Green Lantern Box Office Prediction Thread - Part 2

[Herolee10]

Green Lantern very well could have been the next IT franchise for the WB, the kind that they were hoping for, HAD this film been done correctly, with the budget having been used in a smart way. Given the large universe and mythology that entails for the GL universe (other worlds, countless aliens, etc), having spent money on CGI costumes was pretty much uncalled for since it just took a chunk out of the budget when it could have been used effectively elsewhere.

 

[jmc]

If it's one thing this whole debacle has taught us is that you simply cannot throw money at something at hope to get a return. They really should have moved the release date if they weren't going to make the deadlines, instead WB tried to buy there way out of trouble.

 

[Dreadstar]

Secondary characters like Ghost Rider, Blade, and Hulk will make more $$$ than GL!

 

[kedrell]

Secondary characters like Ghost Rider, Blade, and Hulk will make more $$$ than GL!

GL is just as secondary a character as them. Hell, if any of them has real name recognition with the GA it's Hulk.

 

[merced]

Or maybe GL, Superman and these other characters just don't work for modern cinema. In the way Batman, Spiderman and Ironman do?

Interesting observation by Mark Millar. Who knows, he may have a point.

the non-Batman DC characters just don’t seem to work in modern cinema and TV. I’ve loved these characters as far back as I remember, but whether it’s Wonder Woman or Superman or the Aquaman pilot or Catwoman or Jonah Hex or Birds of Prey or whatever… they just don’t seem to catch on in the modern world. I think it’s hard to compete with the new characters (or even the more recent Marvel characters, created a full generation later). Batman works because he’s more human for the big screen and more empathetic, but I fear The Flash and others would just meet the same fate as Green Lantern.

http://www.primaryignition.com/2011/...dc-characters/

 

[Poni_Boy]

Or maybe GL, Superman and these other characters just don't work for modern cinema. In the way Batman, Spiderman and Ironman do?

Interesting observation by Mark Millar. Who knows, he may have a point.

the non-Batman DC characters just don’t seem to work in modern cinema and TV. I’ve loved these characters as far back as I remember, but whether it’s Wonder Woman or Superman or the Aquaman pilot or Catwoman or Jonah Hex or Birds of Prey or whatever… they just don’t seem to catch on in the modern world. I think it’s hard to compete with the new characters (or even the more recent Marvel characters, created a full generation later). Batman works because he’s more human for the big screen and more empathetic, but I fear The Flash and others would just meet the same fate as Green Lantern.

http://www.primaryignition.com/2011/...dc-characters/

While the fanboy part of me wants to shake my head and say he "doesn't get it," the rational side of my thinks he has a point. I mean, just look at all those references of failed attempts to catch general audience interest across mediums. Maybe the modern GA just doesn't like live-action DC heroes that much

 

[HighFivingMF]

On the other hand, he wrote Kick-Ass.

 

[merced]

While the fanboy part of me wants to shake my head and say he "doesn't get it," the rational side of my thinks he has a point. I mean, just look at all those references of failed attempts to catch general audience interest across mediums. Maybe the modern GA just doesn't like live-action DC heroes that much

Well MOS will be a test of sorts. If it does just OK - under 250 million domestic - that would add further credence to Millar's POV.

You have to wonder what WB's reaction will be if MOS bombs next year as GL did this year. Will they continue to attempt to make comic book films or lay low for a number of years and shift their focus to other genres?

 

[Poni_Boy]

Well MOS will be a test of sorts. If it does just OK - under 250 million domestic - that would add further credence to Millar's POV.

You have to wonder what WB's reaction will be if MOS bombs next year as GL did this year. Will they continue to attempt to make comic book films or lay low for a number of years and shift their focus to other genres?

Well I can tell you that WB is more than likely searching right and low as we speak for young adult novel series that can be turned into film franchises. That has become the new firestarter, not superhero films. WB is five years too late in the game to start building comic book film franchises from scratch

 

[dark_b]

If it's one thing this whole debacle has taught us is that you simply cannot throw money at something at hope to get a return. They really should have moved the release date if they weren't going to make the deadlines, instead WB tried to buy there way out of trouble.

i dont think the budget would be lower i fthey would moved the realese date lets say in december. because in 2011 its to late to move the realese date.

