The Suicide Squad Box Office Thread

[Deck Rickard]

I thought the title was too similar to the original co workers of mine didn't even bother to see a trailer for it csuse they thought it was the same movie I tend to not interact with such people but I have to for 8 hrs a day

Yeah, even if they had just called it “James Gunn’s Suicide Squad,” it might have made people realize it was something new. For example, just slapping Zack Snyder’s name in front of Justice League caused some fans to hail it as the greatest cinematic achievement of all time months before they even saw the film, lol.

 

[Comicbookguy339]

The marketing budget was apparently 100M so 285M altogether. This movie will maybe make around 150-200M worldwide with 50% going to the studio meaning that WB loses between 185 and 210M with this film.

 

[kguillou]

Welp, there goes that franchise. Hey, at least we have this movie guys and Gunn gave us a GOOD Suicide Squad movie to go out on. (granted, I do genuinely enjoy the 2016 one )

 

[Dr.]

The marketing budget was apparently 100M so 285M altogether. This movie will maybe make around 150-200M worldwide with 50% going to the studio meaning that WB loses between 185 and 210M with this film.

Well, whatever HBO Max paid (for the rights) gets added to the plus column.

 

[DlAMONDZ]

Welp, there goes that franchise. Hey, at least we have this movie guys and Gunn gave us a GOOD Suicide Squad movie to go out on. (granted, I do genuinely enjoy the 2016 one )

The franchise can still live on streaming

It's deader than dead theatrically though. Same goes for Harley. Whatever juice WB thinks she has, she clearly doesn't

 

[BaelaTargaryen]

‘Suicide Squad’ HBO Max Viewership Down From ‘Mortal Kombat’, Samba TV Says – Deadline

Third-party streaming analytics company Samba TV has weighed in on the weekend viewership of Warner Bros’ The Suicide Squad on HBO Max, saying that 2.8 million U.S. households tuned in over the film’s Friday-Sunday frame.

That number among movies on HBO Max marks the highest weekend ever for a DC property, well ahead of Justice League: The Snyder Cut (1.8M households over four days) and the Christmas weekend of Wonder Woman 1984 (2.2M). But it’s not the highest the streaming service has seen for a day-and-date theatrical movie as monitored by Samba; that crown still belongs to the R-rated New Line title Mortal Kombat, which drew 3.8M U.S. households. Suicide Squad‘s HBO Max weekend views in Samba TV homes are 26% behind that figure.

On the upside for The Suicide Squad over the weekend on HBO Max, Saturday posted the largest number of total Samba HH viewers (first-time or repeat) with 1.2M U.S. households watching the title that day for at least five minutes. Friday had the largest number of first-time viewers with 949,000watching for the first time that day.

Suicide Squad‘s audience skewed slightly female (+2%), younger (44 years old and younger), and toward households with Black (+20%) and Hispanic (+18%) viewers. Of the top 25 largest markets, Sacramento, CA over-indexed the most (25%), followed by Phoenix (19%) and Philadelphia (13%).

 

[kguillou]

The franchise can still live on streaming

It's deader than dead theatrically though. Same goes for Harley. Whatever juice WB thinks she has, she clearly doesn't

Its sad because this couldve been a HUGE franchise for them. Theres so much you can do with Suicide Squad. And a big part of it is on Ayer for tainting the brand in the first place. Back in 2016 people were HUNGRY for this franchise, and they blew it. Gunn came in too late unfortunately.

 

[MaceB]

If we don't know what the viewership is on HBO Max, then we really don't know how successful it is or isn't, IMO.

I think this shows that audiences are not willing to go back to theaters. Frankly... they may never be willing to come back in the same numbers. For me, 2020 changed me - I loved the theater, but...frankly... I think it's outdated. Why would I want to go out, book a ticket, buy expensive food, and be surrounded by people for 2 hours? I've crossed over. Streaming is the future. It's a far superior viewing experience.

The question, for me, is how well are the streaming numbers... and the new HBO Max subscribers, in combination with box office. I'm afraid that WB and Disney will look at the recent situation, and see it as a sign that streaming kills box office, and therefor should be resisted. I hope that they're not seeing it that way, but instead seeing this as a confirmation that the audiences are moving towards streaming and away from theaters.

