Ratings

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Prime-Time Ratings:
Thursday 12/13/07

The following results are based on the fast affiliate ratings (Live Plus Same Day data)

-Total Viewers:
CBS: 16.46 million, Fox: 8.25, NBC: 5.75, ABC: 5.63, CW: 3.52

-Adults 18-49:
CBS: 4.9 rating/13 share, NBC: 2.7/ 7, Fox: 2.6/ 7, ABC: 1.9/ 5, CW: 1.4/ 4

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Note: Any prior rating results are based on the final nationals. Also, since the level of DVR penetration has increased from 9 percent in early 2006-07 to approximately 20 percent at present, the overall results may be negatively impacted.

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-Yesterday’s Winners:
Survivor: China (CBS), CSI (CBS), Without a Trace (CBS)

-Honorable Mention:
Are You Smarter Than a 5th Grader? (Fox), Don’t Forget the Lyrics (Fox)

-Yesterday’s Losers (excluding repeats):
30 Rock (NBC)

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-Ratings Breakdown:
A night of all original programming led CBS to an easy Thursday victory, virtually doubling No. 2 Fox in total viewers with a first-place finish in every half hour. NBC held the No. 2 spot among adults 18-49, while repeat riddled ABC sunk to No. 4 in both total viewers and the demo. The CW was, of course, fifth.

CBS’ still addictive Survivor: China opened the evening with 14.47 million viewers and a 4.5 rating/13 share among adults 18-49 at 8 p.m., which was similar to Cooks Island on the year-ago evening. Don’t forget that the season finale airs this Sunday beginning at 8 p.m. ET. Fox was on the map care of older skewing Are You Smarter Than a 5th Grader? (Viewers: #2, 8.97 million; A18-49: #3, 2.5/ 7), while a one-hour repeat edition of NBC’s Emmy winning The Office was third in total viewers (5.87 million) and second among adults 18-49 (2.7/ 8).

Capping off the 8 p.m. hour was a repeat of ABC’s Ugly Betty (Viewers: #4, 4.97 million; A18-49: #5, 1.4/ 4), which does not play well in repeats, and an original episode of the CW’s Smallville (Viewers: #5, 3.84 million; A18-49: #4, 1.5/ 4).

CBS mega-hit CSI (which does not get the recognition it deserves) scored a solid 19.79 million viewers and a 6.1/16 among adults 18-49 at 9 p.m. Fox sleeper Don’t Forget the Lyrics, which fits well out of Are You Smarter Than a 5th Grader? and is a vast improvement over year-ago occupant The O.C., was second in total viewers (7.53 million) and tied with NBC for No. 2 among adults 18-49 (2.7/ 7). NBC aired a 9 p.m. edition of 30 Rock (Viewers: #4, 5.58 million; A18-49: #2, 2.8/ 7) and the first half-hour of a 90-minute Saturday Night Live Christmas repeat (Viewers: #4, 5.52 million; A18-49: #2t, 2.7/ 7). Elsewhere in the hour was a repeat of Grey’s Anatomy (Viewers: #3, 7.18 million; A18-49: #4, 2.6/ 7), another show that does not have much of an audience outside of originals, and a new installment of the CW’s Supernatural (Viewers: #5, 3.20 million; A18-49: #5, 1.2/ 3).

Without a Trace kept CBS’ large dominance alive at 10 p.m., with a healthy 15.13 million viewers and a 4.0/12 among adults 18-49. Second was the 10-11 p.m. portion of NBC’s Saturday Night Live Christmas encore (Viewers: 5.82 million; A18-49: 2.7/ 8), followed by a repeat of ABC’s Private Practice (Viewers: 4.75 million; A18-49: 1.7/ 5). Overall, Saturday Night Live Christmas averaged 5.72 million viewers and a 2.7/ 8 among adults 18-49 from 9:30-11 p.m.

Source: Nielsen Media Research data

http://pifeedback.com/eve/forums/a/tpc/f/63310451/m/89910029
 
That viewership total compared to the rating share doesnt look right to me. :huh:
 
A bit of a nosedive for SV in comparison to "Blue".

