I'm wondering if the general audience is just burnt out on X-men. Not because of the last two films being subpar either, but the whole thought of "another one?! Are you serious?". That or they're getting tired of comic films in general. Who knows. I'm hoping it doesn't have too big of a drop this coming weekend.
I wouldn't be surprised if this is part of it.
My best friend admittedly isn't a fan of the X-Men in any fashion, but when these trailers came out, he ripped it as appearing to be a shallow movie with no meaningful plot. I would disagree with him on that vehemently, but I don't think he feel that the X-Men material warrants this many movies.
My brother is a lot more of a fanboy, but he hasn't seen the movie yet, and he declined going to the midnight showing with me, his reason being "Last time I did a midnight show for an X-Men movie, it didn't turn out so hot".
I can only speak from my experiences, but except for one college aged guy during the midnight showing, who didn't seem to be an X-Men fanboy, who stated "THAT'S how you make a superhero movie", I haven't heard very many reactions in theatres. My midnight showing was pretty dead, honestly. I did go to one show, where a group of guys were laughing AT the movie during certain parts for being cheesy and forced, and there was another showing where I heard one girl start crying at some of the different scenes.
In comparison, the biggest reactions I've gotten at a midnight showing have still been
X2. Kind of goes back to the discussion you and I have had previously over the future direction of the franchise, I'm really starting to get the feeling that audiences are just getting burnt out on the franchise.
For all the people saying
X-Men: First Class didn't have any big name stars behind it,
X-Men and
X2 didn't really have huge star power behind them either. Hugh Jackman wasn't the star for those movies that he is now. Halle Berry was probably the biggest name at the time, but she hadn't even hit her post Oscar peak quite yet. Patrick Stewart wasn't really known for much other than Picard, and at least for the first installment, McKellen didn't get his Gandalf familiarity either. These movies succeeded at the box office because audiences liked them. I think the X-Men franchise is known enough to be a box office draw on it's own now (and I don't believe that general audiences hated
X-Men Origins: Wolverine as much as fanboys did either, because everyone I know that isn't a comic fan loved it and even thought it was the best one).
I just get the overall impression that audiences are burnt out on the X-Men movies now. I think it kinda goes back to my argument that I think it's about time to just let the franchise come to an end, and stand for itself. Some people will like it, some people won't, just like any other franchise, but if this franchise goes on much longer, it's just going to get run into the ground for audiences. I feel like these movies are starting to beat a dead horse now.
I think another part of it is the fact that X-Men 3 was titled
X-Men: The Last Stand but movies keep on being made afterwards. People are probably starting to think "Wait, I thought they finished this" and are starting to look at it like a damn Jason or Freddy franchise now.
I'm glad that
X-Men: First Class got made, because even tho I feel that storyline wise is was the least relevant of the series, I think the fact that it's overall such high quality that it justified itself. But I don't think that too many people, outside of some interwebz comic fans (not a term I'm using insultingly, because I'm an interwebs comic fan), would really think twice if there was never another X-Men movie made.