Superman Returns The Final Box Office thread

[Matt]

These are the final numbers for Superman Returns.

Domestically: $200.1 million

Worldwide: $391.1 million

Domestically it is number five of the year, behind Pirates of the Carribean 2, Cars, X-Men 3, and The DaVinci Code.

Worldwide it is number 7 behind Pirates 2, DaVinci, Ice Age: The Meltdown, X-men 3, Cars, and MI:3.

Discuss.

 

[echostation]

Superman... number 7 only on world wide box office... the results are pretty damn explicable themselves... not even 400 million... Cruise outgrosses Superman.. pretty pathetic

 

[Matt]

Superman... number 7 only on world wide box office... the results are pretty damn explicable themselves... not even 400 million... Cruise outgrosses Superman.. pretty pathetic

Not to mention, this is post Scientology-Cruise.

 

[SolidSnakeMGS]

Pirates, Da Vinci, and MI3 had star power, which is always an advantage overseas. So the Cruise > Superman argument is pretty poor. SR was a much better film, IMO.

Marketting was one of the big nails in the coffin for Superman Returns. Hopefully next movie, they'll do it properly.

 

[Matt]

Pirates, Da Vinci, and MI3 had star power, which is always an advantage overseas. So the Cruise > Superman argument is pretty poor. SR was a much better film, IMO.

Marketting was one of the big nails in the coffin for Superman Returns. Hopefully next movie, they'll do it properly.

Because having Superman EVERYWHERE from the 7/11 to Toys R Us is just horrid marketing.

 

[Kid_Kaos]

As much as I hate Cruise, M:I 3 deserves the success. It's my favorite movie of the series.

I still don't get why anyone seems to likes those damn Pirates. *shakeshead*

The "succcess" of Superman was pretty much discussed to death. I don't think we need another thread. Doesn't matter If it's $193 (August) or $200 million domestic (November). The movie tanked.

 

[bunk]

Look at the company SR is in: Kids movies, cheap action flicks and a watered down movie adaption of an overrated book. Its obvious all SR needed was to be a straight up action movie a big name lead and it could've easily surpassed the rest. I for one, would've hated that.

 

[lordofthenerds]

Because having Superman EVERYWHERE from the 7/11 to Toys R Us is just horrid marketing.

Well it is a PG-13 movie, not exactly meant for little kids.

 

[I SEE SPIDEY]

Because having Superman EVERYWHERE from the 7/11 to Toys R Us is just horrid marketing.

Thankyou, the argument is and always was weak.

 

[Showtime]

The marketing in regards to trailers and tv spots started off very weak in the way it was marketed. They were trying to sell an epic event movie with a romantic and forlorn overtone, by the time they switched gears it was too late. I think that was the problem with marketing, but Superman was everywhere, a marketing expert might say he was overexposed. Did any of this effect the box office, slightly. A small piece of the pie, just like the suit was only a small piece, a sliver. The problem with general audiences was lack of action oriented villian and action including said villian. With a villian included I would have expected at least 20million more.

 

[SolidSnakeMGS]

Because having Superman EVERYWHERE from the 7/11 to Toys R Us is just horrid marketing.

Typical response I expected from you.

What you are talking about is merchandising. When I mean marketing, I mean things like....oh I don't know...trailers and teasers everywhere well beforehand to get the awareness out early? A solid marketing strategy that lets people know what they're getting?

Plus its release date was terrible. It got swallowed. People would rather WAIT and see Jack Sparrow who can be depended on to give a good time than an iffy Superman movie that's coming 20 years after the worst Superman which has the notoriety of being one of the worst comic book movies ever.

Thankyou, the argument is and always was weak.

Funny coming from someone who never can provide their own arguments.

 

[Matt]

The marketing in regards to trailers and tv spots started off very weak in the way it was marketed. They were trying to sell an epic event movie with a romantic and forlorn overtone, by the time they switched gears it was too late. I think that was the problem with marketing, but Superman was everywhere, a marketing expert might say he was overexposed. Did any of this effect the box office, slightly. A small piece of the pie, just like the suit was only a small piece, a sliver. The problem with general audiences was lack of action oriented villian and action including said villian. With a villian included I would have expected at least 20million more.

Well said, I agree, an action villian would've pulled in another 20 million and gotten it better word of mouth.

Furthermore, I believe a big name would've gotten it another ten million. Possibly as much as another 20 overseas. (Spacey and Bosworth do not really count as Spacey isn't really a main stream actor but more an underground, indie, cult big name and Bosworth...well...isn't)

 

[green]

Oh yay, another B.O. thread.

 

[bunk]

We just need a good antiperspirant thread to take cancel it out.






-sorry

 

[Showtime]

Well said, I agree, an action villian would've pulled in another 20 million and gotten it better word of mouth.

Furthermore, I believe a big name would've gotten it another ten million. Possibly as much as another 20 overseas. (Spacey and Bosworth do not really count as Spacey isn't really a main stream actor but more an underground, indie, cult big name and Bosworth...well...isn't)

I think Spacey is in the higher 2nd tier of actors. I wouldn't call him "indie" or "cult", he's been in too many well known movies. Bosworth is probably below Routh as of now.

 

[BareKnucklez]

Because having Superman EVERYWHERE from the 7/11 to Toys R Us is just horrid marketing.

lol it's funny people use the "Bad Marketing" excuse only because they don't want just simply ADMIT!

That the general public just didnt like the new "Superman" & that's why all the stuff that was put out EVERYWHERE didn't sell, and why the movie flopt!

