- Jim Ross has a new blog up, here are the highlights:
On Jerry Lawler Running For Mayor: It looks as if as many as one dozen candidates may run for Mayor of Memphis including several professional politicos. The African American vote in Memphis will be critical for Jerry Lawler and his opponents. From what I read in the Memphis media, some of the black candidates may divide a large segment of Memphis voters which might enhance the King's chances of winning the election. Nonetheless it will be a daunting challenge for any candidate to win the October special election without an established, clear cut favorite and, unfortunately, it may be the candidate who spends the most money on TV and radio ads that "buys" their way into running the city of Memphis. The current Mayor is leaving office but will enjoy, from what I understand, an approximate $90K annual pension of which the Mayor of Memphis earns after one term in office or so it was told to me. The King has tremendous name identity in his home town but his path to City Hall won't be easy and is going to require using a great deal of "shoe leather" and pressing the flesh and spending virtually every waking minute working on his campaign. I haven't talked to Jerry in a couple of weeks but likely will soon, in Philly at the Night of Champions, and will be interested in seeing how his campaign is going.
On Bret Hart: I got a nice email from "Hitman" Bret Hart a day or so ago and he is moving around very well with his new knee that replaced the original equipment several weeks ago. Bret is spending time in Calgary this summer and we were hoping to get together when WWE is in Alberta in a few weeks but that looks iffy due to our respective schedules. Bret and I stay in somewhat regular contact and I know he's been keeping an eye on the Hart Dynasty which are now appearing regularly on Friday Night Smackdown. Speaking of Bret Hart, if you are a regular internet user, I strongly suggest that you check out WWEClassics.com which is the 'net equivalent of TV's WWE 24/7 On Demand. Those that enjoy writing the word's, "J.R.'s shilling" can have at it but I love watching the classic footage made available on these platforms and if you are an old school fan of wrestling then you owe it to yourself to at least sample WWEClassics.com. Shilling or not, it is really good stuff. Check it out and I promise that you won't be sorry.
On Bill Watts And Booking: The way that Cowboy Bill Watts turned a young Magnum T.A. loose in Mid South Wrestling is really the methodology that promoters need to consider utilizing to create a winning and marketable aura for a new wrestler. Magnum had a great look, aptitude, and work ethic not to mention a solid amateur background when Watts got him and decided to put T.A. in the starting backfield and to give Terry Allen plenty of "carries." This is somewhat where guys like John Morrison and Dolph Ziggler are right now on SmackDown. It really isn't so much of keeping track of their win-loss records as it is how much of an impact they are able to make in their matches and how their bell to bell performances impress the viewers/fans while being involved in clearly defined personal issues. Regularly verbalizing and the overall positioning on the broadcasts are as important as winning and losing but I'm not naive enough to imply that a talent who rarely wins will ever elevate to the main event level. Bottom line is that it's much to do with the overall execution of the persona, positioning within the framework of the broadcast and steering the course over an ample amount of time. If there is any thing more important in the wrestling biz than developing new main event stars, I haven't discovered it.
On Brock Lesnar: Brock Lesnar is celebrating his 32nd birthday this weekend and we wish him many more. It has been well publicized where UFC head honcho Dana White had a "heart to heart" talk with Brock immediately after UFC 100 specifically addressing Brock's mention of Coors Light who did not pay big money to sponsor UFC 100 as did Bud Light. First of all, in a crazy way Bud Light got even more media stretch from Lesnar's mistake because of all the post match drama and media coverage of Brock's fiery snafu. Secondly, I can assure you that White's "heart to heart" with the man who loves to hunt and harvest (kill) wild animals isn't the first conversation of that type Brock has experienced on the job. I can remember Lesnar and I having a conversation many years ago after Brock went into business for himself and got the huge tattoo on his back. I had no issue with it personally but some folks in creative and in other departments such as photography, creative services, etc weren't enamored that one of "JR's guys" on the talent roster "changed their look" without giving any one a head's up. I took a figurative trip to the wood shed on that one but I can assure you that in the one on one that I had with Brock Lesnar that I learned Brock is coachable and respectful when treated the same. Meanwhile, MMA purists will continue to love to hate their Heavyweight Champion and will celebrate the day that Lesnar is physically whipped in the Octagon. Two thoughts on these matters....don't hold your breath on Lesnar getting manhandled any time soon although all the brash, young MMA heavyweights have to start talking up a potential fight with Brock so they too can be noticed.....and remember that it is a promoter's dream to have a viable, marketable villain that the consumers will pay hard earned cash to see get annihilated. This formula has worked for years in wrestling and boxing and also works many Sunday's a year in the NFL IE Minnesota vs. Green Bay using just one of many, possible examples. I personally like the OU-Texas example as the 'Horns are always the "bad guys" in my Sooner vision.
- You can read the full blog here.