I don't know that WB needs defending per se, because there have been some missteps from a product standpoint, but I do think WB had an uphill battle with this one.
After BVS, I think a certain amount of negative reaction should have been expected. The narrative was just
bad. It was bad after BVS, and it was going to be very difficult to get good reviews on any level after BVS with Snyder attached. And with a troubled production, and the narrative that arose after that...it's a PR nightmare, but it was already a PR nightmare. It wasnt magically not going to be a PR nightmare because of WONDER WOMAN.
From an actual filmmaking standpoint critics and audiences more or less DEMANDED many of the kinds of changes that WB made for JUSTICE LEAGUE. Now WB is being condemned for making many of them, and for being reactive, which is what a business is supposed to do; listen to customer concerns.
I think we'd all like a longer movie, but the last time WB made a long movie, it was the 2:30 BATMAN VS SUPERMAN, and complaints about its length were endless. Maybe they felt 2:20 or 2:15 wasn't worth the risk.
I suspect that, at least right before release, WB saw a lot of this coming. If anything, the two hour mandate may have saved the studio from losing even MORE money this time around.
I also think the assumption that theres this amazing, 3 hour cut that fleshes out EVERYTHING and somehow doesnt meander and lose focus and contain the exact same types of issues that people complained about with BVS...thats a bit much. WB (and if what we're told is true, Snyder) didn't bring Whedon in on a lark. Whatever it was they thought audiences wanted, Snyder's cut didn't seem to have enough of it.
WB is in a tough position as a studio. They were in a tough position after BVS. They made a business decision. Hindsight is 20/20, but if you have a major merger pending, and you push back your franchise, when it is reasonably expected that course correction can occur otherwise
I dunno.
I keep hearing "WB had no plan". WB had a very clear plan. It wasnt what audiences and critics wanted, and it didnt work (from a marketing perspective, at the least), and theyre struggling with a bad reaction as a result. They started giving audiences and critics what they wanted, and theres been some improvement in the reaction to the product. Thats a pretty normal occurrence in business, and there's no reason to believe that can't continue. They do need to find a way to control the narrative.
The good news is that in many respects, Warner Brothers already course corrected. They are capable of making excellent superhero films. WONDER WOMAN is proof of that. There was a course correction made prior to JUSTICE LEAGUE filming. AQUAMAN seems to be going fine. Snyder isnt going to be in charge of everything moving forward. The budgets will be kept under control moving forward. The runtimes will be kept under control, etc. WB is finding their way. They have stumbled, clearly. But theyre on the right track.