But SPN's number were actually higher this week than for the last episode.
 
It really seems to pain CW to actually promote Smallville. A lot of people probably thought reruns were on. While Supernatural was promoted way more for airing a new episode, complete with radio announcements.
 
wow, smallville sucks in ratings.

actually its ratings have been quite good this season, this episode not withstanding. Gemini's ratings are what happens when you air one new episode in between 6 week blocks of repeats... Lexmas and Subterranean had similar figures in prior years. In season 1 - 4 the show used to go on break from the week before Thanksgiving until late January, at least now they break it up a little bit.
 
It really seems to pain CW to actually promote Smallville. A lot of people probably thought reruns were on. While Supernatural was promoted way more for airing a new episode, complete with radio announcements.

I wonder why the lack of promos, especially in this time of stike-induced reruns?

You'd think someone would have the idea of pimping the fact that SV was a NEW episode.

It seems to have done fairly par for the course, but it just seems like there was potential for it to have done better.
 
actually its ratings have been quite good this season, this episode not withstanding. Gemini's ratings are what happens when you air one new episode in between 6 week blocks of repeats... Lexmas and Subterranean had similar figures in prior years. In season 1 - 4 the show used to go on break from the week before Thanksgiving until late January, at least now they break it up a little bit.

Well said, although the CW could do a better job promoting the show.
 
Interested to see what the DVR numbers will look like this week. even if a lot of people forgot it was on, a lot of people set their DVR's to record all new eps of Smallville and that would now be sitting out there for all of them...
 
Interested to see what the DVR numbers will look like this week. even if a lot of people forgot it was on, a lot of people set their DVR's to record all new eps of Smallville and that would now be sitting out there for all of them...

Hmmm.... good point. Reminds me, I must go check my DVR and make sure it recorded, its been misbehaving.

Earlier in the day I had to set Smallville to manually record on the DVR as it wasnt highlighted in the list. I just went and checked the DVR and even after setting it to record it didnt record as a new episode. Weird!
 
Interested to see what the DVR numbers will look like this week. even if a lot of people forgot it was on, a lot of people set their DVR's to record all new eps of Smallville and that would now be sitting out there for all of them...

Hmmm.... good point. Reminds me, I must go check my DVR and make sure it recorded, its been misbehaving.

Earlier in the day I had to set Smallville to manually record on the DVR as it wasnt highlighted in the list. I just went and checked the DVR and even after setting it to record it didnt record as a new episode. Weird!
You're not the only one. Many people are reporting that their DVRs didn't recognize either Smallville or Supernatural as new episodes last night. Craig had this to say:

K-Site Craig said:
I think aside from the online bunch, no one realized SV would be new.

I agree with the comment that shows should be back to back. I'm speculating that might be what the CW does with the remaining six episodes when it finally comes back. (Sadly, I'm hearing "Feb. 7" now for a return - a week later than originally hoped)

The "three weeks holiday hiatus" episode has only done well once in my memory - for "Lexmas." I could be wrong; I'm sure someone has better data there.

Hopefully they'll re-air "Gemini" in the week preceding "Persona" so no one is lost.
 
You're not the only one. Many people are reporting that their DVRs didn't recognize either Smallville or Supernatural as new episodes last night. Craig had this to say:

My TiVO crapped out on me and only recorded part of SPN, I was pissed.

:mad:

And it's interesting that Craig seems to imply that there will only be the next 6 episodes...

Or is he just saying that in case if negotiations do go well, that any continuination of the season would necessarily be later, after these six are done?

:confused:
 
And it's interesting that Craig seems to imply that there will only be the next 6 episodes...

Or is he just saying that in case if negotiations do go well, that any continuination of the season would necessarily be later, after these six are done?
I'm not following you? There's only six left, right? Or do you mean episodes after the strike ends? 'Cause I think the assumption is this is it for the season. I think Craig is assuming the strike will not end in time for them to finish the season properly. Sadly, he's probably right. I really don't think the strike is going to end any time soon. :(
 
I knew the ratings would be lower this week. I went to peek at the K-site threads for Gemini during and after the episode aired and there was no one there, which is highly unusual; and that was not the only empty place. I think most people thought there would be a rerun.
 
