BvS Batman V Superman Box Office Prediction - - - - - Part 14

[jmc]

A thought provoking article from Forbes' Scott Mendelson regarding box office expectations for BVS and now Justice League moving forward.

http://www.forbes.com/sites/scottme...mpaign=yahootix&partner=yahootix#47b3054f3a38

That's a very good article. Maybe it is time for everyone, fans and the studio alike, to set realistic goals. By setting lower goals production and marketing costs can come down, meaning film have a bette chance of making decent profit.

 

[WilliamK99]

That's a very good article. Maybe it is time for everyone, fans and the studio alike, to set realistic goals. By setting lower goals production and marketing costs can come down, meaning film have a bette chance of making decent profit.

Fox started what I hope is a trend, 60 million to 100 million dollar movies, if BvS was filmed for half of what it cost , it would be considered a huge success...But because it cost so much to make, it had to achieve some lofty numbers...

 

[danoyse]

For CW? Social media embargo lifts tonight. Review embargo next week. Yeah, Marvel is pulling out all the stops to flaunt this win.

Screenings in about dozen cities next week as well. Two weeks early. They’re definitely confident.

 

[samsnee]

Fox started what I hope is a trend, 60 million to 100 million dollar movies, if BvS was filmed for half of what it cost , it would be considered a huge success...But because it cost so much to make, it had to achieve some lofty numbers...

Agreed. It may have be one of the top grossers but doesn't mean squat if the budget with marketing is 4 times what other comic book movies are.

 

[Poni_Boy]

Agreed. It may have be one of the top grossers but doesn't mean squat if the budget with marketing is 4 times what other comic book movies are.

Look at WB's response to Deadpool. Oh an R rated balls to the wall crazy action flick hit huge numbers? We have an R rated uber violent BvS cut! They learn all the wrong lessons.

 

[SomeOldGuy]

That's a very good article. Maybe it is time for everyone, fans and the studio alike, to set realistic goals. By setting lower goals production and marketing costs can come down, meaning film have a bette chance of making decent profit.

I think that's the key point. This is another SH movie where the budget got away from them. When you make $800-900 million and you're still grasping for change to call profit, there's an issue with your upfront investment.

 

[Raiden]

I think that's the key point. This is another SH movie where the budget got away from them. When you make $800-900 million and you're still grasping for change to call profit, there's an issue with your upfront investment.

WB always has a problem keeping their budget in check.

 

[hafizbat]

Iconography has nothing to do with money and sales and everything to do with visual recognition and familiarity. Superman is by far the most recognizable fictional character known in the world. Marvel's popularity at the box office has nothing to surmount that. If you wanna have the opinion that you like Marvel's characters more, or state the fact their movies have made more money, that's warranted. But it's ridiculous to state the characters are more iconographic when they are not.

But money and sales are what lead to visual recognition and familiarity...

We live in a dynamic, ever-evolving world...the reality is that, with the way things are headed, Captain America's shield is soon going to be just as iconic as Superman's S logo, if it isn't already.

 

[Flint Marko]

Superman and Batman are timeless. I have no doubt that my children (who are about a decade or so away from being a reality) will grow up knowing who Batman and Superman are. However at this rate they'll grow up also knowing Groot and Dr. Strange as well.

 

[jmc]

Superman and Batman are timeless. I have no doubt that my children (who are about a decade or so away from being a reality) will grow up knowing who Batman and Superman are. However at this rate they'll grow up also knowing Groot and Dr. Strange as well.

I'm not so certain that will be the case. I think many of us have taken for granted Superman and Batman's place for the last 75 years. What Marvel have done in the last 8 years is they've elevated a bunch of second tier characters into A-list levels on par with Batman and Superman. The effects won't be felt for several years, maybe even decades, but I'm not 100% convinced any longer Superman and Batman can rest on simply being iconic to have a future.

 

[Poni_Boy]

I'm not so certain that will be the case. I think many of us have taken for granted Superman and Batman's place for the last 75 years. What Marvel have done in the last 8 years is they've elevated a bunch of second tier characters into A-list levels on par with Batman and Superman. The effects won't be felt for several years, maybe even decades, but I'm not 100% convinced any longer Superman and Batman can rest on simply being iconic to have a future.

Up until I saw this movie I wouldn't have believed you, but now I do emphatically. Let's be real, in entertainment mediums movies are King. And box office dictates popularity. The fact a movie with Batman, Superman and Winder Woman is going to yield LESS profit for WB than a movie solely with Superman from three years prior speaks volumes. People aren't going to see these movies just because of the characters anymore.

 

[I Am The Knight]

Batman will be fine. Superman is a bit trickier.

 

[Poni_Boy]

Batman will be fine. Superman is a bit trickier.

I don't know about Batman, to be honest. Are there any Batman cartoons on TV right now? That's kind of important. A lot of people forget Batman cartoons in the 90s and early aughts kept the thirst quenched between movies. If WB keeps up with this "no Supes or Bats on TV because movies" crap it's gonna bite them back hard

 

[Raiden]

Batman will be fine. Superman is a bit trickier.

