Sequels The Official Kevin Spacey As Lex Luthor Thread

[Angeloz]

Where does the $100 million figure come from? I thought getting sponsorships or whatever you call it when Superman appears on products - pays for the marketing? That's why it doesn't seem to count. But I'm no expert.

Angeloz

 

[Angeloz]

So you don't want Hagrid to give him a pigs tail?

Angeloz

 

[buggs0268]

Where does the $100 million figure come from? I thought getting sponsorships or whatever you call it when Superman appears on products - pays for the marketing? That's why it doesn't seem to count. But I'm no expert.

Angeloz

Any time you saw a Superman commercial on TV, that cost money. Even if it is on a WB network channel, they are seperate companies and still have to pay for advertising. And SR had more TV commercials than any other movie that summer. You would be lucky to go 2 commercial breaks without seeing an SR commercial on most channels. Any time you saw a magazine article. The stupid laser S's on the monuments. The bus stop adds. the billboards. The 7/11 cups. The posters in 7/11. The Pepsi standee that was in every food store. SR was more overhyped than a lot of Summer movies. Way more than transformers. The WB needed it to be a huge hit and paid for a lot of advertising. When the BO dropped the next week after release, they really started in with the commercials.

 

[wellsy]

Well, can I also ask, how much money was made from DVD and merchandise sales? I know the BO is big, and this sounds like I'm trying to make it seem like it did better than it did (whether you think it succeeded or not), but I'd just like to know how much WB was able to bring in from everything associated with SR; ie, is it a movie people purchased after it was put on DVD (given the price of movie tickets where I live, it is certainly cheaper than seeing a movie three times), or one that sold heaps of toys and the like?

Or both?

It would be interesting to see how much money WB made beyond the BO. I'm not trying to diminish it, but if lots of toys or DVDs were sold, then certainly some questions as to the business sense of WB execs must be raised.

 

[Showtime]

Tuesday November 6th

 

[Sun_Down]

I swear to God, every time SR-haters bring up the budget, it gets bigger. $313 million? Seriously, remove head from anus and then post.

 

[buggs0268]

I swear to God, every time SR-haters bring up the budget, it gets bigger. $313 million? Seriously, remove head from anus and then post.

You remove yours. the film cost after Australian tax breaks 209 to 213 million. That is what it cost to make. Then the WB spent 100 mill to advetise it. So they spent 309 to 313 on the whole thing. So take your head out of your ass know nothing.

 

[bgshw44]

You remove yours. the film cost after Australian tax breaks 209 to 213 million. That is what it cost to make. Then the WB spent 100 mill to advetise it. So they spent 309 to 313 on the whole thing. So take your head out of your ass know nothing.

it cost 204 million .but then you have product placement and such. i doubt they spent 100 million on advertising, i saw about 3 commercials and none of my friends knew it was coming out

 

[Angeloz]

Any time you saw a Superman commercial on TV, that cost money. Even if it is on a WB network channel, they are seperate companies and still have to pay for advertising. And SR had more TV commercials than any other movie that summer. You would be lucky to go 2 commercial breaks without seeing an SR commercial on most channels. Any time you saw a magazine article. The stupid laser S's on the monuments. The bus stop adds. the billboards. The 7/11 cups. The posters in 7/11. The Pepsi standee that was in every food store. SR was more overhyped than a lot of Summer movies. Way more than transformers. The WB needed it to be a huge hit and paid for a lot of advertising. When the BO dropped the next week after release, they really started in with the commercials.

I'm saying they paid for the commercials by putting Superman on different products. I've heard it's standard practice for the blockbuster films. But as I said I'm not an expert I've just read about it from people that know more and someone saw a documentary about the film industry. Supposedly films make 80% of money from DVDs and 20% from the silver screen. By the way the 7/11 thing on the cups would make them money. As well as on Corn Flakes, Pepsi and all the other products (they get paid to have him on them). I've heard there were much more of Superman being on products in the U.S. and that's why you probably had more ads.

