Star Trek Into Darkness - Part 4

[ThePhantasm]

Basically that poster is to appeal to the Euro audience, who are all pretty familiar with Cumberbatch. He hasn't exactly broken over here yet.

Yep. Cumberbatch is a big draw in the UK and other countries.

 

[redhawk23]

I think that's the point. These are international posters. Star Trek films hardly make a dent internationally (even the last film). They want this to be the first Trek film that appeals to international audiences who aren't interested in Star Trek.

Its not really any different than the American posters which have been the same with a few more actor's faces.

I understand the strategy. I just find them boring and generic as hell. Which is what is needed to appeal to the global lowest common denominator.

They're trying to sell Star Trek by hiding the fact that its a Star Trek film. Very similar to de-emphasizing the fact that Captain America is Captain America.

 

[Sawyer]

The Bad Robot Art Experience

 

[Rowsdower!]

The guy in the poster doesn't even look like Cumberbatch.

I know, right? He looks like Jason Sudeikis in that picture.

 

[TheIrishAvenger]

 

[Xeno]

I know, right? He looks like Jason Sudeikis in that picture.

Looking at that poster, a casual viewer wouldn't know that was supposed to be Cumberbatch. Paramount seems to be banking on Cumberbatch to lift the film in international markets, so one would expect them to make sure that the posters identify him to the audience. He's supposedly very popular OS due to BBC's Sherlock, though he isn't well known in the US.

 

[redhawk23]

Officially released gifset poster. Pretty damn nifty.

 

[redhawk23]

Apparently their use of Cumberbatch as a draw is paying off. Apparently the IMAX ticket sites in the UK have been crashing all day today when tickets for this went on sale.

 

[MrMaooz]

Guys in the trailer what is happening @1:16? Where do you guys think that explosion is happening?

 

[ThePhantasm]

Apparently their use of Cumberbatch as a draw is paying off. Apparently the IMAX ticket sites in the UK have been crashing all day today when tickets for this went on sale.

Cumberbatch is HUGE in the UK. Don't underestimate him at all. There's quite a craze around him.

 

[RetrogradeOrbit]

Well after waiting around for the Odeon web site to get their ticketing system working... Have today managed to get myself and a few friends tickets at the BFI IMAX.

STID in IMAX 3D! My head may explode...

 

[Cagefighterkip]

I really hope this is good. I want to be excited but I'm not...

 

[TheIrishAvenger]

Final US trailer debuting on iTunes Trailers next TUESDAY!

 

[Cagefighterkip]

Final US trailer debuting on iTunes Trailers next TUESDAY!

Most of the posters haven't been very Trek-ish... until this one. Damn. Love this!

 

[Compi716]

Final US trailer debuting on iTunes Trailers next TUESDAY!

Now THIS is a cool poster! Very classy and evocative.

 

[jacobed]

Awesome poster. Harkens back to the first one a little

 

[Solidus]

Great stuff. I'm going through a TOS marathon right now. I just got done with Season 1, on to Season 2!

 

[Compi716]

Great stuff. I'm going through a TOS marathon right now. I just got done with Season 1, on to Season 2!

"Amok Time" are two of my favorite episodes in the series!

 

[Symbiotic]

My first thought after seeing the new poster, was that it reminds me of the Iron Man 3 poster with Stark falling upside down.

 

[Guerrilla]

kinda similar to the iron man one so...

Spoiler

 

[ThePhantasm]

Love that poster.

 

[Sawyer]

kinda similar to the iron man one so...

Spoiler

Mid-air collision?

Tony should really watch where he's ****ing flying.

 

[Guerrilla]

Mid-air collision?

Tony should really watch where he's ****ing flying.

For real! I do love the new poster though...looks great...just thought it was a logical comparison.

 

[redhawk23]

First Iron Man, now the Enterprise!

 

[redhawk23]

So will they destroy the Enterprise already? Since it was revealed that there was indeed another Enterprise that was decommissioned a short time before the 09 film, will Kirk and co take over on an earlier Enterprise (Which is actually the more classic Constitution class vessel of the Prime universe)?