Figs
Avenger
- Joined
- Jun 7, 2006
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Can we get a standing ovation? Your post is more or less what I'd always like to say, but can't say because I'm a regular. lol
But that's precisely what I'm disputing. We only "know" the marketing starts early, because for the most part, that's all we've ever seen. At least in recent memory. If you go back just two decades, I imagine you would find the marketing much more downscaled... and some of those movies STILL rank highest in terms of ticket sales. Lots of people have commented on here over the years about how it was "in the old days," so you probably "know" what I'm talking about. The problem I'm having with this whole issue is people starting with the presupposition that we "know" the marketing starts early and then building off of that notion to then say, "It's not a good marketing strategy." Well, no... it's only your belief that it's not a good marketing strategy. And how one even comes to determine whether or not it WAS a good marketing strategy is somewhat sketchy. I mean, what constitutes "good marketing"? If my standard is $200 million in gross domestic revenue and yours is $300 million, and the Hulk only performs at $205 million, then we have a disagreement. I say it was good and you say it was ineffective. What gives?
To me, it always come back to what we believe about the movie. If you're someone who's under the impression that it's been a poor marketing strategy thus far, so be it. Chances are you'll be disappointed in the end, with that negative sort of thinking infecting the rest of your mind.
I'm just saying I want this film to do well. I am a huge Marvel fan and don't want the GA to skip this because of the last film.
I never said it needs 'in your face' advertising 6+ months in advance, but it would have been nice to get a quick teaser a month or two ago to let the GA know about it.
Hopefully, the sudden last minute marketing plan of theirs works and gets the GA excited. I am looking forward to seeing this movie either way. I just want it to perform well in a year filled with other films we know are going to make bank(IJ4, Harry Potter).