FOX's Marketing Technique: "What Happens Last/Remembered First?"

[Storm22]

I'm a little concerned over Mission Impossible 3 getting a Superbowl spot, only a little though. Hopefully Fox's marketing will really kick in come March, if not before then.

 

[Lightning Strykez!]

With todays news that Bryan Singer is making an appearance at the Wonder Con in SF, i'm a little puzzled why theres no X3 presence at this event. Surely some footage must be complete for public viewing or at the very least a new poster??!

The New York Comic Con is coming up soon and so is Showest. This would be a great podium for fans and media alike to see if X3 is really as good they say it is. Does anyone have any inside info on upcoming appearance by X3 cast/crew at conventions and/or events?

Well, FOX has never seemed to be big on Wonder Con. There have been times when they skipped representation for that event. But ShoWest and Comic Con have been mediums they used before. In fact the Fantastic Four footage they unveiled at ShoWest was later built into a trailer.

I'll see if I can find out anything.

 

[Lightning Strykez!]

I'm a little concerned over Mission Impossible 3 getting a Superbowl spot, only a little though. Hopefully Fox's marketing will really kick in come March, if not before then.

Will Da Vinci Code and Superman Returns have 'bowl spots? I've heard so many different stories I can't remember what's legit now.

 

[GothicPowerMix1]

Will Superman Returns have 'bowl spot?

So far according to sites its a no for Superman Returns

 

[Weadazoid]

zEh..Da Vinchi's code might.. but Superman probubly won't

 

[RedIsNotBlue]

Will Da Vinci Code and Superman Returns have 'bowl spots? I've heard so many different stories I can't remember what's legit now.

WB hasn't announced a Superman Returns spot. Big mistake IMO. I can see X3 skipping it but not SR.

 

[Kanon]

About marketing, has anyone tought about the release date and the FIFA World Cup? Perhaps in the US no one cares, but in the rest of the world is a major event, and here in Argentina Superman Returns opens two weeks later because of that. What gets me worried is that the world cup opens just 2 weeks after X3...

 

[Retroman]

Well, FOX has never seemed to be big on Wonder Con. There have been times when they skipped representation for that event. But ShoWest and Comic Con have been mediums they used before. In fact the Fantastic Four footage they unveiled at ShoWest was later built into a trailer.

I'll see if I can find out anything.

Thanks, much appreciated.

Will Da Vinci Code and Superman Returns have 'bowl spots? I've heard so many different stories I can't remember what's legit now.

There will no superbowlspot for SR (major bummer) and as far as i know non for The Da Vinci Code.

Poseidon, V For Vendetta, 16 Blocks, MI: 3, Running Scared,The World's Fastest Indian and Shaggy Dog are this years movie spots. *shakes head*

Sources: http://www.adage.com/news.cms?newsId=47348
http://www.supermanhomepage.com/news.php?readmore=1558

 

[Electrix]

The World Cup is on the TV. Quite a few people will have already seen X-Men 3 within 2 weeks.

I doubt a football will cause a problem for X-Men 3,

 

[Lightning Strykez!]

WB hasn't announced a Superman Returns spot. Big mistake IMO. I can see X3 skipping it but not SR.

Why?

 

[narrows101]

There will no superbowlspot for SR (major bummer) and as far as i know non for The Da Vinci Code.

The DaVinci Code is opening the Cannes Film Festival in May.

http://www.festival-cannes.fr/index.php?langue=6002

 

[Retroman]

The DaVinci Code is opening the Cannes Film Festival in May.

http://www.festival-cannes.fr/index.php?langue=6002

Thanks narrows.
Wow, thats a pretty big promotional push for that movie.Opening at Cannes is huge!

Vendetta (why i don't know), Poseidon and SR are getting IMAX releases. But how is X3 going generate extra funds?

 

[RedIsNotBlue]

Why?

Why what, chum?

 

[Lightning Strykez!]

Why what, chum?

Why do you think SR needs the Superbowl exposure and X3 doesn't?

And did you call me....a chum? Do we still use that word?

 

[RedIsNotBlue]

Why do you think SR needs the Superbowl exposure and X3 doesn't?

And did you call me....a chum? Do we still use that word?

Well X3 is coming from an already established and successful 2 films. While a Superbowl spot would help it...it doesn't NEED it. I think them saving a couple of mil on spot could be a good move.

Now Superman has been off the big screen for 20 years. It needs exposure because it is a franchise that is being reintroduced to the public (like Batman Begins which HAD a SB spot AND was a WB film.) And come on...it is the SUPERbowl. I thought a spot would be guaranteed.

 

[Lightning Strykez!]

Well X3 is coming from an already established and successful 2 films. While a Superbowl spot would help it...it doesn't NEED it. I think them saving a couple of mil on spot could be a good move.

Now Superman has been off the big screen for 20 years. It needs exposure because it is a franchise that is being reintroduced to the public (like Batman Begins which HAD a SB spot AND was a WB film.) And come on...it is the SUPERbowl. I thought a spot would be guaranteed.

I agree with you. But...oh well.

 

[RedIsNotBlue]

I agree with you. But...oh well.

Yep...not much we can do about.

...except we could become successful dentists and buy cheese in large quantities?

 

[Jan Irisi]

Yep...not much we can do about.

...except we could become successful dentists and buy cheese in large quantities?

Ummmm......HUH????

 

[RedIsNotBlue]

Ummmm......HUH????

 

[Lightning Strykez!]

Anyway, congrats to Storm22 on your first SHH avatar! Lookin' love-lay! LOL

 

[Storm22]

Cheerso!!

 

[hutch007]

do we know if x3 will be on imax?

 

[Lightning Strykez!]

I doubt it. WB owns IMAX, if I'm not mistaken.

 

[Pickle-El]

do we know if x3 will be on imax?

There's always a chance. These are the movies that have been on IMAX.

# Apollo 13 (DMR)
# Fantasia 2000
# Star Wars Episode II: Attack of the Clones (DMR)
# Treasure Planet
# The Lion King
# Beauty and the Beast
# The Matrix Reloaded (DMR)
# The Young Black Stallion
# The Matrix Revolutions (DMR)
# Harry Potter and the Prisoner of Azkaban (DMR)
# Spider-Man 2 (DMR)
# The Polar Express (re-rendered in 3D)
# Robots
# Star Wars Episode III: Revenge Of The Sith
# Batman Begins (DMR, June 15, 2005)
# Charlie and the Chocolate Factory (DMR, July 15, 2005)
# Harry Potter and the Goblet of Fire

 

[Retroman]

UPDATE
It looks like we'll be getting lots of news in March with re-shoots, the trailer and all.Showest is happening then and i'm 90% sure they (fox) bring something and/or someone big to the event.

SHOWEST 2006 TENTATIVE SCHEDULE
As of 2/10/06

MONDAY, MARCH 13, 2006

2:15pm
International Distribution Marketing Presentations

Moderator: Nick King, President, Nielsen Int'l

Presentations from:
Buena Vista International
Sony Pictures Releasing Int’l
Twentieth Century Fox Int’l
United Int’l Pictures

Source: http://www.vnufilmgroup.com/filmgroup/showest/show_info/schedule.jsp



What is ShoWest?
ShoWest is the largest annual convention for the motion picture industry. As the only international gathering devoted exclusively to the movie business, it attracts as a matter of course the most powerful people in filmmaking: the stars, directors, producers, and studio executives responsible for creating the most successful motion pictures in the world. It is also the single largest international gathering of motion picture professionals and theatre owners in the world, with delegates from more than 50 different countries in attendance each year.
http://www.theflickchicks.com/showest_2005.htm