First of all you are expecting the movie to live up to your expectation which you then assume that everyone else has the same expectations. If a movie doesn't live up to expectations then it didn't live up to expectations, but can still be a success.
Again - it has nothing to do with MY expectations. It has to do with what I fully believe are WB's expectations - which are pretty easy to spot if you look at the way they have treated this movie. In the end it really is WB's expectations that matter - not mine, not yours not Bob and Joe and Jonie - its the studio. If a film does not meet the Studio's expectations its a failure.
The Scorpion King was only loosely tied in to the Mummy series it was simply a spin off.
Yes, but I think it helped show that the Mummy franchise is not exactly the strongest. I have heard no one, outside of fanboy-centric message boards, talk about this movie. I want Mummy 3 to do well, I want it to do VERY well - I am just not sure if its going to make over 180 mil.
There are people out there who are fanatics toward the X-files absolutely obsessed with the show who also think Batman is a cool character. I know people who don't plan to watch Batman opening day, but are gonnna watch X-files on opening day.
I am willing to bet that almost all X-Files fanboys are the type of people that are going to see The Dark Knight, anyway - again, TDK is not going to lose any meaningful money to X Files.
I have talked to people of all walks of life, no one has even mentioned X Files. I don't think X Files is going to be successful at all. It will be a film viewed by the real X Files fanboys and a portion of the casual X Files fanbase - little else.
I've applied plenty of logic you seem to ignore it. My logic has been that Batman is coming out in a spot that historically isn't the best position. My logic is that When TDK comes out people will not only be tired of Blockbusters , but a little worn out on Comic movies. My logic is that TDK doesn't appeal to as broad of an audience as Iron-man given it's tone. My logic is that TDK comes soon After Hancock not long before Mummy. My logic is that while in the past some movies have done better than the first it is very rare for a movie to leap up 100M more than the first. Even despite all that and many other things it's still possible to hit 300m however if it doesn't it will not be a failure and your probably the only person in the world who would think that. I can tell you right now the WB execs would never be DUMB enough to think that. They are far more educated in this matter than you and know better. As am I.
1. Historically blockbuster movies aren't released on the weekend - that doesn't necessarily mean its a BAD weekend, just not one that has a history of success. Harry Potter, a film that is historically a Winter film in a genre that tends to do far better in the winter than the summer, made just shy of 300 Mil on the same weekend.
2. I think movie goers will probably skip over Hulk and Hellboy - I see neither being huge box office winners, so I don't think the general audience will be tired of "comic book movies". More importantly is the fact that I really don't think The Dark Knight as "another comic book film", the tone is completely different. Again - with everyone I have talked to, and its a large number of people of all ages and interests and background - The Dark Knight tends to be universally interesting.
3. Hancock could play an impact, Mummy will not.
4. Its also rare for a movie to be as badly hurt by previous films as Batman Begins was. Batman and Robin turned people off the franchise - it hurt and limited the audience. Batman Begins has made people interested in the franchise again, through DVD and Cable viewings. I am looking for a similar jump that Matrix 2 had.
5. WB executives are educated?
That comment aside, if you don't think WB isn't staking their summer success on TDK, you are delusional. Again - this film has been pushed and positioned by WB to be the event movie of the summer, if this movie doesn't do event movie type numbers, they will be disappointed.