Batman vs Superman had historic drops. I am a fan of the movie (UC specifically) but I am truly fascinated on just how little the general public was willing to give it repeat viewings and support it longterm, which is what's needed to stand among the titans of the all-time box office. I'll lay out a couple of noteworthy figures:
BvS had an $81 million opening day. For reference, Avengers, Avengers: AOU, and Jurassic World all opened in the $80-84 million range opening day as well. All three of those opened to $190+ million (2/3 opened to $205+ million, A:AOU probably would have as well, had the Mayweather vs Pacquiao fight, the biggest PPV of all-time, not been on the same weekend ). BvS was on pace to do so as well. Toxic word of mouth for BvS got around, post opening day, leaving it well short of that mark, $166 million, for reference.
- There are 10 movies that have had $160+ million, opening weekend. All of them made over a billion worldwide except BvS.
- There are 15 movies total that have made $150+ million, opening weekend. 13 of 15 outgrossed BvS. The two that didn't were two out of the Hunger Games franchise. One was the very first one, when it had almost no foreign market. The other was HG:CF and it only finished $8 million dollars short of BvS.
- There are 24 movies that were able to hit $1+ billion worldwide despite having a lower opening weekend than BvS.
- There are 42(!) movies that outgrossed BvS despite a lower opening weekend.
- BvS made 50.3% of its total domestic gross on its opening weekend. For those that don't follow the box office, this is not the norm. Basically all, mildly successful and/or well-received movies, have a shelf life that doesn't result in their opening weekend being 50+% of their domestic gross. BvS was that anomaly. Here's a chart that has the top 200 or so, opening weekends of all-time. In the top 150, there are only two movies that made 50+% of its total domestic gross in its opening weekend. One was BvS. The other one? Fifty Shades of Grey.
- To add on to the previous bullet, you can expand it to the 208 movies on that list. Those 208 movies being, all the movies to ever have a $50+ million opening weekend. To add onto BvS and FSoG, there are three other movies that made 50+% of their domestic total on their opening weekend - Paranormal Activity, Valentines Day, and Watchmen (another Zack Snyder film)
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