 

[P Supreme]

Its crazy to me tbis got less viewers than MK while I agree that IP is a gold mine WB has no clue what to do with
Tbis movie was 100x better than that cole young movie

 

[MurkeNyou]

Anyone talking about "box office" for any recent movie, while we have a raging pandemic STILL ongoing, is smoking some harsh reefer.

Word of mouth and people still being theater hesitant, leads to HBO tracking demographics.

 

[P Supreme]

Anyone talking about "box office" for any recent movie, while we have a raging pandemic STILL ongoing, is smoking some harsh reefer.

Word of mouth and people still being theater hesitant, leads to HBO tracking demographics.

very harsh coughing up storm harsh lol

 

[kguillou]

I dont know, look, I loved the movie like a lot of you but looking at the movie objectively, I’m not sure this would’ve performed too much better pre-covid. I think this movie is essentially the Scott Pilgrim of the 2020’s. A crazy, comic booky movie that is just too comic booky and niche for general audiences:

 

[Deck Rickard]

Yeah, that very well could be it. Also, looking at it objectively, Gunn might have been wiser to include a couple more team members who had actual superpowers. The core team had only King Shark and Polka-Dot Man, and in the case of the latter, it wasn’t clear that he had powers in the marketing. Because most of the members of both the A and B teams are people with fairly rudimentary weapons who are good at hitting targets. There’s nothing wrong with that but given how fantastical powers are a mainstay in superhero movies these days, it might have been better to include a few more characters with abilities that would make a casual fan say, “Whoa! That looks awesome. I need to see that!”

 

[Ultra Nolanite]

Shame, I hope this doesn't put the final nail in the coffin for more Suicide Squad movies. On the one hand the idea of crooks having to do missions for the US government for less jail time sells itself. On the other hand any Suicide Squad film would only benefit from being part of a cinematic universe where they're introduced as villains.

They wouldn't even need to be the main villain in that movie. You could have an opening sequence like in the Bond movies where the hero first deals with the ending of some other mission, puts away the bad guy (which is sent to Belle Reve) after which the movie can be about whatever.

Just an idea. I'm just surprised because the idea of Suicide Squad sounds almost foolproof to me and should be able to get a huge casual fanbase. It also doesn't need an R-rating.

 

[kguillou]

Gunn needed a few more main character draws to bring people in. I GET what he was doing. He intentionally used D-listers so that they were expendable and no one would care but this needed some more star power.

 

[Moncton]

What is sad is that this shows just how weak the DC brand is, in fact, for most of the general audience it's not even a brand.

 

[Predator jp]

i'm sure we are gonna get another SS movie.

 

[Holy Slapper]

Well, whatever HBO Max paid (for the rights) gets added to the plus column.

HBO (and Max) is WB owned...

 

[Dr.]

HBO (and Max) is WB owned...

Yes; ultimately it’s all Warner Media. But for accounting purposes, the sub-divisions would be treated as separate. After all, WB (movie division) financed The Suicide Squad. So HBO Max can’t just claim ownership and reap the revenues. Some “fair market value” would have to be paid by one division to the other.

 

[SomeOldGuy]

WB isn’t releasing daily numbers but Mendelson had this through Tuesday yesterday:

With around $2.8 million on Tuesday (+8% from Monday), Warner Bros.’ The Suicide Squad has earned around $31.64 million in five days of release.

From: Why ‘Jungle Cruise’ Is More Problematic Than ‘Suicide Squad 2’

 

[Micromind]

Jungle Cruise had bigger budget ($200 mil.) compared to The Suicide Squad ($185 mil.)

 

[Jordanstine]

BO forecasts are predicting about $9.1m weekend from TSS.

 

[InCali]

Jungle Cruise had bigger budget ($200 mil.) compared to The Suicide Squad ($185 mil.)

It also seems to be doing better at the box office. What's the deal with TSS's daily box office numbers? I don't see anything on Box Office Mojo or anywhere else after the weekend.

 

[SomeOldGuy]

 

[SomeOldGuy]

It also seems to be doing better at the box office. What's the deal with TSS's daily box office numbers? I don't see anything on Box Office Mojo or anywhere else after the weekend.

WB hasn’t been giving daily numbers for any of its movies.