Yet another press release from The WB...
Friday, November 18, 2005
"SMALLVILLE" CONTINUES ITS RECORD-SETTING WAYS, SCORING A NEW ALL-TIME NETWORK MARK FOR ITS TIME PERIOD IN MEN 18-34
Released by The WB
Burbank, CA November 18, 2005
"SMALLVILLE" IS AGAIN #1 IN ITS TIME PERIOD AMONG MEN 18-34, MEN 12-34 AND IS #2 IN MEN 18-49
TRIPLE-DIGIT GROWTH IS AGAIN THE ORDER OF THE DAY FOR "SMALLVILLE"
SMALLVILLE continued its outstanding record-breaking season with another all-time network record on Thursday. The super series from Tollin Robbins Productions in Association with Warner Bros. Television, achieved a 3.6 /12 among men 18-34, setting a new all-time, network time period record in that vital demo. The action show also scored the second highest ratings ever in the time period among men 12-34 (3.4/11), adults 18-49 (2.6/7), men 18-49 (3.0/9) and total viewers (6.0 million).
SMALLVILLE, which ranks #1 this season in its time period among young, male demos again dominated in these categories, ranking #1 in men 18-34 (3.6/12), men 12-34 (3.4/11) and male teens (3.1/10), while ranking #2 among men 18-49 (3.0/9). SMALLVILLE continued to deliver triple-digit growth over the parallel night a year ago, soaring +190% in persons 12-34, +173% in adults 18-34 and +189% in adults 18-49, as well as +157% in total viewers. The hit series also improved over the prior week across all 12-34, 18-34 and 18-49 demographics, including growth of +20% in adults 18-34 (3.0/9) and +16% in persons 12-34 (2.9/9).
For the night, The WB was #3 among all networks in men 18-34 (2.2/7) and men 18-49 (2.0/5) and was #2 from 8-10 p.m. among men 12-34 (2.3/7).
The WB achieved across-the-board gains compared to the previous Thursday and the parallel Thursday last season, including +100% growth in persons 12-34 (2.2/7), +91% in adults 18-34 (2.1/6) and +122% in adults 18-49 (2.0/5).
http://www.thefutoncritic.com/cgi/pr.cgi?id=20051118wb01