Blitzkrieg
Avenger
- Joined
- Jul 3, 2016
- Messages
- 15,599
- Reaction score
- 3,328
- Points
- 78
If 'IT' behaves like Paranormal Activity 3 (2nd biggest Horror Pre-View and the biggest Horror OW), 'IT' will collect around [13.5x(52.5/8)]=88.59 million.
But PA3 was the 3rd installment of a franchise with a dedicated fan-base. The found footage fad was strong and the strong pre-views further proved that. 'IT' being the first of it's kind as in the first movie of the 'IT' saga should be less front-loaded. So going by that logic 'IT' is definitely going above 90 million for the OW.
OTOH, 'IT' is clearly behaving like a blockbuster so Fifty Shades Darker is a reasonable comp for 'R' rated big openers outside of Summer and Holiday season.
If 'IT' follows Fifty Shades Darker, final OW becomes [13.5 X (46.6/5.72)]=110 million.
Nao take 5% of that 110 million and subtract it due to Hurricane Irma's effect on Sunday, we get [110X0.95]=104.5 million.
Nao the start of the NFL season will take some bite out of the OW. I have no idea about the extent of it on overall OW except for the Sunday dropping bigger than usual (around [45-50]%).
In any case, 100 million is within the realm of possibilities but it is also the best case scenario. I think a (90-95) million OW is very much on the cards atm. Damn, I'm so excited with this OW. This will be so much fun.

But PA3 was the 3rd installment of a franchise with a dedicated fan-base. The found footage fad was strong and the strong pre-views further proved that. 'IT' being the first of it's kind as in the first movie of the 'IT' saga should be less front-loaded. So going by that logic 'IT' is definitely going above 90 million for the OW.
OTOH, 'IT' is clearly behaving like a blockbuster so Fifty Shades Darker is a reasonable comp for 'R' rated big openers outside of Summer and Holiday season.
If 'IT' follows Fifty Shades Darker, final OW becomes [13.5 X (46.6/5.72)]=110 million.
Nao take 5% of that 110 million and subtract it due to Hurricane Irma's effect on Sunday, we get [110X0.95]=104.5 million.
Nao the start of the NFL season will take some bite out of the OW. I have no idea about the extent of it on overall OW except for the Sunday dropping bigger than usual (around [45-50]%).
In any case, 100 million is within the realm of possibilities but it is also the best case scenario. I think a (90-95) million OW is very much on the cards atm. Damn, I'm so excited with this OW. This will be so much fun.