Angeloz

 

[buggs0268]

Variety reported industry insiders stated that the WB in the end spent 100 mill to advertise it. And even though another Variety article said that it wasn't SR's advertising budget that caused them to do it, mentioning it in the article is Hollywood speak for "it did", Legendary decided to really cut down on the money spent on advertising for their joint made films. Also, Variety reported after all of the SR budget rumors, quoting the head accountant for the WB, that SR cost 239-213 to make and that after a 30 million tax break from shooting in Australia, it came to either 209 or 213 (can't remember the exact number, but I do remember it was one of those two, and that the tax break was 30 mill). And it was reported in a few industry sources that the WB spent 100 mill to advertise SR. They really bumped up advertising after Poseidon flopped as Poseidon, SR, Ant Bully, and Lady in the Water were supposed to be the ones that brought in the money for them with SR being the main summer tentpole. When the other films did bad at the box office, they continued with the SR ad blitz.

Honestly guys, this is stuff we talked about in old deleted threads with quotes and links to the actual articles.

 

[buggs0268]

it cost 204 million .but then you have product placement and such. i doubt they spent 100 million on advertising, i saw about 3 commercials and none of my friends knew it was coming out

Variety reported after the Australian tax breaks 209. Yes they spent 100 mill, and SR had comercials on every other commercial break for nerly two months on a lot of WB affiliated stations, spike, ESPN had a commerical blitz for a month. some channels you could not go on a commercial break for almost a month without seeing an SR commercial. God I wish we could bring back the old threads where we had the actual quotes from the trades.

 

[mojo-x]

No, but I would like to see an intelligent Lex

 

[Mr. Socko]

He was quite intelligent in Superman Returns.

 

[The Sage]

He should be able to fill out a business suit and look good wearing it. That's about it.

 

[Mr. Socko]

He should be able to fill out a business suit and look good wearing it. That's about it.

Kevin Spacey is no Christian Bale so I don't know exactly what you were expecting.

 

[mojo-x]

He was quite intelligent in Superman Returns.

Yes Lex was so intelligent he had super kid, the one thing he could us as the ultimate hostage to control his arch enemy and what does he do? He walks away

 

[Porygon]

Yes Lex was so intelligent he had super kid, the one thing he could us as the ultimate hostage to control his arch enemy and what does he do? He walks away

He did have him hostage. That's why he was on the ship.

What were you saying about intelligence?

 

[Mr. Socko]

John Cusack will be the next Lex Luthor. It is a prophecy that must be fulfilled.

 

[The Joker_1000]

Screw that. They need to keep Kevin Spacey.

 

[Nightwing1977]

Screw that. They need to keep Kevin Spacey.

Yep. Spacey's the man!!

 

[bullets]

Yep. Spacey's the man!!

i couldnt agree more , the guy did an excellent job.

 

[Juice2020]

He doesn't need muscles just a kyronite sock, then he can kick the crap out of Superman.

Fire Singer!

 

[The Joker_1000]

Singer shouldn't be fired & I feel that Lex should be the type of guy who is absolutely brilliant but can kick your ass as well.

 

[Juice2020]

Come people no matter how "muscle bound" Lex Luthor is he can not stand toe to toe with Superman. It doesn't matter if he's built or not he won't stand a chance against Superman.

Even "if" Supes and Lex fought toe 2 toe, Lex needs kryptonite, and he muscles won't matter, a 1 month old baby with Kryptonite could hurt Superman with a hug. Lex doesn't need to be built.

Now if J.J. Abrams wrote the script then, yes Lex needs to be muscle bound...

 

[Mr. Socko]

Screw that. They need to keep Kevin Spacey.

Oh yes, definitely. Spacey was my favorite actor in SR.


But the prophecy says John Cusack must be Lex Luthor, that could be 10 years from now