Dark Phoenix $ The DARK PHOENIX Box Office Speculation ThreaD $

[psylockolussus]

Dark PhoeniX is a sequel and was featuring returning cast members and had a budget of over 100million. Sending it straight to streaming was never gonna happen but, wishful thinking for those of us that knew it would be a trainwreck of a film. Imo, they should have kept the Nov or Feb release date and canceled the reshoots.

But now with The New Mutants, they can use Dark Phoenix as a reason to shelve/eXterminate it and I doubt a lot would care.

 

[Kahran Ramsus]

They shouldn't have released Dark Phoenix to begin with. People predicted that it would get this sort of response and box office result and end the Fox X-Men series on a bad note, and here we are. If it does flop and they aren't able to break even, or can only break even at the very most rather than make a profit, then there wasn't much point in releasing it.

I can't agree with that. Breaking even or even a minor loss is still better than writing off the whole thing and eating the entire cost of the film.

 

[psylockolussus]

I can't agree with that. Breaking even or even a minor loss is still better than writing off the whole thing and eating the entire cost of the film.

What about The New Mutants?

 

[Kahran Ramsus]

What about The New Mutants?

I would probably just release it as is as well, although with it being much cheaper there is a better argument for just putting it on streaming. I definitely wouldn't do reshoots no matter what though.

 

[psylockolussus]

If they can't shelve it, I can accept a straight to DVD/streaming release. To me, it would be like Man Thing, not release in theaters, not worth my attention, and I can just pretend that there isn't a New Mutants film yet.

 

[Kanon]

I thought New Mutants was confirmed to be direct to streaming services. Maybe it was just wishful thinking

 

[AndrewGilkison]

I thought New Mutants was confirmed to be direct to streaming services. Maybe it was just wishful thinking

They are still trying to get reshoots done on that movie, apparently.

 

[Detective Conan]

For anyone who cares Dark Phoenix has a "B"-
on Cinemascore... that's even worse than the franchise's previously worst reviewed film X-Men Origins: Wolverine which at least had a 'B+' Cinemascore. That's also a decline from Apocalypse's "A-" Cinemascore. This is the worst rated X-Men film on Cinemascore as well as Rotten Tomatoes.

I hate to be a negative nancy but this movie is not going to have a good box office run at all I suspect. I expect very weak holdovers for this one; even at my theater I saw this at, very few audiences I felt were truly connecting with the film on a truly visceral level like other superhero movies like Endgame or even the previous X-Men films. I heard a few mild claps, little applause but almost no laughs. Also, I saw the film with a regular moviegoer female friend of mine who really disliked the film. When I asked her why she disliked it she said that "it felt joyless".

 

[ironman_rick]

Would have made more if it was released during non-peak months like Jan, Feb, Sep and Oct. Usually smaller movies open during those times so DP would have actually made some sort of counter-programming then.

But like always Fox were greedy. They still went ahead and released this movie a month after EndGames .......

 

[AvengerPA]

The X-men brand is destroyed. They should not use that name on anything anymore because X-Men is sexist. They should cancel the comics and any more spin-offs until they give it a gender neutral name.

 

[Zarex]

The X-men brand is destroyed. They should not use that name on anything anymore because X-Men is sexist. They should cancel the comics and any more spin-offs until they give it a gender neutral name.

There's nothing wrong with the brand that a good movie wouldn't cure. And a name change would be a ridiculous overreaction for a team that has done a far better job representing gender diversity in the comics than Avengers, JLA, and pretty much ever other superpowered grouping.

What would your proposal be? X-Persons? I suppose Humans in Black could work for the upcoming film with Tessa Thompson and Chris Hemsworth, but that may be offensive to alien agents.

 

[Dark Raven]

The X-men brand is destroyed. They should not use that name on anything anymore because X-Men is sexist. They should cancel the comics and any more spin-offs until they give it a gender neutral name.

They could take the name "X-Force" and apply it to them instead, even though it usually refers to another team.

But X-Men has brand recognition, and that as a brand certainly isn't ruined by Kinberg's effort.

 

[I Am The Knight]

The X-men brand is destroyed. They should not use that name on anything anymore because X-Men is sexist. They should cancel the comics and any more spin-offs until they give it a gender neutral name.

Don't be silly

 

[Spider-Aziz]

Opening day compariXons.
The Last Stand: 45m
Days of Future Past: 35m
Origins: 34m
Logan: 33m
X2: 31m
Apocalypse: 26m
First Class: 21m
X1: 20m
W2: 20m
Dark PhoeniX: 13m??

OOoooookkkkaaaayyyyyyyyy, this is dreadful.