 

[Tacit Ronin]

Or maybe GL, Superman and these other characters just don't work for modern cinema. In the way Batman, Spiderman and Ironman do?

Interesting observation by Mark Millar. Who knows, he may have a point.

the non-Batman DC characters just don’t seem to work in modern cinema and TV. I’ve loved these characters as far back as I remember, but whether it’s Wonder Woman or Superman or the Aquaman pilot or Catwoman or Jonah Hex or Birds of Prey or whatever… they just don’t seem to catch on in the modern world. I think it’s hard to compete with the new characters (or even the more recent Marvel characters, created a full generation later). Batman works because he’s more human for the big screen and more empathetic, but I fear The Flash and others would just meet the same fate as Green Lantern.

http://www.primaryignition.com/2011/...dc-characters/

Green lantern was modeled after the first Iron man film. It didn't fail because it was DC, it failed because it didn't connect with the audiences. It is because of its failed execution.

 

[Silver Surfer]

While the fanboy part of me wants to shake my head and say he "doesn't get it," the rational side of my thinks he has a point. I mean, just look at all those references of failed attempts to catch general audience interest across mediums. Maybe the modern GA just doesn't like live-action DC heroes that much

I have to agree with that as well, as much as I love some DC heroes like Supes and Wally, I just don't see the love from the GA for them. I cannot tell you how many times I have heard non comic book fans badmouth superman in to the next century, saying he's too perfect, he's too boring blah blah blah. I get that Marvel's stable as a whole has more fans than DC, (even though Batman has A LOT of fans) the GA needs to give Supes and Flash at least some love.

 

[merced]

Well I can tell you that WB is more than likely searching right and low as we speak for young adult novel series that can be turned into film franchises. That has become the new firestarter, not superhero films. WB is five years too late in the game to start building comic book film franchises from scratch

Yup. Marvel owns this niche and it may not make sense for WB to spend a whole lot trying to develop it instead of spending that money developing young adult stuff from novels and such.

WB has done well with the animation adaption of it's DC characters so continue that but shift resources away from live adaption of comic characters.

 

[merced]

I have to agree with that as well, as much as I love some DC heroes like Supes and Wally, I just don't see the love from the GA for them. I cannot tell you how many times I have heard non comic book fans badmouth superman in to the next century, saying he's too perfect, he's too boring blah blah blah. I get that Marvel's stable as a whole has more fans than DC, (even though Batman has A LOT of fans) the GA needs to give Supes and Flash at least some love.

I agree.

Aside from fanboys I see little anticipation or interest in MOS among my non-comic friends. But these folks know all about the Spidey reboot and Ironman coming with a 3rd. The ones I've asked said they don't plan of seeing MOS - maybe they'll catch it when it is shown on TV.

Snyder and Nolan have a huge hurdle to cross with MOS.

Just as was the case with GL. That film wasn't even on the radar of my non-comic friends.

 

[Tacit Ronin]

I have to agree with that as well, as much as I love some DC heroes like Supes and Wally, I just don't see the love from the GA for them. I cannot tell you how many times I have heard non comic book fans badmouth superman in to the next century, saying he's too perfect, he's too boring blah blah blah. I get that Marvel's stable as a whole has more fans than DC, (even though Batman has A LOT of fans) the GA needs to give Supes and Flash at least some love.

The GA are ******ed. They will change their tune if they get a kick ass Superman flick.

 

[solidsnake86]

Here's the thing though, when the movies bomb it's funny how the budget increases with every article published but you can't honestly tell me that Thor stuck to it's 150 million dollar budget and the advertising costs simply don't exist. Really it's not suprising and usually dark b makes a good point, these films simply aren't made on this magic 150 million dollar budget. The dark knight cost 185 million and that is for a character that's reality based. What about transformers 3, from what I've read the last hour is one huge action piece, and let me guess the budget is under 200 million... Yeah right.

 

[Poni_Boy]

Yup. Marvel owns this niche and it may not make sense for WB to spend a whole lot trying to develop it instead of spending that money developing young adult stuff from novels and such.

