The bad start of summer 2010

[Tron Bonne]

I'm sure someone said it already, but I predict The Expendables is probably going to be a pretty big hit at the BO. I don't think it'll be the biggest of the summer, but with it's cast and just the general way it looks, seems like an action summer blockbuster wet dream

 

[The Apatow Crew]

To say something about Get Him To The Greek. It was freaking hilarious! It has all those things from an Apatow movie that you would like.

Even if it don't make much money, (It could be number 1 looking at the friday estimates, it'll be close) it'll be another critical success for him and the rest.


And Puff Daddy is funny. The Best scene is in the Vegas Hotel Room. Including a Fuzzy wall and a Jeffrey (A mixture of all kinds of drugs rolled into a joint and smoked)

 

[Nightmare]

Puff Daddy? They havent called him that since the 90's..

 

[The Apatow Crew]

Puff Daddy? They havent called him that since the 90's..

I call him that no matter what. You can call him whatever.

 

[Nightmare]

I dont like to call him anything. His names are all terrible.

Puff Daddy.
P. Diddy
Diddy
Sean Combs
Puffy

 

[The Apatow Crew]

I dont like to call him anything. His names are all terrible.

Puff Daddy.
P. Diddy
Diddy
Sean Combs
Puffy

Isn't that his real name? LOL.

 

[Dr. Evil]

Isn't that his real name? LOL.

Yes, that's his real name.

 

[LostSon88]

2011:

-Thor
-Hangover 2
-Pirates 4
-Kung Fu Panda 2
-X-Men First Class
-Fast & Furious 5
-Planet of the Apes prequel/reboot
-Green Lantern
-Cars 2
-Transformers 3
-Harry Potter
-Captain America
-Cowboys & Aliens

2012:

-The Avengers
-Madagascar 3
-MIB 3
-Star Trek 2
-Spider-man reboot
-Batman 3
-Monsters Inc. 2

So 2010 is a lame duck summer...no worries, the next two years will MORE than make up for it.

Think of 2010 as simply, the calm before the storm. Because the next two summers are going to be RIDICULOUS.

 

[:eek:]

2011:

-Thor
-Hangover 2
-Pirates 4
-Kung Fu Panda 2
-X-Men First Class
-Fast & Furious 5
-Planet of the Apes prequel/reboot
-Green Lantern
-Cars 2
-Transformers 3
-Harry Potter
-Captain America
-Cowboys & Aliens

2012:

-The Avengers
-Madagascar 3
-MIB 3
-Star Trek 2
-Spider-man reboot
-Batman 3
-Monsters Inc. 2

So 2010 is a lame duck summer...no worries, the next two years will MORE than make up for it.

Think of 2010 as simply, the calm before the storm. Because the next two summers are going to be RIDICULOUS.

Not so sure about that. There's just more of these pointless sequels. A lot of them will end being crap or mediocre. I think that's a pretty safe bet.

 

[terry78]

Yeah, I confess I do miss the days when there were blockbusters coming out that weren't sequels or adaptations.

 

[Catman]

So 2010 is a lame duck summer...no worries, the next two years will MORE than make up for it.

Not so sure about that. There's just more of these pointless sequels. A lot of them will end being crap or mediocre. I think that's a pretty safe bet.

2011 and 2012 do look good, but I don't think a bunch of sequels is what many would call an ideal summer. To remind people, this year we're celebrating the 25th anniversary of 1985. See, now THAT was a great summer. There was sequels like Rambo II, A View to a Kill, Mad Max Beyond Thunderdome, and National Lampoon's European Vacation. There was adaptations like Fletch and Pee-Wee's Big Adventure. And, most importantly, there was original stuff like The Goonies, Cocoon, Back to the Future, Teen Wolf, and Weird Science. I'm not saying that all these movies were good, but you can see the diversity.

 

[LostSon88]

Well we wont really know til we get there...I was speaking moreso of the box office potential. I think that based on the sheer volume and tentpole releases, it would be a fairly reasonable assumption that 2011 and 2012 will shatter this summers box office totals.

 

[hippie_hunter]

The biggest problem IMO is that Hollywood has forgotten how to schedule movies properly.

Seriously, take a look at this weekend, Get Him to the Greek, Splice, Marmaduke, and Killers opening while Sex and the City 2, Iron Man 2, Shrek Forever After, and Prince of Persia are still in theaters.

Jonah Hex opening the same day that Toy Story 3 is.

The Sorcerer's Apprentice opening the same day that Inception is.

I have an idea that Hollywood should follow. Make fewer movies and allow them to breathe for a week or two. The chance of films bombing goes significantly down. Costs go down due to fewer movies. Profits go up due to more people seeing one movie as opposed to a bajillion and less bombs happening. And quality goes up because they can focus more on the fewer movies instead ignoring some and focusing on just the really, really big ones.

 

[Tron Bonne]

The biggest problem IMO is that Hollywood has forgotten how to schedule movies properly.

Seriously, take a look at this weekend, Get Him to the Greek, Splice, Marmaduke, and Killers opening while Sex and the City 2, Iron Man 2, Shrek Forever After, and Prince of Persia are still in theaters.

Jonah Hex opening the same day that Toy Story 3 is.

The Sorcerer's Apprentice opening the same day that Inception is.

I have an idea that Hollywood should follow. Make fewer movies and allow them to breathe for a week or two. The chance of films bombing goes significantly down. Costs go down due to fewer movies. Profits go up due to more people seeing one movie as opposed to a bajillion and less bombs happening. And quality goes up because they can focus more on the fewer movies instead ignoring some and focusing on just the really, really big ones.