Superman has been directed by someone who clearly dislike him. Give him to another director who actually likes and understands the Man of Steel and his movies will improve along with it.

 

[I Am The Knight]

I don't know about Batman, to be honest. Are there any Batman cartoons on TV right now? That's kind of important. A lot of people forget Batman cartoons in the 90s and early aughts kept the thirst quenched between movies. If WB keeps up with this "no Supes or Bats on TV because movies" crap it's gonna bite them back hard

...Really? I mean do you really think Bats is in trouble? Ever heard of the TDK trilogy, the Arkham games? Incredibly popular versions of the character in recent years. His comics still sell.

 

[TheSuperBrando]

Look at WB's response to Deadpool. Oh an R rated balls to the wall crazy action flick hit huge numbers? We have an R rated uber violent BvS cut! They learn all the wrong lessons.

Zach Snyder literally said its R rating is not because of uber violence and it's nothing like Deadpool. It's because of added intensity, which the MPAA gives R ratings for. Similar to the extended cut of Return of the King.

 

[TheSuperBrando]

Batman v Superman had the largest opening weekend of any superhero movie ever. It doesn't matter how much the movie cost, people came out to see this movie more than any other DC movie or Marvel movie. I think Superman and Batman's position as cultural icons are just fine.

 

[jmc]

Up until I saw this movie I wouldn't have believed you, but now I do emphatically. Let's be real, in entertainment mediums movies are King. And box office dictates popularity. The fact a movie with Batman, Superman and Winder Woman is going to yield LESS profit for WB than a movie solely with Superman from three years prior speaks volumes. People aren't going to see these movies just because of the characters anymore.

The thing is Batman and Superman in the past could have weathered an under performing box office result, because it was essentially just them and a hand full of others getting movies. Now it's different, they are now in a competition to stay relevant. Spider-Man got lucky, he was starting to drift that way but Marvel rescued him, Fantastic Four are virtually on deaths door, even Marvel doesn't seem to care any longer, name alone is not going to secure them any longer.

We've reached a point where Batman and Superman are no longer the first two characters you think about when you think superhero, and this year alone the competition just got even tougher with the arrival of Deadpool, and coming up we have a rejuvenated X-Men series, Dr Strange and Black Panther. Audience tastes are changing.

 

[Poni_Boy]

...Really? I mean do you really think Bats is in trouble? Ever heard of the TDK trilogy, the Arkham games? Incredibly popular versions of the character in recent years. His comics still sell.

This is the information overload, short term memory generation. To so many people Superman Returns was ages ago. They don't even remember it. In five years TDK trilogy and the Arkham games will be considered "classics." Unless they come out with new stuff that are box office hits and can branch off into other mediums, yes, Batman is in trouble. And comic book readers are a tiny, tiny, tiny fraction of the movie going audience.

 

[johnboy3434]

Batman v Superman had the largest opening weekend of any superhero movie ever.

That's twisting the facts. You're comparing things that are not apples-to-apples.

 

[WilliamK99]

Batman v Superman had the largest opening weekend of any superhero movie ever. It doesn't matter how much the movie cost, people came out to see this movie more than any other DC movie or Marvel movie. I think Superman and Batman's position as cultural icons are just fine.

You must work for WB with the way you are spinning things, if other superhero movies had opened on same day around the world, this movie would not have the record....

 

[Poni_Boy]

Batman v Superman had the largest opening weekend of any superhero movie ever.

No it didn't. It didn't even have the largest opening weekend in WB history.

 

[TheSuperBrando]

No it didn't. It didn't even have the largest opening weekend in WB history.

Yes it did. It might not fit your preferred narrative but it's reality nonetheless. BvS was a huge hit among movie-goers.

Edit: It won't let me link for some reason, but look it up the facts show it far exceeded expectations

 

[Poni_Boy]

The thing is Batman and Superman in the past could have weathered an under performing box office result, because it was essentially just them and a hand full of others getting movies. Now it's different, they are now in a competition to stay relevant. Spider-Man got lucky, he was starting to drift that way but Marvel rescued him, Fantastic Four are virtually on deaths door, even Marvel doesn't seem to care any longer, name alone is not going to secure them any longer.

We've reached a point where Batman and Superman are no longer the first two characters you think about when you think superhero, and this year alone the competition just got even tougher with the arrival of Deadpool, and coming up we have a rejuvenated X-Men series, Dr Strange and Black Panther. Audience tastes are changing.

And Daredevil now too. I mean, can you blame audiences? With so many movies coming out every year maybe box office dollars alone are the ultimate test with popularity? WBCP will always make Batman merch. But not Batman movie related merch. If you can't have hit movies, someone else will.

 

[BatLobster]

I think Batman will be okay in the long run. If he survived Batman & Robin, he can survive anything. There is a primal appeal to the character that will continue to draw audiences and talented creators alike. I could be wrong of course, but I think the character's history brings too much gravitas for it to just fade away.

There's a new Justice League cartoon coming out soon too. Though I agree, there should be a modern Batman cartoon.