WB has done well with the animation adaption of it's DC characters so continue that but shift resources away from live adaption of comic characters.

I'm in the process of writing an editorial about this, but I feel the first major marketing failure of Green Lantern was disassociating the film, animated movie and cartoon series. they should all have been in the same continuity, telling different aspects of GL mythology and building upon each other.

 

[Poni_Boy]

Here's the thing though, when the movies bomb it's funny how the budget increases with every article published but you can't honestly tell me that Thor stuck to it's 150 million dollar budget and the advertising costs simply don't exist. Really it's not suprising and usually dark b makes a good point, these films simply aren't made on this magic 150 million dollar budget. The dark knight cost 185 million and that is for a character that's reality based. What about transformers 3, from what I've read the last hour is one huge action piece, and let me guess the budget is under 200 million... Yeah right.

The thing about Marvel Studios films are that they have definitive budget caps. MS has to finance these films independently, wile their distributors (first Paramount, now Disney) pitch in on marketing costs. That's why The Avengers -- a movie that deserves a $250 million production budget -- is capped off around the same as Captain America and Thor

 

[Deaths Head II]

Here's the thing though, when the movies bomb it's funny how the budget increases with every article published but you can't honestly tell me that Thor stuck to it's 150 million dollar budget and the advertising costs simply don't exist. Really it's not suprising and usually dark b makes a good point, these films simply aren't made on this magic 150 million dollar budget. The dark knight cost 185 million and that is for a character that's reality based. What about transformers 3, from what I've read the last hour is one huge action piece, and let me guess the budget is under 200 million... Yeah right.

The general rule is that a film usually has to make double it's listed budget to break even in theaters. Thor already did that. Green Lantern probably won't. WB already said they would be happy if this film would crack $400 million worldwide, which is double the $200 million that is listed.

 

[Rock Sexton]

Here's the thing though, when the movies bomb it's funny how the budget increases with every article published but you can't honestly tell me that Thor stuck to it's 150 million dollar budget and the advertising costs simply don't exist. Really it's not suprising and usually dark b makes a good point, these films simply aren't made on this magic 150 million dollar budget. The dark knight cost 185 million and that is for a character that's reality based. What about transformers 3, from what I've read the last hour is one huge action piece, and let me guess the budget is under 200 million... Yeah right.

We can't honestly tell you THOR stuck to it's budget? Uhhh buddy they weren't the ones trying to fix VFX at the last minute or switching around the marketing campaign mid-stream.

More Thor bashing. Man that crap gets old.

 

[Deaths Head II]

Yeah, WB really doesn't have the same ability to manage it's budget as Marvel Studios. Marvel Studios is notorious for trying to hire it's actors cheap while WB has thrown money out the window for scenes like the Return to Krypton scene in Superman Returns.

 

[merced]

I'm in the process of writing an editorial about this, but I feel the first major marketing failure of Green Lantern was disassociating the film, animated movie and cartoon series. they should all have been in the same continuity, telling different aspects of GL mythology and building upon each other.

Interesting. Hope you post the article.

As to WB, they only have so much development money each year. Given the failure of SR and now GL, WB needs to reconsider how it is allocating the development bucks. As much as I love DC characters, if I was advising WB I'd have them shift a big chunk of their development dollars away from the comic book genre and to young adult fare from nvels and such.

 

[merced]

Yeah, WB really doesn't have the same ability to manage it's budget as Marvel Studios. Marvel Studios is notorious for trying to hire it's actors cheap while WB has thrown money out the window for scenes like the Return to Krypton scene in Superman Returns.

And a tight budget forces a discipline on how the dollars are spent. You get more bang for your buck w/ the Marvel budget approach. And, to a degree, more quality.

 

[Silver Surfer]

The GA are ******ed. They will change their tune if they get a kick ass Superman flick.

I doubt it will be just as simple as that, look at Batman Begins or First Class both great flicks but GA didn't really care a whole lot about em'.

Don't get me wrong, the most important thing is the actual quality of the movie but in addition to that you need anticipation, Hype, positive buzz to really crack with the GA. Superman doesn't have that unfortunately, at least not yet.

 

[solidsnake86]

Sorry rock sexton it's not Thor bashing.. Man your sensitive.