I don't know, I don't know so much about stereotypes in terms of Lois' hair. I suppose traditionally blondes are fun, light hearted and ditzy, redheads are passionate, sensual and firey and brunettes are smart, intellectual and somewhat opinionated (I suppose you could say, Rapunzel, Jessica Rabbit and Belle, all Disney examples.)
I'd like to think Lois is kind of a mixture of all the stereotypes, she has her lighthearted and comedic moments like a stereotype blonde (see Smallville), she can be very passionate and firey, especially when it comes to the things she loves, then she can be intelligent and rational minded like a typical brunette.
I kind of agree that when you give characters a hair color, especially when it comes to things like comics or animation, you are subtly giving hints about who that character is. Look at Disney for instance, they are all designed to suit their character. Belle would be the one who is most like Lois Lane (IMO) and she too, is a brunette.
And yeah... sorry for the Disney tangent, I guess I've always been a Disney freak.
She looks good in the pictures but I agree, long strawberry blonde hair does kinda imply softness. Which isn't to say you can't have a firey character with strawberry blonde hair, but in terms of Lois Lane, it doesn't get across the look that the character needs IMO.
I'm not overly concerned about how people perceive Lois on film
if it is simply due to the color of her hair. Like you said, the character has been known to exhibit characteristics which conform to stereotypes for all three phenotypes based on hair color: brunette, blonde and redhead. In reality, that's common for most people; and women are known to dye their hair quite frequently anyway. That's one of the many reasons I take most stereotypes with a grain of salt. Human beings are just too complex; and Lois Lane is a good example of a character who runs the gamut in that regard I think.
Having said that, as long as Amy Adams is able to do the character justice in terms of personality traits and overall behavior, I'll be happy. And it should be noted that although she doesn't look exactly like LL in the comics, Adams actually is a physical match on
some levels. She's an attractive white female with light eyes. (That's Lois.) Sure, I would have preferred to see the character appear on film with darker locks, but it's not a deal breaker for me for the reasons I mentioned above.
And if the general public starts to associate Lois Lane's fiery temperament with Amy's red hair, so what? You can't really control that sort of thing, and it's not like the character's appearance will change in the comics as a result of the way some people view the character in
Man of Steel. I actually read an article a couple of years ago pertaining to the way Christian Bale's brown eyes gave off a dark intensity of sorts ("better suiting Batman") in contrast to Michael Keaton's blue eyes, which the author described as cold (even though Batman has always been blue eyed in the comics). To me, that sort of mentality shouldn't
overly influence the casting process for films like MOS or any other for that matter. Of course, that is merely my opinion, and I'm sure others like HS may disagree.
Moreover, to clarify a point I made earlier, I personally think it's a really odd thing to associate strawberry blonde hair with naivete. I certainly don't think it's on par with racism; and I never said that. There really are people out there who genuinely believe that certain races are less intelligent than others. Does that make them racist? Not necessarily. Although racism could very well be a factor, thoughts like this emanate from
ignorance. So if someone was to say that Lawrence Fishburn isn't a good fit for Perry White simply because blacks are
stereotypically viewed as being less smart than whites, a statement like that would be immediately shot down. Yet, it's perfectly fine to say that that Amy Adams might not be the best fit for Lois Lane just because strawberry blondes are stereotypically seen as naive? (Naivete isn't exactly a positive attribute, btw.) I don't accept that.
Again, though, if it was up to me, a brunette Lois and a white Perry would have been ideal choices. And that's not because I care how the general public will perceive the characters for whatever reason, it's because I personally want them to look as much like their fictional counterparts as possible. That's it in a nutshell really. I'm selfish like that.
All things considered, this film is lucky to be graced by the presence of two such talented individuals in the form of Adams and Fishburn. If they devote themselves to
Man of Steel much in the same way they've done to other films previously worked on, we're in for a real treat.