Batman v Superman: Dawn of Justice (蝙蝠侠大战超人:正义黎明

debuted in China with a coveted Friday day-and-date with the US, earning RMB 129 million ($19.8 million) including RMB 8.8 million ($1.35 million) from Thursday midnight screenings.
Notably, its opening day was the sixth biggest ever for a Hollywood import, and after the late-night Thursday showings its online user rating on cultural website Douban soared to 8.1/10, likey fueled by initial fanboy reaction.
However, as a broader class of Chinese moviegoers took to the cinemas over the weekend, that score tumbled to 6.7/10 Saturday saw a measly 13% increase in ticket sales to RMB 145 million ($22.3 million). In comparison, Spectre which was widely shunned by Chinese audiences following its $49 million debut in November had a 30% bump on its first Saturday.
Things will only get worse for what was supposed to be a gangbusters kickoff to Warner Bros. challenge to Disneys wildly successful Marvel Cinematic Universe. Sunday saw a steep 33% drop at the box office, giving Batman v Superman RMB 372 million ($57.1 million) for the three-day weekend, according to initial reported figures, a bit below analyst expectations of $70-$80 million.
Weekday drops will continue to hit the film hard, and increased competition from local films opening for the Tomb Sweeping Holiday next Friday are likely to see its box office receipts drop by a precipitous 80% or more in its second weekend. In the end, Batman v Supermans box office receipts will likely crawl just over the $100 million threshold, far below initial predictions of $150-$230 million.
http://chinafilminsider.com/china-box-office-batman-v-superman-fails-pack-punch/