Yes, Fleming injected a dose of sexuality into all his books, but that isn't the context here. People aren't using "Octopussy" like some schoolboy who's just discovered the word and keeps giggling over it because of its connotation and wants to keep repeating it for a laugh. People are using it casually in passing merely as a means to reference the film. What else are you going to call it?
It's like the word "penis". Pupils might laugh about it in school. But do you think a bunch of medical students studying human anatomy are going to keep laughing about it or saying "ooh, the lecturer said penis" when, not only is it a technical term, but also becomes commonplace and the only way in which you can refer to that part of the male?
What I'm saying is that people aren't going to keep thinking of that everytime you mention the film in passing on these boards, eg when you're just talking about Roger Moore's performance in it, or listing a top or bottom 10. The main focus ihas been on how good they thought Moore was in it and whether he should've left the role by then. I bet half the people here when typing it didn't give the word a second thought because they were thinking how to articulate their thoughts on that particular film - just like I wouldn't have given the word "sex" a second thought in this reply, whereas for some people when they're young, when they've just discovered that word and the whole concept, it becomes almost some kind of taboo thing to say.
Yes, if you concentrate on the word or just think about it alone, you'll think of a woman's privates, but what I'm saying is in its context it has been used in this thread, it's something that is easy to gloss over without becoming fixated on the sexual aspect. It's not going to suddenly stop people in their tracks and derail the conversation, as if people suddenly see the word ***** and have sex on the brain and can't get past that or back to what they were discussing. My point was that Blackheart almost seems like he can't get past the word and by asterisking it, draws more attention to it. The title "Octopussy" is something established and accepted, without fearing that the ***** bit is going to offend. No-one ever censors that word. It's not the same as, say, Austin Powers 2, where you do sometimes get TV guides or magazines writing it as "the Spy who S****** me".