 

[Flint Marko]

Opening day compariXons.
The Last Stand: 45m
Days of Future Past: 35m
Origins: 34m
Logan: 33m
X2: 31m
Apocalypse: 26m
First Class: 21m
X1: 20m
W2: 20m
Dark PhoeniX: 13m??

That is truly remarkable.

 

[itsrivv]

The X-men brand is destroyed. They should not use that name on anything anymore because X-Men is sexist. They should cancel the comics and any more spin-offs until they give it a gender neutral name.

I hope this is a joke lol

 

[Marvel united]

I feel bad for the cast and crew of this movie. I don't think it deserves to fail as miserably as it's going to. But I feel like this was always going to happen with declining box-office returns, the crescendo was inevitable. This is the straw that broke the camel's back. People are tired of seeing the same thing with the X-Men over and over again. These movies can not survive in the current CBM landscape.

The interest is just not there for the X-Men anymore in its current form

 

[BaelaTargaryen]

‘The Secret Life Of Pets 2’ Beating ‘Dark Phoenix’ At Box Office – Deadline

Poor, poor Dark Phoenix, flying in with the lowest opening for an X-Men movie ever with $33.9M after being the worst reviewed at 22% Rotten and the worst received with a B- CinemaScore (lowest ever for the franchise) and ComScore/Screen Engine PostTrak’s of 3 stars among general audiences, 69% positive and a low 49% definite recommend. Despite having better exits than Dark Phoenix with an 81% positive and A- CinemaScore, moviegoers weren’t amused with the technically the last PG-13 X-Men movie, Apocalypse and they showed that with their wallets: 4-day projections of $100M dropped to $79.8M during its opening and stateside, the film is the second-lowest grossing X-Men movie at $155.4M with First Class being the lowest at $146.4M. Aside from bad reviews, and the stink on this film after fanboy outcry over reshoots and that last minute date change following the September trailer drop (which said Feb 14) to this weekend, RelishMix captures the social media reaction in a bottle: “Fans said ‘goodbye’ to the 20th Century Fox X-Men films after Loganand/or Apocalypse. There have now been 12 X-Men related films produced by the studio (counting Dark Phoenix), and it’s fair to say a contingent of fans are ready to hit pause and reset. This side of the fence – which includes more casual moviegoers – are confused by the story and its adaptation from the beloved comics storyline. The casual superhero ticket purchasers are also un-sold by Sophie Turner’s performance, the hyper action and the unavoidable comparisons to the MCU entries like Captain Marvel.” We’ll be looking at Dark Phoenix more as the weekend goes on, but there’s something to be said here about poor dating, and poor marketing — and you can’t blame Fox’s new owner Disney on this one. There’s not much the studio could have fixed on this movie after absorbing Fox back in March, and delaying it would only make it worse (Dark Phoenix literally completed shooting in 2017, and was already in post by when news about the Disney-Fox merger began to percolate back in December 2017). The blood is on the hands of the previous Fox administration. However, Fox’s loss here on X-Men, is also Disney’s gain as it takes the old studio’s stable of Marvel characters into its family. Those who showed were 58% male/42% female and 71% under 35 with 56% falling between 18 – 34 years old. The mix was 41% Caucasian, 25% Hispanic, 17% African American, & 17% Asian/Other. Dark Phoenix played best on the coast.

 

[SomeOldGuy]

Damn. The numbers keep getting worse. If you’re going to see this, make it soon because it will disappear quickly after next weekend.

 

[Kanon]

Whoa, it's actually going for half of Apocalypse's OW.

Yesterday I was looking for other close to 39M openers, and the prospects are not good. 2 were "why? sequels", Dumb and Dumber too: 86M DOM, Alien Covenant: 74M DOM.

I don't know what to think now, but it seems pretty possible that this will do in its entire domestic run what Apocalypse did in its OW...

Just like DC with Justice League, Fox wanted to do Dark Phoenix without all the work and troouble needed to get there. Twice they made the same mistake, and the results are there for the world to see.

 

[OtherwiseKnownAs]

At the end of the day does it really matter what the box office returns for this movie is? We were never going to this iteration of the franchise ever again, no matter what happened.

 

[Blade Hoarder]

Well, now no sane person can regretfully say that this franchise was ended before its time.

If you are making less money than the two decade old franchise starter it's time to close that lid on the coffin already.

 

[TheGuy]

God forbid this goes below 300m WW.

 

[EnDz0n3]

Woah even Pets isn’t doing too hot either.

Anyways, China BoxOffice for DPh:
June 6: $12.7Mil
June 7: $15.2
June 8: $10.35
June 9: ?

It’s a long weekend down there.

$38Mil for the 3-day so far.
“China will save this.”

 

[TheNewSlayer]

I think it'll be very low in America but very strong Internationally.