BvS Batman V Superman Box Office Prediction - - - - - - - Part 16

[wobbly]

I have not seen anyone calling BvS a bomb. A disappointment or a dud, sure, but a bomb? nah.

The obvious reason it is being seen as a disappointment is the profit won't be anything like what WB would have wanted, or probably expected given the colossal hype for the film and the time and money invested in it. The critical mauling and huge drops show this was a 'one & done' for many, and that aint good.

As far as money goes you need to look at ROI. 10% is considered the bare minimum acceptable return. That's not desirable btw as they can make that in far less time & effort by investing in blue chip stocks/ high interest accounts, but it is at least a profit when the beans are all counted.

Of greater concern for WB is where the extended DCU stands moving forward from this disappointment and the audience response to to it. JL1 has the same director, so it's gonna be hard to hype up that film as much as BvS next time around. Can WB be confident they will get a huge opening weekend next time to spare their blushes?

I've used this analogy before, but BvS did set the bridge on fire for audiences, now WB need Suicide Squad to put it out, and Wonder Woman to repair it.

Having someone keeping a close eye on Snyder with JL1 would be in order too I would think.

 

[Erzengel]

Oops
'Batman v. Superman' Fallout: Warner Bros. Shakes Up Executive Roles

http://www.hollywoodreporter.com/heat-vision/batman-v-superman-fallout-warner-895174

Warners has said the film will be profitable but it was hardly the home run the studio had wanted.

...

 

[GreenKToo]

WB moving folks around was more than enough said.
You don't move squat around if you were happy with what you just made.

 

[samsnee]

Pretty obvious WB execs just don't get the themes and complexity of Bvs.

 

[Flint Marko]

Pretty obvious WB execs just don't get the themes and complexity of Bvs.

/thread

 

[All-Father]

pretty obvious wb execs just don't get the themes and complexity of bvs.

lol!!

 

[Leenie]

I'm not calling BvS a straight-up bomb ... However, it is a failure if put into perspective. This movie should have locked $1B considering the amount of money spent on it, and considering the subject matter of the movie (there was legit hype surrounding the movie, as proven by the opening weekend numbers). And I think it's pretty safe to say that if the movie had been better, then that $1B worldwide would have easily happened.

So, while not a bomb, this movie is far from a victory for WB.

 

[writer0327]

It's not a bomb, any movie that makes money can't be a bomb. However $1B was (or should have been) the absolute floor for this film and the ceiling... much much better than $870M. Expectations were high for the box office, regardless of critical reaction. I never get tired of saying this, but the Transformers series is composed of absolute dreck films for most of us, however they make a ton of cash. BvS should have done much better. Severe disconnect going on at the WB.

 

[Mandon Knight]

Pretty obvious WB execs just don't get the themes and complexity of Bvs.

Company execs rarely do....

 

[kedrell]

It's making like $50k a day now($65k yesterday as it had the Tuesday bump). Films at that point in this genre make between $2m- $4m for the rest of it's run. So $330m should still be in the cards but $332m is a long shot.

 

[Kanon]

It's making like $50k a day now($65k yesterday as it had the Tuesday bump). Films at that point in this genre make between $2m- $4m for the rest of it's run. Som $330m should still be in the cards but $332m is a long shot.

I think it will be lucky if it hits 330. It has to earn almost 2M, and it's making less than 250k a week now. In 2 weeks it will be making 1/2 of that (with luck), losing screens to Angry Birds, X-Men, Alice.

 

[kedrell]

Yes, the odds of it ever getting to a 2.0X multiplier die a little more every day.

 

[Light]

This movie is an abysmal failure how some of you guys are sugar coating this is unbelievable. It's a failure through and through, this is the trinity on screen and it just edges of Deadpool who is an unknown to the masses and didn't get an opening in China and lord knows where else. Was the interest there for this movie? Yes without a doubt, a fact clearly highlighted by the opening numbers. After that this falls apart and can't even get to a billion which is reflective of the films quality and its ability to appeal to a mass audience. Look at Iron Man 3 which is not a good Iron man movie or comic accurate but at least it's entertaining to a degree, this movie however is dreary, boring, saturated, and doesn't create a longing for more. I will salute WB if JL is a hit after the **** smear called BVS that Snyder presented to people.

