But It wasn't, Feige did not want Garfield period. They discussed integrating Spidey into the MCU before the first TASM even released and Feige made it clear he would only take Spidey if Sony were willing to reboot. Feige cares more about creative integrity than how lucrative a franchise/brand would be for the Studio. That's why we have an Eternals movie being made. If money was the only thing that was driving Marvel Studios then Feige would have brought back Maguire for the MCU because his movies were far more successful than Garfield's outings. The question is not whether Feige will want them (he won't) but more so, will Disney FORCE them on him and that's never going to happen either. Iger and Horn have a huge amount of trust in Feige and he could make back whatever Phoenix makes -- triple with the MCU version.
Let the past die. Kill it, if you have to. The FoX-Men movies are dead after this year
Feige is at the head of Marvel which is a PRODUCTION COMPANY, he is not the head of Disney which is a STUDIO. He has bosses that he has to respond to. Every MCU film, like 'Eternals,' is a new and untested property - this
automatically places it in a different category than SM and XM. Fans think with "they're all comic book properties!" Suits do not,
suits see it as tested and untested PERIOD.
Production Companies have leagues less control than the studio. Every single thing the production company wants to do, the studio MUST sign off on it otherwise the company
CAN'T do it.
In other words, Feige?
ISN'T THE SUIT. I knew I should have stated this since I knew people would leap to "Feige is the suit" notions. NO. His bosses are. Disney is getting X-Men. NOT Feige. Feige is just who they're going to give the property to with their own guidelines that Feige has to follow since they're his boss.
There's no economic sense in bringing Maguire back after Spider-Man 3 at all. Acting like there would be shows a profound lack of business prowess. Sony rebooted it because after SM3, the series was dead.
SM, ASM, and now XMCU are all rebooted for the same reason - diminishing or clear pointing to diminishing box office returns. SM3 got clobbered to the point where it's deemed a "joke" like Batman & Robin - SM4 would have got KILLED at box office, Sony knew this. If Sony thought - even remotely - that SM4 was safer than TASM, they would have made SM4. It was a PROFIT oriented decision. Feige bringing Maguire back would be like DC wanting to keep George Clooney as Batman. It would be deemed a suicidal business move.
Nobody here is talking business sense - not the for nor the against people; suits do not care about creativity or innovation - they care profit motive (again Feige
ISN'T the suit).
It's an obvious against, but because of obvious
profit-motivated reasons. Even without the MCU, DP would have likely KILLED off this string of X-Men films within the XMCU. It's ALREADY a sinking ship.
No company signs onboard the Titanic seconds before the iceberg and continues driving it towards the iceberg.
It's dead because of
PROFIT MOTIVE. If it pulls a Hail Mary pass (which it
WON'T) - that changes things because then Disney bought a lucrative money maker that already has a GUARANTEED sequel with strong and increased profit earnings if it's good - (but that's
NOT what they have) - and they'd then give it to Feige with
guidelines which he literally
HAS TO follow or someone else (again, Feige ISN'T the boss, he has to do whatever Disney tells him to). This Hail Mary pass though?
As likely as cows flying. Fox and Disney
ALREADY know this. With or without the merger, XMCU was DEAD in the water with this strand of films. This is why Fox was already looking to branch out - jump off their sinking ship. Gambit, New Mutants, etc. these were/are all life rafts. Behind the scenes troubles further spells this out.
- Speaking as someone who WORKS in the industry, fans think creatively - suits cold hard economics.