The Official TIH Marketing Discussion Thread

[Rac]

And I have equal desire to see each of them at least twice.

Me too. If they're good, I mean.

 

[phoenixflight]

Taken at a sub station in NYC.

Glad someone took a pic of this great image. Every station that I am in I see this poster. I ride the '2', 'A' and 'F' line in Brooklyn, NY...it is everywhere (both in and outside of train stations).

Does anyone have this as an official pic??

 

[Lord Blackbolt]

I've seen ads on top of Taxi cabs...and the commercials are on all the time. I think they have finally kicked the marketing up a notch. At least it's better marketing than the Happening....which I haven't seen anything of...And that movie opens the same day.

 

[HULKFish]

well, MARVEL did annouce that its HULK-MONTH!!!!!!!!

 

[amazingfantasy15]

I've seen ads on top of Taxi cabs...and the commercials are on all the time. I think they have finally kicked the marketing up a notch. At least it's better marketing than the Happening....which I haven't seen anything of...And that movie opens the same day.

Who'd have thought the marketing would pick up around three-four weeks before the movie opened?!?! It's not like advertisers don't do this for every other movie.

 

[amazingfantasy15]

I'm beginning to see billboards of TIH around the city, but imo Marvel needs to get their marketing behind this movie, and the lack of London premiere is really puzzling. TIH needs a big Hollywood-esque premiere to get people aware of this movie.

The movie doesn't come out for another 3 weeks, chill out, I'm pretty sure they'll have a premiere and screen it for critics, comic fans are way too worried about the ad campaigns for comic movies.

 

[red]

Liv Tyler will be promoting The Incredible Hulk:

• Tomorrow, May 22, she will be on MTV TRL
• This Friday, May 23, she will be on the Late Show with David Letterman
• On June 3 she will be on the Tonight Show with Jay Leno
• And finally, on June 12 she will make an appearance on Jimmy Kimmel Live!

 

[Silver Knight]

^How about Ed?

 

[Nivek]

Ed's busy.

 

[co2]

I hope Norton starts doing the rounds too. I think having him talk about a movie would really give it some credibility with people.

 

[Obi-Ron]

Liv Tyler will be promoting The Incredible Hulk:

• Tomorrow, May 22, she will be on MTV TRL
• This Friday, May 23, she will be on the Late Show with David Letterman

Most likely promoting the Strangers here, not The Incredible Hulk.

 

[topdog1]

^How about Ed?

It's WAY too early for the talk show circuit. I want Ed out the week before release. Liv has another flick but I'm sure Hulk will be mentioned.

 

[Nivek]

Most likely promoting the Strangers here, not The Incredible Hulk.

Exactly.

 

[joefixit2]

Surprised haven't seen anything from K-Mart for their big promotion.

Called Burger King today to see if I could get a pic of the toys but they haven't called back yet.

 

[Hulkfan2008!]

Surprised haven't seen anything from K-Mart for their big promotion.

Called Burger King today to see if I could get a pic of the toys but they haven't called back yet.

you actually called them?

 

[co2]

you actually called them?

haha. Yeah, it's probably high on their priority list.

 

[joefixit2]

you actually called them?

sure, why not? Never hurts to try, I figure.

 

[Green eyed Hulk]

On marvels website they have pictures of the promotional ads that have popped up in times square. Any of you guys live in NY and seen any of the banners etc?

 

[JackMercy]

Ed's busy.

Riiiight.

I'll tell you one thing -- If the star of a $150 million+ potential summer blockbuster doesn't show up the week of release on either Leno, Letterman, or even Charlie Rose, all is definitely not right right in LegoLand...

Busy actors like Downey and Will Smith make time to promote their big films (or rather, they are "given" time), why not Norton?

Two and a half weeks is not too early to start talking about a major summer release. Sorry guys, but if Norton is not "doing the rounds" already (and there's no word that he is), then it doesn't look like he'll be doing any...

Are there even any junkets scheduled for this movie?

 

[Phantom Bear]

Oy...
Why do fans have to go competing films against each other. Do we really have the pick the bones out of one to make the other look better?

Just to point out, Batman Begins is my favourite superhero movie. I'm not gonna go over to TDK's boards spouting as much negative bile as I can just because The Hulk is my favourite character overall.

I just don't get the attitude that you have to be loyal to one thing and hate everything else. Games console fanatics are the only breed worse than comic fans. Anyone would think that inanimate box of chips in the corner had developed a personality and insulted a female relative.

PS3 said 'Your Mom can't bake'

Well, 360 said 'Your Mom is incontinent and uses industrial sanitary products!'

Pathetic.

 

[Nivek]

Riiiight.

I'll tell you one thing -- If the star of a $150 million+ potential summer blockbuster doesn't show up the week of release on either Leno, Letterman, or even Charlie Rose, all is definitely not right right in LegoLand...

Busy actors like Downey and Will Smith make time to promote their big films (or rather, they are "given" time), why not Norton?

Two and a half weeks is not too early to start talking about a major summer release. Sorry guys, but if Norton is not "doing the rounds" already (and there's no word that he is), then it doesn't look like he'll be doing any...

Are there even any junkets scheduled for this movie?

Ed isn't in the same situation as RD Jr. and big Willie, who need another hit movie and go out to promote. And it's still a couple weeks to go, he could start promoting at any time, or all these could be a publicity stunt to get the movie some added attention.

Besides, Norton made a press release about this already. All this is, is simply fan conjecture.

 

[Sava]

Ed isn't in the same situation as RD Jr. and big Willie, who need another hit movie and go out to promote. And it's still a couple weeks to go, he could start promoting at any time, or all these could be a publicity stunt to get the movie some added attention.

Besides, Norton made a press release about this already. All this is, is simply fan conjecture.

Will and RDJ have just come off of HUGE movies, Ed didnt. This is Hulk we're talking about, other than Hulk, he's the main reason people will go to see this movie and he hasnt talked about it that much, you have Roth and Tyler doing all the stuff. He's the guy they cast to give this movie credibility yet he hasnt really given an interview about this movie for a long time now. The more Ed goes without talking, the more people buy into this "feud" thing and thats the kinda crap this movie doesnt need. I'm sorry but i dont buy into this crap about how this is normal, this isnt, you dont get the main star of a huge summer movie being this quiet this late on in the game.

 

[I SEE SPIDEY]

Has the junket started yet? And when do junkets usually happen, three weeks before the movie? Two weeks? A week before? I'm not being silly I'm just asking.

 

[Obi-Ron]

Sorry guys, but if Norton is not "doing the rounds" already (and there's no word that he is), then it doesn't look like he'll be doing any...

DOES NOT COMPUTE

 

[Iron_Stark]

http://ap.google.com/article/ALeqM5ggxkmeF97GLTWhIkajuZW9-mPFTQD90QNJB00

Ed Norton and Liv Tyler are going to be presenters at the MTV awards. So much for people thinking Ed doesn't want to promote this movie.

I'm sure there'll be a press junket, a red carpet screening and the whole nine yards for this movie.

People have to remember Norton is a big part of the post production and that's what's been taking his time.