The Wolverine The Stealth Express of Doom News & Discussion Thread: - Part 5

[spideyboy_1111]

either way, i felt things worked

 

[Poni_Boy]

Whether or not FOX's X-Universe has toys and other tie-in merchandise is not that studio's decision. Marvel may have given away the farm with the company's bankruptcy era movie deals, but per the pre Disney merger 10ks, they kept control of the merchandise. The lack of X-Men tie-in merchandise has more to do Disney/Marvel not wanting to set aside retail shelf space for characters they don't fully control than a change in tone for the X-Men series.

No man, sorry but that's not true. I've spoken to Hasbro reps about this exact thing at their past two years of showcases.

Bottom line is: Fox and Sony are still have to greenlight the creation of merchandise across all platforms for their Marvel properties. Fox has specifically avoided doing kid-friendly merchandise (i.e. toys, lunch boxes, etc) for First Class and The Wolverine because they are not kid-friendly films. That's also why Marvel just launched their own independent Wolverine toy lineup.

Just look at all the Amazing Spider-Man toys on shelves right next to the Marvel Universe Spider-Man ones. That alone disproves your opinion.

 

[marvelrobbins]

well that makes me feel better that marvel isn't deletly trying to hurt X-men's box office.

 

[spideyboy_1111]

well that makes me feel better that marvel isn't deletly trying to hurt X-men's box office.

that logic doesn't make sense anyway...

Movies Sell Toys... Toys do not sell movies.

 

[Paladin-Hoss]

No man, sorry but that's not true. I've spoken to Hasbro reps about this exact thing at their past two years of showcases.

Bottom line is: Fox and Sony are still have to greenlight the creation of merchandise across all platforms for their Marvel properties. Fox has specifically avoided doing kid-friendly merchandise (i.e. toys, lunch boxes, etc) for First Class and The Wolverine because they are not kid-friendly films. That's also why Marvel just launched their own independent Wolverine toy lineup.

Just look at all the Amazing Spider-Man toys on shelves right next to the Marvel Universe Spider-Man ones. That alone disproves your opinion.

Makes you wonder what will happen if FOX decide to someday REALLY push the boundaries, and i don't mean going R rated,but making CBM that avoid ALL the usual trappings of comic book movies..

And i mean making them more like Millar's Ultimate x-men and the first two ultimates series..

 

[Zarex]

No man, sorry but that's not true. I've spoken to Hasbro reps about this exact thing at their past two years of showcases.

Bottom line is: Fox and Sony are still have to greenlight the creation of merchandise across all platforms for their Marvel properties. Fox has specifically avoided doing kid-friendly merchandise (i.e. toys, lunch boxes, etc) for First Class and The Wolverine because they are not kid-friendly films. That's also why Marvel just launched their own independent Wolverine toy lineup.

Just look at all the Amazing Spider-Man toys on shelves right next to the Marvel Universe Spider-Man ones. That alone disproves your opinion.

Here's a direct quote from the 2008 Annual Report for Marvel Entertainment, Inc. You can find it online at sec.gov under Part 1, Licensing, Feature Films:

"Under these licenses, we retain control over merchandise rights and retain more than 50% of merchandise-based royalty revenue".

Disney/Marvel puts Amazing Spider-Man toys on shelves because A)He's still the company's most popular character and a major source of licensing revenue and B) Disney/Marvel paid $278 million to Sony to buy out their share of Spider-Man merchandising, L.P. With that deal, Sony relinquished their merchandising share while Disney/Marvel gave up their share of box office receipts.

Marvel launched an independent Wolverine line so that they wouldn't have to pay FOX their share of profits from movie tie-in merchandise.

 

[Paladin-Hoss]

Disney/Marvel paid $278 million to Sony to buy out their share of Spider-Man merchandising, L.P. With that deal, Sony relinquished their merchandising share while Disney/Marvel gave up their share of box office receipts.

That doesn''t sound like a good deal for Disney/Marvel...

But i guess that depends on how much percentage they've got from box office receipts..

 

[BlackFox]

Rewatching Origins at this very moment. Just got to the Deadpool bit.


Oh for a power cut.

 

[Paladin-Hoss]

Nice avvy!

 

[Zarex]

That doesn''t sound like a good deal for Disney/Marvel...

But i guess that depends on how much percentage they've got from box office receipts..

It was a fantastic deal for Disney. By all accounts, Marvel negotiated a terribly lopsided deal with Sony on their film series. Given the sheer volume of consumer product licenses for Spider-man, it is more profitable to control merchandise (which throws off a steady, yearly income stream) than film rights.

 

[Paladin-Hoss]

I see...

I just never thought that movie, in this case Spidey movie related merchandise is all that profitable.

 

[BlackFox]

Nice avvy!

Cheers

 

[Poni_Boy]

Here's a direct quote from the 2008 Annual Report for Marvel Entertainment, Inc. You can find it online at sec.gov under Part 1, Licensing, Feature Films:

"Under these licenses, we retain control over merchandise rights and retain more than 50% of merchandise-based royalty revenue".

Disney/Marvel puts Amazing Spider-Man toys on shelves because A)He's still the company's most popular character and a major source of licensing revenue and B) Disney/Marvel paid $278 million to Sony to buy out their share of Spider-Man merchandising, L.P. With that deal, Sony relinquished their merchandising share while Disney/Marvel gave up their share of box office receipts.

