Batman v Superman was pretty awesome considering they went with that S above the V but even if the logo itself went into the wall, had a shiny white line at the text part (dawn), a weary Batman logo with cool edges and a feeling that generally catches the movie, it failed big time. I mean, look at it for gods sake. It´s in poor shape, that wall needs to be more unique even if it´s the right kind of wall. It looks like a picture they found on google. The colors are terrible as well, it´s not gonna be more about Batman than Superman so why shade the proud symbol "S" like that? You can barely see the red...
As for dawn of Justice, it´s okay. I mean it´s cool that they went with Justice because I´m hoping that Superman, now feeling guilty about his "origin" comming to Earth making a huge mess, feels a need to go out and help people. He does so, and Lex or Batman or whatever puts up a real good fight and Superman sacrifices himself in ways that inspire people. You see, Diana, GL, MMH even Batman do not get hand picked by Batman (as Fury) they rally to him because they see someone giving up his own life for Justice. They see inspiration and justice, so they willingly come forth. Plus, you should never judge a movie´s title until you have seen the movie?
(Enlarge the picture and you´ll see it´s in pretty bad shape, even if the "idea" of it is good" I just don´t get why they didn´t spend more time on making it look better)