I've been reading through this thread and am blown away at how negative everyone has been toward this movie. The movie has been in theaters for only ten days and has already grossed nearly $700,000,000. Sure, it may not be the juggernaut that some people expected, but it's performing wonderfully. As for whether or not WB has already or will earn a profit from this movie considering that it cost $250,000,000 to produce and $150,000,000 to advertise, I'm assuming that they've nearly broken even at this point, because studios get a little more than 50% of the revenue for a movie in its first few weeks based on my research; so, WB probably has received a return of ~$370,000,000. So, apart from another $30,000,000 or so, they're close to making a profit. If anyone believes that WB was banking on the film to make $1 billion in order to make a profit, then they're either naive or ignorant; such a huge company such as WB has top-level financial analysts who would prevent WB from taking such a risk.
I predict that the film will crawl its way to $900,000,000 or more and will be a slight dissapointment but will still turn a profit.
who are they trying to kid us or themselves, I wonder whose head is going to roll for this. There is no way they can't say this is performing below what they expected, I was dubious about Snyder after MOS but even I thought this would easily lock a billion and more.
