BvS Batman V Superman Box Office Prediction - - - - - - Part 15

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That's not really inflation so much as studios losing control of their spending. The inflation rate in the US has been less than 2% over the past 4 years. I can see increasing ad budgets by $10 to $20 million but $50 million seems excessive.

The campaign worked for the first Avengers movie but given that it operated as the 6th movie in a string of interconnected movies I don't think such a large ad budget was needed for it to be a success. Same with BvS. People had been talking about this film for the past 3 years since they announced it. Just about anyone interested in seeing the movie already had some knowledge of it and spending all the extra ad dollars was overkill.

It's maybe "inflation" and maybe some studios lose control of spending, but these movies have become so big that this money is likely well spent if the movie is good (and maybe even if it isn't because if it doesn't get huge OW numbers, things are even worse).

The thing about Disney is that they "spend" all this money for advertising at ABC, ESPN, etc. and all they are really doing is paying themselves. Add the money they get from Subway, McDs, etc. and they prolly aren't spending as much as other, smaller studios do. Ditto for SW.

It's like me giving my wife $200. I'm not really spending it....well, maybe it's not QUITE the same because she DOES spend it.
 
There was a time when the ceiling for a movie was 26 million dollars.
That was a long time ago.

In a galaxy far, far away.

SW: ANH
Production Budget: $11 million

ESB

Production Budget: $18 million

RotJ

Production Budget: $32.5 million

Now THAT's making some $$$
 
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It's maybe "inflation" and maybe some studios lose control of spending, but these movies have become so big that this money is likely well spent if the movie is good (and maybe even if it isn't because if it doesn't get huge OW numbers, things are even worse).

The thing about Disney is that they "spend" all this money for advertising at ABC, ESPN, etc. and all they are really doing is paying themselves. Add the money they get from Subway, McDs, etc. and they prolly aren't spending as much as other, smaller studios do. Ditto for SW.

It's like me giving my wife $200. I'm not really spending it....well, maybe it's not QUITE the same because she DOES spend it.

Women be shoppin'...
 
Thursday's Boxoffice should be around 500-600k for BvS
 
I got something : BvS is a crappy movie.

Especially since mere months beforehand, we saw Deadpool explode, and all the early indications suggest Civil War is going to explode. "Comic book fatigue" is an excuse to avoid having to admit that a movie is terrible.
 
Gonna throw a final prediction here:

Final domestic gross for BvS

$325-330M
 
Considering BvS is at 28%, it's hard to imagine the DCCU sinking lower than that.

Yeah, the *one* good thing about BvS, from the WB perspective, is that almost anything from Suicide Squad will look like an improvement, short of complete and utter failure.

( well, as long as the budget actually isn't 250M, like the one rumor says. . . )
 
The Avengers had a $150 million advertising budget? Geez.

Eh, I'm skeptical of advertising numbers. Keep in mind that a lot of the marketing budget is not in cash, but in IP contracts. A license allowing someone else to use your IP in licensed stuff has a dollar value, so if WB gives such a license to, say, 7-11, to make licensed slushies for promo purposes? That counts as X dollars of "cost", because they could have sold the license rather than giving it away. $150M on paper could thus be a *lot* less in practice, if $50M was in IP contract barter, $50M was paid from one corporate branch to another, and $50M was paid for via product plugs and tax incentives.
 
Well as long as BvS can make it to $323.3m or better then it can at least say it had better legs than Watchmen, which has/had the absolute worst multiplier for any blockbuster(which I'm defining as opening to $50m OW or more) in history at a 1.947X...even worse than the runners up 50 Shades of Grey and Valentine's Day. In fact these 3 other films and BvS(likely) will be the only 4 to open over $50m and have less than a flat 2.0X multiplier.
 
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So Snyder destroyed the watchmen , batman, superman and Wonder Woman . Good job .
 
I actually liked Watchmen, but it's also obvious to me why the GA didn't flock to it.
MoS and BvS? I cannot claim the former, but definitely the latter, unfortunately on both counts.
It must be obvious to WB what their problem is now.
As I've seen posted by others, I cannot believe I am living in a world where I am not pumped for a JL movie.
 
Agree with the cap comment but totally disagree about superman, the character has worked in the past (all the way back in 78) so there is no reason why he shouldn't work now however inorder to do that superman needs a competent director that actually respects (and cares) about the character and Snyder is neither of these things IMO.
Unfortunately, Superman has been mishandled from the start - Yes, even the Donner films.
I was a massive DC nerd back in '78 and even then the 8yr old me kept picking things they got wrong - especially a haggard, chain smoking Kidder as Lois and the pathetic 2nd rate con-man that was Luthor.
But the novelty was huge, especially back then.
"You'll believe a man can fly" was the tag line, so iut shows where movies were up to with special effects.
It was like the Jurassic Park of it's day for the effects alone.
That wore off and people started to judge them more critically and they started getting worse and worse with each movie. It was too camp overall.
Singer tried to make his the 5th film based off the same characters, but with comics going more mainstream and the cartoons as well, people were too familiar with it to but that version, plus camp isn't what people want from their heroes.
The solution isn't to run headlong in the other direction either and employ a nihilist who has the stupidity and arrogance to commission the creation of a dialect so he can have "Life is killing" engraved on Wonder Woman's weaponry.
Someone who claims to be a massive comic book guy but clearly didn't understand any of the works he cites as inspiration, or what personality traits made the characters such icons.
Let Zac make "The Fountainhead" to get him off JL and then he can have the the top 3 worst multiplier movies of all time instead of just the top 2 - although TBH, I can't imagine there'd be enough of an audience interested in a movie who's biggest point is that being a complete dick that no-one likes is OK if you're being true to yourself (oh, and that rape is a valid courtship choice and the best way to make a woman besotted with you) to generate much of an OW at all.
Hang on, as I remember it, Ayn Rand's repugnant protagonist was a genius that had to suffer the slings and arrows of timid, jealous, lesser men that destroyed his otherwise guaranteed success.
Zac probably sees this as his autobiography! Except Ayn's misanthrope actually had talent....
 
https://***********/boxoffice/status/723589192392007680

600k Thursday.
 
Well as long as BvS can make it to $323.3m or better then it can at least say it had better legs than Watchmen, which has/had the absolute worst multiplier for any blockbuster(which I'm defining as opening to $50m OW or more) in history at a 1.947X...even worse than the runners up 50 Shades of Grey and Valentine's Day. In fact these 3 other films and BvS(likely) will be the only 4 to open over $50m and have less than a flat 2.0X multiplier.

Watchmen however is not an A-list team. They're even unknown especially to people who don't read comics.
 
Yah estimates are around $4.5-4.7 million. So $318-19 million domestic by Sunday.

It better pull a LOT better increases Fri to Sun than it did last week or the numbers are going to be brutal. I imagine it will as the drops tend to level off after a few weeks and there's no JB coming out this weekend.
 
Nolan should have directed this movie.
 
Nolan should have directed this movie.

Yeah. There are more than a few who could have done a good job. Nolan is certainly one of them. One of the best IMO.
 
Yeah. There are more than a few who could have done a good job. Nolan is certainly one of them. One of the best IMO.

Gareth Edwards, Colin Trevorrow, Matthew Vaughn, to name but three.

Rain Johnson, Alfonso Cuaron, Brad Bird, Kathryn Bigelow, to name four more.

All of whom I think would have done a better job.
 
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So where do we all think this will officially finish up on? 850-ish?
 
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