Actually, I think both of those are pretty good examples of counter-marketing. Box office wise opening with a big action movie against a Pixar film worked well for Live Free or Die Hard and Wanted, and The Sorcerer's Apprentice will probably have more appeal to younger audiences and family groups than Inception will.

 

[Catman]

I have an idea that Hollywood should follow. Make fewer movies and allow them to breathe for a week or two. The chance of films bombing goes significantly down. Costs go down due to fewer movies. Profits go up due to more people seeing one movie as opposed to a bajillion and less bombs happening. And quality goes up because they can focus more on the fewer movies instead ignoring some and focusing on just the really, really big ones.

Actually, it used to be that way. Then the internet arrived and changed everything. Because of piracy it's kinda pointless to have a slow summer.

I think both of those are pretty good examples of counter-marketing.

Indeed.

 

[LostSon88]

This coming week is also a good example...

Family friendly "Karate Kid" & Action Comedy "The A-Team".

(i'll be seeing them both, though.)

 

[Tony Stark]

The biggest problem IMO is that Hollywood has forgotten how to schedule movies properly.

Seriously, take a look at this weekend, Get Him to the Greek, Splice, Marmaduke, and Killers opening while Sex and the City 2, Iron Man 2, Shrek Forever After, and Prince of Persia are still in theaters.

Jonah Hex opening the same day that Toy Story 3 is.

The Sorcerer's Apprentice opening the same day that Inception is.

I have an idea that Hollywood should follow. Make fewer movies and allow them to breathe for a week or two. The chance of films bombing goes significantly down. Costs go down due to fewer movies. Profits go up due to more people seeing one movie as opposed to a bajillion and less bombs happening. And quality goes up because they can focus more on the fewer movies instead ignoring some and focusing on just the really, really big ones.

I'm glad you brought this up. I've been thinking the same thing. A movie like Marmaduke probably would have done much better in a fall release or a January/February release. Instead they pack it into the middle of a crowded weekend, and has to compete with Shrek.

The same could be said for Killers that competes in the same demographic as Get him to the Greek, but the studio releases it on the same weekend.

Hollywood has been making some bad buisness decisions. The first being trying to force 3D down everyone's throat to increase their profit margin, and then raising ticket prices in the middle of a recession.

 

[Tron Bonne]

I'm glad you brought this up. I've been thinking the same thing. A movie like Marmaduke probably would have done much better in a fall release or a January/February release. Instead they pack it into the middle of a crowded weekend, and has to compete with Shrek.

The same could be said for Killers that competes in the same demographic as Get him to the Greek, but the studio releases it on the same weekend.

I think in both situations the studio probably saw they had some stinkers, but might have some appeal because of certain factors (mainly young audiences apparently undying love for talking animals for Marmaduke and certain casting choices for Killers), so they release them at times when they know a lot of people will be going to hopefully not get a flatout bomb

 

[Catman]

This coming week is also a good example...

Family friendly "Karate Kid" & Action Comedy "The A-Team".

The Karate Kid is opening in 400 more theaters. I wonder if it's tracking better.

 

[jmc]

The biggest problem IMO is that Hollywood has forgotten how to schedule movies properly.

Seriously, take a look at this weekend, Get Him to the Greek, Splice, Marmaduke, and Killers opening while Sex and the City 2, Iron Man 2, Shrek Forever After, and Prince of Persia are still in theaters.

Jonah Hex opening the same day that Toy Story 3 is.

The Sorcerer's Apprentice opening the same day that Inception is.

I have an idea that Hollywood should follow. Make fewer movies and allow them to breathe for a week or two. The chance of films bombing goes significantly down. Costs go down due to fewer movies. Profits go up due to more people seeing one movie as opposed to a bajillion and less bombs happening. And quality goes up because they can focus more on the fewer movies instead ignoring some and focusing on just the really, really big ones.

Or at the very least spread them throughout the year, everything doesn't have to be released in a 3 month window, it's ridiculous.

 

[Dr. Evil]

Damn server......

 

[Dr. Evil]

Just to prove the power of the Twilight franchise, New Moon will win every MTV Movie Award its nominated for tonight....as the crowd will likely erupt when the Eclipse trailer is aired.

 

[Nightmare]

This coming week is also a good example...

Family friendly "Karate Kid" & Action Comedy "The A-Team".

(i'll be seeing them both, though.)

I'll be seeing Neither.

 

[Tacit Ronin]

Hollywood has been making some bad buisness decisions. The first being trying to force 3D down everyone's throat to increase their profit margin, and then raising ticket prices in the middle of a recession.

But if Ironman 3 does all this. You will be jumping with utter joy. Calling it brilliant.

 

[Laderlappen]

2011:

-Thor
-Hangover 2
-Pirates 4
-Kung Fu Panda 2
-X-Men First Class
-Fast & Furious 5
-Planet of the Apes prequel/reboot
-Green Lantern
-Cars 2
-Transformers 3
-Harry Potter
-Captain America
-Cowboys & Aliens

2012:

-The Avengers
-Madagascar 3
-MIB 3
-Star Trek 2
-Spider-man reboot
-Batman 3
-Monsters Inc. 2

So 2010 is a lame duck summer...no worries, the next two years will MORE than make up for it.

Think of 2010 as simply, the calm before the storm. Because the next two summers are going to be RIDICULOUS.

This doesnt look very good to me. I mean look at all those sequels.