It's not all relative. A butt in a seat is a butt in a seat. None of us work for the studio that releases the movies. How much profit a movie makes is not our concern. We only care how popular the movies are. Blair Witch is clearly less popular than Avatar....and IM2. ...Another gaping hole in this "expectations" thing. It is a great example of the difference between the studio boss and us. A studio boss would think Blair Witch is more successful than Avatar, Titanic, or TDK. That's obviously nonsense.
Dude, no offense but you would have failed Business/Economics 101 with this line of thinking. If you're my boss and I tell you I got our company 1.5 billion dollars revenue, what would you say? "Great, you're an awesome worker"? Nope. Correct answer is "I don't care about revenue. What was our net income?". If company expenses exceed that 1.5 billion, guess what, no matter how large of a sum that money is, I just put us in the red. Relativity is
crucial with money, I shouldn't have to tell you that.
Again putting out expectations based on a different franchise. You expect the second Iron Man to perform like second movies from other franchises. (Transformers maybe?) You aren't basing anything on IM1. Spider-Man 1 also raised the bar for Spider-Man movies...doing everything you said IM1 did...and the second one failed to match the first. IM2 has exceeded the first movie...outperforming the path the Spider-Man movies took.
Please read my paragraph again because I clearly state that I'm only comparing IM2 to its predecessor and no one else.
IM1 wasn't "off the wall"? Since you value your "expectations" so much...who expected IM1 to come near to what it did at the box office? So based on that logic, IM2 should have grossed less than IM1....but it didn't.
IM2 should have crushed IM1, is all I'm saying. IM1 was fantastic, I loved it and had great hopes for the sequel. IM2 failed me in every regard, but thanks to the goodwill of the first, people are coming to the sequel. But it's nowhere near as big as it could have been, had IM2 been as well received as the first.
I won't argue about SM3 because I wholeheartedly agree with that. But that point reinforces what I'm saying. There is no rule. SM3 sucked...and was the highest grossing of the three. There is no rule. SM2 was "raved about" and grossed the least. Go ahead and try to make sense of it.
The "rule" has been brought up several times in this thread. Sequels feed off their predecessors. SM3 made as much as it did
because of SM2. X3 made as much as it did
because of X2. I will take that to the bank any day of the week. The Matrix franchise is a perfect look at it. M1 broke cinematic grounds, M2s opening weekend broke records. But because of the film's quality, it had very steep drops. It's opening weeks were so big however that it was still a great box office success. Third film rolls around and practically failed in comparison because no one was interested in the franchise anymore. That was all thanks to M2.
SM2 has a 7.7 on IMDB while IM2 has a 7.5....looks like they both did ok. And I should remind you that IM2 got an "A" cinemascore. So it is obviously well liked. ....Not that this fact will help us predict what will happen next....it never does. I see you are trying to make a prediction without actually making one. Deep down you know what I'm talking about.
No, I'm making that prediction: if IM3 doesn't set the bar significantly high, it will suffer greatly for it. I'm just not confident IM2 cushioned it's future sequel enough. IM2 wasn't bad enough to crush a franchise, but to me it was so lukewarm that its distinguished the spark this franchise started off with.
I didn't actually know you were a Batman poster. (I don't know who hangs out where here) But am I surprised?
Didn't really matter if you knew. Batman and its fanbase are on your mind in a discussion that has nothing to do with it. That alone speaks volumes. I don't have to speak on it further.
I must stress that since so many are discussing this vehemently, people aren't even looking at why they're doing it. As much as I've disagreed with
ElMariachi and
TheVileOne in this thread, I respect their candid and blunt opinions. They clearly view this movie as a success and aren't making any excuses/justifications for it. They see anyone saying otherwise as being overly pessimistic. Oddly enough, it's refreshing and I must applaud them for straying true to that conviction.
You've got a person here who predicted this film to hit nearly a BILLION (seriously look it up) and proclaiming, "what are you guys talking about? this didn't perform under expectations!". And then people who want to argue the film's "tremendous" success, but are quick to bring up factors like the recession. As per my original point, if you've viewed this film as such a raving hit there would be no need for referencing such negative contingencies. A hit overcomes that, thus making them null in
any conversation. Try to go into the Avatar thread and state how it underperformed because the budget was so high, the studio spent so much money on the marketing, and how we're in a economic crisis. You would get laughed at. No one would even bother to argue with you. For the simple fact that those factors
didn't effect the film.
If IM2 exceeded or met your expectations, GREAT. That's fine, because numbers don't lie, it more than made back it's budget and exceeded the original. But please don't make excuses for why it couldn't make
more. It's such a poorly attempted veil at covering personal disappointment and apprehension. If they're not willing to do that, I plainly do not believe they trust their own statements.