Agree.
Ordinarily I would complain about Marvel pulling this crap, but since Dan is involved and he said he was planning this and it had nothing to do with NOW originally, I'll give it a shot..
I'm with you to a degree. I'm going to wait to read # 698 to 700 before a real opinion can be formed. However, I still can't wrap my mind around why we need a dark, gritty, more aggressive Spider-Man. Isn't that why they started Scarlet Spider?
If you want darker there is always Venom.
That's what really has me the most worried. I just smell a 90's-esque combination of crap. It seems like they might be mashing the "I AM THE SPIDER!" with the Clone Saga and, depending the outcome, topped with a bit of Identity Crisis. It's like someone said, "Hey, remember all those things in the 90's that DIDN'T work? Lets take all of them, combine them, and do THAT! Because it's going to be 2013 and because it's 2013 it'll be NEW and EXCITING! And, hey, while we're at it lets rip DC off EVEN MORE and end a long running title and start a BRAND NEW ONE! YEAH! INNOVATION AT IT'S FINEST!!! Oh, at lets make this new guy really dark and gritty. More aggressive, you know? It's not like we have Kaine and Venom covering that portion in the Spider-Man universe. We need the ACTUAL Spidey to be dark, you know? Because that's what the childrens want, right? They want their superhero to have a dark side because the childrens are pretty dark, aren't they?" Meh.
I'm gonna go read some Sixth Gun and get this bad taste out of my mouth.