 

[GreenKToo]

I wouldn't be a bit surprised if WB puts the UC in theaters to try and grab a little more $$$.
Not likely to happen, but it is WB.

 

[InCali]

I wouldn't be a bit surprised if WB puts the UC in theaters to try and grab a little more $$$.
Not likely to happen, but it is WB.

I wonder what the cost of doing something like that would be.....

I personally don't think that would generate much revenue. It might help it beat our GotG in DOM $$$, but I wonder if WB would just end up losing money on the deal.

 

[GreenKToo]

I wonder what the cost of doing something like that would be.....

I personally don't think that would generate much revenue. It might help it beat our GotG in DOM $$$, but I wonder if WB would just end up losing money on the deal.

I don't think it would either, but WB might. Has it ever been done?
I know films have been re-released years later, but months later?

 

[wobbly]

I don't think it would either, but WB might. Has it ever been done?
I know films have been re-released years later, but months later?

To the best of my knowledge only the really successful films have had a re-release in theatres, be it for demand, a new cut or otherwise (Star Wars, Titanic, Avatar etc).

BvS for sure isn't one of those. I'd expect WB will go for the double dip with the home release though: Theatrical cut first, then the 'UC' a bit later. Fools & their money etc.

 

[InCali]

To the best of my knowledge only the really successful films have had a re-release in theatres, be it for demand, a new cut or otherwise (Star Wars, Titanic, Avatar etc).

BvS for sure isn't one of those. I'd expect WB will go for the double dip with the home release though: Theatrical cut first, then the 'UC' a bit later. Fools & their money etc.

An extended cut of Avatar was released about 8 months after the original release and I think it only generated about 10M DOM. The big winner was Titanic, but it was released many years later and in 3D. Both of the above were, to put it mildly, well received. A re-release of BvS, which frankly, wasn't (well received), probably wouldn't do much at the BO; especially soon after the initial release. I personally think WB would be crazy to do something like that. I'd want to lay low and hope SS and WW do well.

 

[GreenKToo]

To the best of my knowledge only the really successful films have had a re-release in theatres, be it for demand, a new cut or otherwise (Star Wars, Titanic, Avatar etc).

BvS for sure isn't one of those. I'd expect WB will go for the double dip with the home release though: Theatrical cut first, then the 'UC' a bit later. Fools & their money etc.

lol yup. I can honestly see some fast talking dude trying to convince the suits at WB how a re-release could generate X amount of money and only cost them a fraction of the profits.

 

[Stark Bauer]

I think it will be lucky if it hits 330. It has to earn almost 2M, and it's making less than 250k a week now. In 2 weeks it will be making 1/2 of that (with luck), losing screens to Angry Birds, X-Men, Alice.

Agreed.

My bet is it finishes with $329M domestically

$329M is the ceiling. Once it hits that, there is no point to track the BO for BvS anymore besides home video sales

 

[X Knight]

I wouldn't be a bit surprised if WB puts the UC in theaters to try and grab a little more $$$.
Not likely to happen, but it is WB.

if they do that and the UC generates positive buzz and makes some money, then that will give them the wrong idea that R rated grim dark is better than just plain grim dark, so then they'll make all future DC films even grimmer darker.

so......best not to give them any ideas.

 

[GreenKToo]

if they do that and the UC generates positive buzz and makes some money, then that will give them the wrong idea that R rated grim dark is better than just plain grim dark, so then they'll make all future DC films even grimmer darker.

so......best not to give them any ideas.

 

[Angryfantasyfan]

How much do you think it will make when it hits the discount theaters?

 

[samsnee]

How much do you think it will make when it hits the discount theaters?

More than it deserves, less than it needs

 

[Xrated48]

I'm surprised even though it was a bad film I thought it would still easily make over a billion just not as much as if It were a good movie.