So this POS movie is probably not going to bring in a profit. If it makes 80 million or less this weekend, and then only pulls in another 30-40 million next week, it's gross will be at about 110-120 million, and from there on out it's going to pretty much drop off the chart, and most of the money it makes will be taken by the theaters. That's good news IMO.
Fox can try to blame piracy or whatever they want, but the fact is that they made a bad movie, and the word of mouth generated by the leak was very bad as opposed to positive. Hopefully, they let the rights expire and Marvel can retract them in a few years, even if that's not terribly likely (they could always put out some 30 million dollar POS just to hold onto the rights).
Still, I'm an optimist, and it's possible that Rothman will get fired over all the money he's lost for Fox this year. I mean, unless Avatar grosses like a billion dollars, it won't be enough to make up for all the money Rothman has bled out of the studio this fiscal year with the likes of Max Payne, Street Fighter, Dragonball Evolution, and Wolverine. Either he'll get fired, or Avatar will be a success, and his bosses put put him a short leash, essentially stripping him of his power.