There was nothing wrong with the Marketing it was just that the movie stunk.... Case closed.

Typical response I expected from you.

What you are talking about is merchandising. When I mean marketing, I mean things like....oh I don't know...trailers and teasers everywhere well beforehand to get the awareness out early? A solid marketing strategy that lets people know what they're getting?

Plus its release date was terrible. It got swallowed. People would rather WAIT and see Jack Sparrow who can be depended on to give a good time than an iffy Superman movie that's coming 20 years after the worst Superman which has the notoriety of being one of the worst comic book movies ever.



Funny coming from someone who never can provide their own arguments.

UM There were tons of trailers, and movie coverage on tv, magazines, and online for this movie many many months before it hit theaters, and yes the release date was bad but only because the movie stinks, and couldnt compete with Potc2.

Had the movie been a good movie it would have had better legs, and crossed 300million domestically atleast.

 

[Upper_Krust]

Hi all!

Superman Returns was a melodrama featuring Superman.

Superman III was a comedy featuring Superman.

Neither was really a 'Superman' movie.

Neither was successful because what makes Superman 'super' is not that he is super-emotional or super-amusing. Its that he is super-powered.

Both movies had their moments (The plane scene in SR and the Clark vs. Superman battle in SIII) but the fact of the matter was that they both turned their back on the core demographics for such movies - the action-adventure audience.

Superman Returns crawled its way to $200 m domestic because of three reasons.

1. Marketing: Any movie where you spend $100 million marketing (even bad marketing) is going to get a significant number of people in the cinemas, no matter how bad it is.

2. Luck: The IMAX box office saved Singer's job and we all know it.

3. Warner Bros. muscle: Its pretty clear that Warner must have pulled some strings behind the scenes to keep Superman Returns in theatres until it made $200 m domestic - because the film looked all set to collapse at roughly $195 million.

We (and by that I mean those of use who were disappointed with SR) can only hope Singer has learned from his monumental hubris and will next time give us something resembling the movie the vast majority of people will be happy with...

...the way both Raimi and Nolan have done.

Superman should really be pulling Spider-man type box-office figures. But a combination of arrogance, bad decisions and a severe lack of originality on the part of the creative team consigned it to failure at the box-office.

 

[Freddy_Krueger]

lol it's funny people use the "Bad Marketing" excuse only because they don't want just simply ADMIT!

That the general public just didnt like the new "Superman" & that's why all the stuff that was put out EVERYWHERE didn't sell, and why the movie flopt!

There was nothing wrong with the Marketing it was just that the movie stunk.... Case closed.




UM There were tons of trailers, and movie coverage on tv, magazines, and online for this movie many many months before it hit theaters, and yes the release date was bad but only because the movie stinks, and couldnt compete with Potc2.

Had the movie been a good movie it would have had better legs, and crossed 300million domestically atleast.

The movie had similar legs to Batman Begins, so I'd say it had pretty decent legs. So the general audience didn't exactly hate it as much as many here claim. And please give me some numbers for your claim that merchandise didn't sell. There are plenty of links here to claims that SR merchandise was a big seller for the toy companies.

And, sorry, but the trailers were varied and unspecific as to what kind of a movie this was. And a big poster of a big S shield isn't good marketing. It's lazy and it didn't grab the general audience's attention.

 

[Maze]

And, sorry, but the trailers were varied and unspecific as to what kind of a movie this was. And a big poster of a big S shield isn't good marketing. It's lazy and it didn't grab the general audience's attention.

Exactly

That marketing was boring and poor to me ( and i was interested By superman Returns )

X3 had a good marketing campaign imo ( but was a poor movie imo) not Superman Returns.

The movie had similar legs to Batman Begins, so I'd say it had pretty decent legs. So the general audience didn't exactly hate it .

 

[AVEITWITHJAMON]

The movie had similar legs to Batman Begins, so I'd say it had pretty decent legs. So the general audience didn't exactly hate it as much as many here claim. And please give me some numbers for your claim that merchandise didn't sell. There are plenty of links here to claims that SR merchandise was a big seller for the toy companies.

And, sorry, but the trailers were varied and unspecific as to what kind of a movie this was. And a big poster of a big S shield isn't good marketing. It's lazy and it didn't grab the general audience's attention.

Exactly, the trailers were poor, showing only some bits of dialogue and then Supes landing on NK, not showcasing any actio at all.

 

[ROBOCOP CPU001]

I think although the movie didn't proform to waht people expected..i couldn't care less.. i got to see a movie i really enjoyed..and now a sequel is on the way.

At the end of the day thats all that matters to me.

 

[Upper_Krust]

Hello there!

Exactly, the trailers were poor, showing only some bits of dialogue and then Supes landing on NK, not showcasing any actio at all.

Maybe I saw different trailers to you because the ones I saw showed part of the plane scene and the teaser showed the bullet in the eye bit.

Basically the trailer showed virtually all the action from the entire movie in an effort to bring in the action-adventure crowd.

 

[ultimatefan]

Only two facts matter at this point. 1 - The movie´s getting a sequel. 2 - Singer will direct it. The rest is gonna be the same fanboy bickering that went for weeks here without really going nowhere except people jumping on each other´s throats and getting probation/banishment.

 

[JamalYIgle]

I love how people act like a film making nearly 400 millions dollars and being tin the top 10 grossing films of the year is a small feat, and easy to do.
No matter how many conspiracy theories people come up with it doesn't change the outcome.

 

[ROBOCOP CPU001]

weeks?

your not seeing the big picture here.

is was bloody months.