If Justice League is a success

[Iceman]

+ 1 billion box office and certified fresh consensus on Rotten Tomatoes

Agreed. I can't see any less being considered a success on those 2 measures.

 

[jmc]

Not necessarily the case considering Marvel just did that with Infinity War, and that's probably their most confident tentpole yet.

If WB was confident then JL2 would have continued to be part of their slate. We're still getting Avengers 4, it's just morphed into something else.

 

[extra skater]

If WB was confident then JL2 would have continued to be part of their slate. We're still getting Avengers 4, it's just morphed into something else.

That's another point. To me WB self-confidence is like "What is Marvel doing? We've gotta do something to knock them down" instead of "We need to make a good film for our audience."

Marvel Studios establish everything correctly, step by step, while WB/DCE starts their own universe with an already retired Batman and a supposedly dead Robin.

 

[Jekecy]

That's another point. To me WB self-confidence is like "What is Marvel doing? We've gotta do something to knock them down" instead of "We need to make a good film for our audience."

They're not mutually exclusive. A prominent example is Civil War was made as a direct response to the upcoming Batman v. Superman.

There's another interview where Feige outright stated the BvS announcement led them to trash what their original concept of Cap 3 was, but I can't find it at the moment.

In any case, this is an example of competition breeding aggressive tactics in one-upping each other. Marvel got the W here, but it was also only because Marvel saw what DC was planning. Reactionary movements aren't necessarily a sign of weakness or lack of initiative.

 

[Erzengel]

Which is ironic since BvS was as divisive as it was, Feige and the MCU didn't have to do CW last year.

 

[Rorschach2012]

BVS was such a bummer. I'm just glad we still have the animated Batman/Superman movie

 

[FunkMiller]

Let’s not forget just how much money has probably already been spent on Justice League. In normal circumstances the budget will be 400 million including promotion and marketing, but you’ve got to think with all the ongoing reshoots, the amount must be crawling to 500 million, if not over it.

So a ‘success’ is what? Well over a billion at the box office? It’s got to reach that to even be considered a minor financial success. And I’m just not seeing a billion for the direct sequel to a poorly received, under performing movie with unlikeable characters.

I think a success for JL at the moment is break even, with at least a lukewarm critical and audience response. But that won’t save JL2 at all, not with this iteration of the characters.

 

[JohnReese]

Let’s not forget just how much money has probably already been spent on Justice League. In normal circumstances the budget will be 400 million including promotion and marketing, but you’ve got to think with all the ongoing reshoots, the amount must be crawling to 500 million, if not over it.

So a ‘success’ is what? Well over a billion at the box office? It’s got to reach that to even be considered a minor financial success. And I’m just not seeing a billion for the direct sequel to a poorly received, under performing movie with unlikeable characters.

I think a success for JL at the moment is break even, with at least a lukewarm critical and audience response. But that won’t save JL2 at all, not with this iteration of the characters.

People are going to see Justice League regardless of how unlikeable the characters were/are.

I think Justice League overall is going to surprise a lot of people and given the reception/success of Wonder Woman, it has that going for it as far as momentum is concerned, along with the return of Superman, etc. Justice League will definitely make bank. How much is conjecture for anyone at this point.

 

[Peyton Westlake]

My prediction for JL.....275M Domestic and 325M international for a 600M total.

 

[extra skater]

Let’s not forget just how much money has probably already been spent on Justice League. In normal circumstances the budget will be 400 million including promotion and marketing, but you’ve got to think with all the ongoing reshoots, the amount must be crawling to 500 million, if not over it.

So a ‘success’ is what? Well over a billion at the box office? It’s got to reach that to even be considered a minor financial success. And I’m just not seeing a billion for the direct sequel to a poorly received, under performing movie with unlikeable characters.

I think a success for JL at the moment is break even, with at least a lukewarm critical and audience response. But that won’t save JL2 at all, not with this iteration of the characters.

Yeah, that's right, dammit.
Will it be released together with The Last Jedi?
I have a very bad feeling about this.

I cannot picture what DCE/Warner will do with another bust.

 

[metaphysician]

Chances are it will be but not like Wonder Woman or Man of Steel

. . . ?

I'm not entirely sure what your trying to say. How can it be successful, but "not like Wonder Woman or Man of Steel"? What room does that exactly leave?

 

[brandeezy89]

I don't always agree with Campea but he made a good point. Considering how much money WB has made from IT and WW alone, they can afford to have JL underperform if it does happen. It's not like WB is sitting around nervous like "JL needs to make a Billion or we're screwed". Especially when WB will most likely come in 2nd behind Disney in terms of BO profit.

 

[BatLand]

I think the direction WB is taking with the marketing of JL is a good sign. The critical response to BvS was one thing but I feel some of the reason why the WOM was what it was might have been 'cause of they pretty much showed everything in the trailers. All the good bits were spoiled in the trailers, so people who went to see it could've just told them there's not much else to see (and to most people, unfortunately, the rest was the not so good stuff). Also the fact that the TC was awful compared to the UC, I still cannot fathom who greenlit that cut.

Now the marketing is what it's supposed to be, like with WW. Hardly any spoilers at all, no sign of Superman, etc. I think when the marketing trains gets going in a week or two, the anticipation for this movie is going to be off the roof. Then add that to a (hopefully) fresh critical response and you've got legs and a billion dollars. I hope.

 

[mclay18]

Let’s not forget just how much money has probably already been spent on Justice League. In normal circumstances, the budget will be 400 million including promotion and marketing, but you’ve got to think with all the ongoing reshoots, the amount must be crawling to 500 million, if not over it.

Warners shot JL in the UK to save money and likely trimmed the budget down more after BvS got pilloried critically. That has happened to other sequels as well; Paramount trimmed Star Trek Beyond's budget due to Into Darkness underperforming.

I'm pretty sure Warners has kept the budget within the official $250M+ range or lowballing it intentionally to keep expectations in check.