Okay, have to throw in my two cents here, I've gone to dozens of stores where I find wonder woman merchandise. A target they had notebooks, folders, and other stuff like that. I came back the next week and they were all gone. They also sell tons of shirts and wonder woman clothes. And just this past week, I was at work looking at a coke bottle when I saw dc comics on the back, I turned it over and there's a small picture of wonder woman, they were selling coke with a WW picture. I can take a pic tomorrow if you don't believe me. At the movies they were also selling wonder woman, batman and superman cups. They sell wonder woman products ALL the time maybe not action figures but def merchandise. And that's without movies and video games. Everyone knows who she is and most people like her, again, WITHOUT movies and such. She was the first female superhero after all and one of the first superheroes period. Also, her costume sells like pancakes on Halloween. With a movie, her merchandise would sell even more.