Much of the blame for this film will be laid at Zack Snyders feet, but that feels unfair to some degree. I think he made exactly the film Warner Bros. asked him to make; thats the problem. The film they asked him to make wasnt developed from an organic place. Its not the logical next step in a story being told. It is an informercial. It is slick, and it is frequently very pretty, and from scene to scene, from moment to moment, it looks like a real movie. But without a beating heart, this is a wax figure, lifeless and frozen, a simulation. The studio asked Snyder to make them a 150-minute trailer for their entire slate of superhero films, and he certainly did. Sadly, like most infomercials, this one promises more than it delivers, and two-and-a-half hours of being hustled left me cold. Whatever its selling, Im not buying.