Apocalypse was hampered by studio demands to get the film out on its announced date. Had Singer and Kinberg been given another year, they probably could've put out a much better film.
Here's what we know:
* Singer pitched the film as a disaster film that explored mutant origins.
* The disaster part of the film isn't evident and mutant origins aren't explored at all.
* In the original Days of Future Past post-credits scene, Apocalypse took over Magneto's body to be his new vessel (like he tried to do to Stryfe).
* Singer and Kinberg axed the original post-credits scene after they realized it was moronic.
* Singer and Kinberg decided early on that the original cast wouldn't feature in any capacity because of difficulty coordinating production on Days of Future Past.
* The movie has a much smaller budget than Days of Future Past.
* Bryan Singer got the original X-Force cancelled for X-Men Apocalypse.
* Days of Future Past had an incredible marketing campaign, Apocalypse had a completely nonexistent campaign outside of a few things here-n-there.
* The film was originally written by Dougherty, Harris and Kinberg.
* Only Kinberg is credited as screenwriter.
* The original screenplay started with a giant battle on the Nile, the film also originally featured Ship/Graymalkin/Prof.
* The original screenplay explored the Beast-Mystique relationship more in depth.
* Singer had been off set at times for Apocalypse.
* Kinberg ghost-directed a bunch of scenes in Apocalypse.
* Kinberg rewrote the screenplay into the filming of the movie.
* There's like an hour's worth of deleted scenes.
I have to give Kinberg credit, with all of that he somehow came through as a producer and not only got the film done, but under budget enough for it to make its money back by 2.5x even if it did bad domestic. I also have to give him credit, he once again showed me why he's a bad screenwriter. We don't know which scenes he ghost directed, we don't even know if those scenes made it into the film.
I do agree with you, though. Singer was the director, making the movie was definitely has job. If he couldn't make it on time, he shouldn't have made it. Maybe he thought he owed LSD or something.
-Apocalypse's production shoot was nearly the same exact length of time as Days of Future Past. They both started shooting in the same month and ended principle photography in the same month. The release dates are nearly the exact same day and month. They didn't rush it anymore than the previous film. Yet even the visual effects of Days of Future Past seem superior.
-Pitching a film doesn't mean the final version will be exactly as pitched. The purpose of a pitch is the hope of attracting development finance to fund a project. Changes will naturally occur. There's disaster in the film, it's simply not well directed. Mutant origins are hinted at, Singer ultimately chose not to focus on it.
-Shooting is based on availability. If they couldn't get any of the original cast together for longer periods of time, then that's simply the reality of the situation.
-Marketing campaigns are generally organized by the studio.
-screenwriting credits are established by Writers Guild of America and complicated, particularly credits in sequels and adaptations. Screen credits are used to determine possible future residuals (royalties). These movies likely involve arbitration because of the number of writers. Something like Dark Phoenix wouldn't since Kinberg is the only writer which is shown as "written by" who create the story and script format. Arbiters determining the percentages of credit is not done by counting lines or even the number of pages to which a writer has contributed. This information is not made public as part of the arbitration process. A 'story by' credit contributes enough to the finished product that the guild gives them a story by credit. It doesn't reveal what percentage each person contributes. 'Screenplay by' credit is the person who physically writes the script "ready to shoot" format (text version of the movie) to include all the many contributions, revisions, or rewrites from others that go into it. A writer of a story doesn't generally concern themselves with 'screenplay rules' for a standard structure. A screenplay takes a written story and translate it into a specific type of storytelling in a particular required format. Those are the differences when you see "Screenplay by" or "Story by". Screenplay simply means "blueprint" or writing in a very specific medium and format. The story is thought up and created before a screenplay document is created.
-rewrites are normally expected on all movies. All films go through several drafts. Part of Kinberg's job as scriptwriter IS to do rewrites. Every scriptwriter does this or they are fired and replaced by another writer to the studio's satisfaction. Those rewrites often include notes and revisions from executives, producers, and directors.
-Many movies have hours worth of delete scenes.
-I don't take claims of ghost directing seriously. There are other unit directors on set and Kinberg already had the job of producing the movie to focus on. Otherwise Singer would generally be replaced with another director by the studio.
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