June 09, 2007
SATURDAY MORNING UPDATE: 'Ocean's' limping so a sub-$35M weekend?; 'Pirates' and 'Knocked Up' tight for 2nd; 'Surf's Up' drowning; 'Hostel' dead; 'La Vie En Rose' to easily win PTA race
by Steve Mason
SATURDAY AFTERNOON: My
Ocean’s Thirteen (Warner Bros) Friday projection was $12M, and
Box Office Mojo has just announced $12.1M.
Show Biz Data and
Variety had been kicking around some slightly higher numbers (Warner Bros spin?), but the number is as underwhelming as I thought. I’m sticking with $34.3M for my early 3-day estimate.
Knocked Up (Universal) and
Pirates 3 (Buena Vista) are in a virtul dead-heat for 2nd followed by a depressing $5.1M for Sony’s
Surf’s Up (I projected a $5M Friday last night).
Industry folks are scratching their heads this morning. Why didn’t
Ocean’s Thirteen meet industry expectations?
Industry tracking pointed to a possible $50M opening for this well-reviewed, high-end commercial caper movie loaded with star power, so how did the movie under-perform?
The “sequel fatigue” is one possible answer.
Spider-Man 3 (Sony) and
Shrek the Third (Dreamworks/Paramount) opened bigger than their predecessors, but
Pirates 2 opened well below
Pirates 3 and now
Ocean’s Thirteen scores the weakest opening of the
Ocean’s franchise. Are America’s moviegoers saying, “Give us something new!” If so, studio execs should be very nervous with movies like
Fantastic Four 2 (Fox),
Live Free or Die Hard (Fox),
Harry Potter 5 (Warner Bros),
Rush Hour 3 (New Line) etc. still on the way. Or maybe, it’s the “Shut Up & Sing effect.”
EXCLUSIVE FANTASYMOGULS.COM EARLY 3-DAY ESTIMATES
1. Ocean’s Thirteen (Warner Bros) - $34.3M [$34.3M cume]
2. Pirates of the Caribbean: At World’s End (Buena Vista) - $21.4M [$253.7M cume]
3. Knocked Up (Universal) - $19.4M [$65.6M cume]
4. Shrek the Third (Dreamworks/Paramount) - $15.6M [$281.7M cume]
5. Surf’s Up (Sony) - $15.2M [$15.2M cume]
6. Hostel II (Lionsgate) - $7.3M [$7.3M cume]
7. Spider-Man 3 (Sony) - $4.43M [$325.7M cume]
http://news.fantasymoguls.com/originalcontent/2007/06/saturday_mornin_1.html
Note : Folks want something new ? I think the Silver Surfer will fill the bill nicley. A silver guy flying around on a surfboard, reaking havoc all over the earth ? Oh yea.