Marvel launched an independent Wolverine line so that they wouldn't have to pay FOX their share of profits from movie tie-in merchandise.

You're not understanding the point I made. Sony =/= Fox.

Sony, Universal and Fox had approval authority for movie products based on Marvel characters from their films. Universal no longer owns Marvel characters so they are out of the mix. After the Disney merger, Sony willingly relinquished their merchandising rights in exchange for box office revenue. But, Fox didn't agree to the same deal. They still own a large portion of merchandising rights as well as approval.

That's why on all the Diamond Select, Gentle Giant, etc products for Wolverine they still have Fox logos. They simply do not want to go the all encompassing kid friendly merchandising route with these movies at this time.

That's something that neither Disney/Marvel nor Hasbro are happy about, because they want to see as many movie based toys out there as possible.

 

[Doctor Jones]

Interesting, just watched an I terrier with Hugh Jackman on Sky 1 and he said Chris Nolan told him that the first X-Men was part of the inspiration for his take on Batman. He liked the way it was done in the real world.

That's cool because if you watch the Uncanny Suspects documentary to the first film, Singer was actually the first one who used the whole taking the comic and putting it in the real world idea.

 

[JP]

http://www.amazon.com/gp/product/B0...eASIN=B0090SI582&linkCode=as2&tag=marvmovi-20


I REALLY hope they keep this as the bluray cover.

 

[marvelrobbins]

That would be good cover.

 

[Superhero 101]

Saw it today a second time and the third act didn't seem that bad theater was about 70% full

 

[danoyse]

http://www.amazon.com/gp/product/B0...eASIN=B0090SI582&linkCode=as2&tag=marvmovi-20


I REALLY hope they keep this as the bluray cover.

Yes, please.

 

[spideyboy_1111]

you know... it just occurred to me. Anyone have an answer to why wolvie has his memories back? He remembered World War II, and there's a sound bite of him screaming Kayla's name from XO, both took place after the "magic bullet"

is wolverine regaining his memories?

 

[MarvelU]

you know... it just occurred to me. Anyone have an answer to why wolvie has his memories back? He remembered World War II, and there's a sound bite of him screaming Kayla's name from XO, both took place after the "magic bullet"

is wolverine regaining his memories?

Ever since X1, I figured he regains pieces of his memory as the years go on or if he sees something from his past. Professor X might have also helped to open up his mind more and unlock some stuff.

 

[danoyse]

you know... it just occurred to me. Anyone have an answer to why wolvie has his memories back? He remembered World War II, and there's a sound bite of him screaming Kayla's name from XO, both took place after the "magic bullet"

is wolverine regaining his memories?

It's the same as the flashback stuff in the earlier movies. I don't think he remembered Yashida when he first met Yukio, but he needed to leave town after the fight with the hunters (there was a police car speeding towards the bar when they were in the car), so he just went with her.

I think the memory actually came back to him when he was with Mariko and found the well.

 

[EliteF50]

you know... it just occurred to me. Anyone have an answer to why wolvie has his memories back? He remembered World War II, and there's a sound bite of him screaming Kayla's name from XO, both took place after the "magic bullet"

is wolverine regaining his memories?

At the end of X2, he began remembering more and more. Getting closer to the source (Japan) and actually meeting the man from the memory most likely brought it back in full.

 

[spideyboy_1111]

It's the same as the flashback stuff in the earlier movies. I don't think he remembered Yashida when he first met Yukio, but he needed to leave town after the fight with the hunters (there was a police car speeding towards the bar when they were in the car), so he just went with her.

I think the memory actually came back to him when he was with Mariko and found the well.

At the end of X2, he began remembering more and more. Getting closer to the source (Japan) and actually meeting the man from the memory most likely brought it back in full.

i guess that seems logical

 

[Zarex]

You're not understanding the point I made. Sony =/= Fox.

Sony, Universal and Fox had approval authority for movie products based on Marvel characters from their films. Universal no longer owns Marvel characters so they are out of the mix. After the Disney merger, Sony willingly relinquished their merchandising rights in exchange for box office revenue. But, Fox didn't agree to the same deal. They still own a large portion of merchandising rights as well as approval.

That's why on all the Diamond Select, Gentle Giant, etc products for Wolverine they still have Fox logos. They simply do not want to go the all encompassing kid friendly merchandising route with these movies at this time.

That's something that neither Disney/Marvel nor Hasbro are happy about, because they want to see as many movie based toys out there as possible.

Is there evidence that exists on-line (or elsewhere) regarding FOX's approval authority on tie-in merchandise? Without any additional evidence, I'm going to believe the government filed financials.

Also, are we to believe that Fox is turning down merchandise revenue "for the children"? in any case, we'll find out the truth next summer when DOFP opens. If there are shelves of Rocket plush toys and no DOFP t-shirts, we'll know who is in control of X-Men tie-in merchandise.

 

[Visiting Arkham]

Who else would love to see another solo film with Mariko and Yukio? Bring back James Mangold to direct, and have it be about international corporate espionage with some mutant undercurrents in it. Keep it small and scale and focused on Wolverine and his relationships.