and is working with Affiliate Window on an affiliate scheme. This may extend to format advertising next year.
The site does not carry any advertising, but Primack said: "We may decide at a later date that there are advertising opportunities, particularly around our movies events, such as the launch of X-Men 3 next year. I have no doubt that our partner, Fox, will be interested in speaking to the Marvel world through Marvel channels."
Marvel has also launched a password-protected business web site (www.marvelinternational.com) for its retail partners through agency Planet New Media.
Emma Rigby Revolution UK 6 Dec 2005
Marvel has launched its first shopping site for its range of licensed brands.
The comics giant hopes to use Marvel.co.uk as a launchpad to expand into Europe and other territories.
The site will sell merchandise and offer information for characters such as Spiderman, the Incredible Hulk and X-Men.
Visitors can access Marvel's entire range of licensed products, including comics, clothes and toys. This is the first time that a range for each licensed brand has been available to fans in the UK.
There are also plans to offer online communities, depending on audience demand.
Fans will be able to browse characters' biographies and an image gallery, which includes comic covers from the last 60 years, with framed covers available from the online shop.
Matthew Primack, licensing director, said: "The UK market is developed and sophisticated in its approach to the use of the internet for buying products and building communities. We can use the UK as a launch-pad into Europe and other territories if we find that localisation is what our audience wants."
The site was developed by agency Zone, which is working with partner Internet Logistics to manage packing and shipping for the online shop.
Marvel has invested in Google AdWords search advertising and optimisation, and is working with Affiliate Window on an affiliate scheme. This may extend to format advertising next year.
The site does not carry any advertising, but Primack said: "We may decide at a later date that there are advertising opportunities, particularly around our movies events, such as the launch of X-Men 3 next year. I have no doubt that our partner, Fox, will be interested in speaking to the Marvel world through Marvel channels."
Marvel has also launched a password-protected business web site (www.marvelinternational.com) for its retail partners through agency Planet New Media.
Advanced Dark
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"There are also plans to offer online communities, depending on audience demand."
About time they have chat rooms and message boards too.
About time they have chat rooms and message boards too.
Advanced Dark
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PureHero to Introduce Marvel Super Hero Performance Apparel – A Super Gift Idea for Aspiring Super Heroes 
Download this press release as an Adobe PDF document.
PureHero launches its first collection of cycling jerseys, BMX-inspired jerseys, and performance crew shirts based on popular Marvel Universe characters, including Spider-Man, Captain America, Fantastic Four and the Punisher.
San Francisco, CA (PRWEB) December 7, 2005 -– PureHero, Inc. announced the launch of PureHero’s performance apparel based on the Marvel Universe and available exclusively online at www.PureHero.com just in time for the holidays. The first product line features cycling jerseys, BMX jerseys, and performance crew shirts with the classic iconography of Spider-Man, Captain America, Fantastic Four, and the Punisher. The announcement was made by Rob Moon, PureHero’s Chief Executive Officer.
PureHero’s premium performance apparel takes innovative sports and fitness designs, constructed from technical fabrics, and leverages the legacy of a broad array of Marvel character franchises to create a new apparel category for Marvel. “We believe today’s Super Hero fans demand more – after all, wouldn’t Peter Parker a.k.a. Spider-Man have the latest and greatest to wear?” asked Mr. Moon.
“We are excited about our new partnership with PureHero as they have created a product line that is the next step up for Marvel fans actively seeking out high-quality performance wear that also has great styling. PureHero’s performance wear allows our fans to be Spider-Man or their favorite Super Hero, whether it’s cycling and BMX biking, running or any other sport, or just playing hard with their favorite Marvel videogame,” added Paul Gitter, Marvel Entertainment Vice President of Consumer Products and Retail Development.
“Our collaboration with Marvel Entertainment takes great product to the next level. Our first line-up has only scratched the surface of great designs and our Marvel character licenses,” said Mr. Moon. “Further, our online focus gives us the flexibility to develop more styles and characters, and to interact directly with consumers. PureHero allows comic fans to unleash their inner Super Hero.”
For more information, visit www.PureHero.com or contact Amy Pang.
About PureHero
PureHero, headquartered in San Francisco, California, develops and markets performance apparel based on the classic iconography of Super Heroes. With a network of partners with over 25 years of experience in the sports and fitness industry, the company’s vision is to bring great product and design to comic fans, athletes and aspiring Super Heroes everywhere. For further information on PureHero, visit www.PureHero.com.