I'm not following you? There's only six left, right? Or do you mean episodes after the strike ends? 'Cause I think the assumption is this is it for the season. I think Craig is assuming the strike will not end in time for them to finish the season properly. Sadly, he's probably right. I really don't think the strike is going to end any time soon. :(

Well, I think offficially TPTB for Smallville are planning on trying to finish out the season if the strike is over in time, but from what Craig said there it sounds like hope is dimming for that possibility to happen...

That's all I'm saying.

I think that's the first time I'd seen him be even a bit pessimistic about it...
 
I knew the ratings would be lower this week. I went to peek at the K-site threads for Gemini during and after the episode aired and there was no one there, which is highly unusual; and that was not the only empty place. I think most people thought there would be a rerun.
I noticed that here as well. It was pretty quiet on the boards last night.

Well, I think offficially TPTB for Smallville are planning on trying to finish out the season if the strike is over in time, but from what Craig said there it sounds like hope is dimming for that possibility to happen...

That's all I'm saying.
Gotcha!

I think that's the first time I'd seen him be even a bit pessimistic about it...
Yeah, it's a bummer. I guess he's just being a little more realistic about it too though.
 
I told my boss (he was the fan that turned me on to SV) that I was excited to see a new episode... He didn't even know... and left work early to set his DVD recorder. :woot:
 
I noticed that here as well. It was pretty quiet on the boards last night.

You'd think with the cliff-hanger like that they woulda promoted it up the wazoo....

"Watch an all new Smallville Thursday!"

"AND DON'T Miss the Last 5 minutes! For Clark, it changes everything...."

etc, etc...

(or something to that effect)

I would have drawn people in that are loyal to the show.

It's perplexing they don't promote the middle of December episodes more, good episodes like this one and Lexmas deserve more of an audience and yet they generally get such bad ratings.

Sad.

:(

AgentPat said:

Yeah, I guess I can make sense sometimes when I try hard enough...

;) :D

AgentPat said:
Yeah, it's a bummer. I guess he's just being a little more realistic about it too though.

Sad, but true.

:(
 
I told my boss (he was the fan that turned me on to SV) that I was excited to see a new episode... He didn't even know... and left work early to set his DVD recorder. :woot:
I just watched the episode again tonight w/ hubby, who didn't get to see it last night. He's not a "fan," but he watches the show w/ me and has seen *every* episode multiple times. He could hold his own in a SV conversation, which is pretty funny for somebody who only watches the show because his wife watches the it, but I digress...

Hubby really liked Gemini and consequently, the "next episode" came up in conversation, which is rare. Normally, he doesn't give a squat LOL. He started talking in terms of "next week" and I said nuh uh... aint gonna be next week. He asked when and I told him not until February sometime. His response: "Oh, they're gonna lose people." Yeah, ya think? *sigh*

I get the reasoning for running repeats in December - everybody's off doing holiday shopping and attending office parties and whatnot - but after the holidaze are over, it makes more sense to me to run the eps together until they're done.

But nobody consulted me. :mad: ;)

You'd think with the cliff-hanger like that they woulda promoted it up the wazoo....

"Watch an all new Smallville Thursday!"

"AND DON'T Miss the Last 5 minutes! For Clark, it changes everything...."

etc, etc...

(or something to that effect)

I would have drawn people in that are loyal to the show.

It's perplexing they don't promote the middle of December episodes more, good episodes like this one and Lexmas deserve more of an audience and yet they generally get such bad ratings.
It's an interesting little conundrum they have. "Do we promote a show in its seventh season that will be going out to pasture *real* soon, or do we put all of our advertising dollars into shows we want to become the new signature shows of our network?" It's a tough choice made even more complicated with the writer's strike, because the marketing emphasis right now is CW's reality programming going into the beginning of the new year. I think most if not all of the networks have given up hope on an early resolution to the strike and are now starting to dig in like German soldiers during WWI. "We're gonna be here for a while boyz; lets get comfy."
 
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