About Marvel Entertainment
With a library of over 5,000 characters, Marvel Entertainment, Inc. is one of the world's most prominent character-based entertainment companies. Marvel's operations are focused on utilizing its character franchises in licensing, entertainment, publishing and toys. Areas of emphasis include feature films, DVD/home video, consumer products, video games, action figures and role-playing toys, television and promotions. Rooted in the creative success of over sixty years of comic book publishing, Marvel's strategy is to leverage its character franchises in a growing array of opportunities around the world. For further information on Marvel Entertainment, visit www.marvel.com.
Contact:
Amy Pang
PureHero, Inc.
415-336-6492
http://www.PureHero.com
Marvel, and all related character names and likenesses thereof are trademarks of Marvel Characters, Inc., and are used with permission. 2005 Marvel Characters, Inc. All rights reserved. www.marvel.com.
Super Hero(es) is a co-owned registered trademark.
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Download this press release as an Adobe PDF document.PureHero launches its first collection of cycling jerseys, BMX-inspired jerseys, and performance crew shirts based on popular Marvel Universe characters, including Spider-Man, Captain America, Fantastic Four and the Punisher.
San Francisco, CA (PRWEB) December 7, 2005 -– PureHero, Inc. announced the launch of PureHero’s performance apparel based on the Marvel Universe and available exclusively online at www.PureHero.com just in time for the holidays. The first product line features cycling jerseys, BMX jerseys, and performance crew shirts with the classic iconography of Spider-Man, Captain America, Fantastic Four, and the Punisher. The announcement was made by Rob Moon, PureHero’s Chief Executive Officer.
PureHero’s premium performance apparel takes innovative sports and fitness designs, constructed from technical fabrics, and leverages the legacy of a broad array of Marvel character franchises to create a new apparel category for Marvel. “We believe today’s Super Hero fans demand more – after all, wouldn’t Peter Parker a.k.a. Spider-Man have the latest and greatest to wear?” asked Mr. Moon.
“We are excited about our new partnership with PureHero as they have created a product line that is the next step up for Marvel fans actively seeking out high-quality performance wear that also has great styling. PureHero’s performance wear allows our fans to be Spider-Man or their favorite Super Hero, whether it’s cycling and BMX biking, running or any other sport, or just playing hard with their favorite Marvel videogame,” added Paul Gitter, Marvel Entertainment Vice President of Consumer Products and Retail Development.
“Our collaboration with Marvel Entertainment takes great product to the next level. Our first line-up has only scratched the surface of great designs and our Marvel character licenses,” said Mr. Moon. “Further, our online focus gives us the flexibility to develop more styles and characters, and to interact directly with consumers. PureHero allows comic fans to unleash their inner Super Hero.”
For more information, visit www.PureHero.com or contact Amy Pang.
About PureHero
PureHero, headquartered in San Francisco, California, develops and markets performance apparel based on the classic iconography of Super Heroes. With a network of partners with over 25 years of experience in the sports and fitness industry, the company’s vision is to bring great product and design to comic fans, athletes and aspiring Super Heroes everywhere. For further information on PureHero, visit www.PureHero.com.
About Marvel Entertainment
With a library of over 5,000 characters, Marvel Entertainment, Inc. is one of the world's most prominent character-based entertainment companies. Marvel's operations are focused on utilizing its character franchises in licensing, entertainment, publishing and toys. Areas of emphasis include feature films, DVD/home video, consumer products, video games, action figures and role-playing toys, television and promotions. Rooted in the creative success of over sixty years of comic book publishing, Marvel's strategy is to leverage its character franchises in a growing array of opportunities around the world. For further information on Marvel Entertainment, visit www.marvel.com.
Contact:
Amy Pang
PureHero, Inc.
415-336-6492
http://www.PureHero.com
Marvel, and all related character names and likenesses thereof are trademarks of Marvel Characters, Inc., and are used with permission. 2005 Marvel Characters, Inc. All rights reserved. www.marvel.com.
Super Hero(es) is a co-owned registered trademark.
Featured Items
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Spider Man Performance Cycling Jersey
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Punisher Performance Crew Shirt
This ultra light poly-wicking crew keeps you dry and free moving Learn more >
Fantastic Four BMX/Moto-X Long Sleeve Jersey
Keep loose and cool in this airy, full sublimated jersey Learn more >
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Avi accepting some home video award from Rothman.
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