Hey I just want to chime in that Chinese are sexist as hell, they probably convince themselves that they go to see WW because Gal is hot etc not because it's a superhero movie (for super hero fans) or a good movie. When a female led movie has the protagonist in her proper carer/ nurturer/ lover role then it's fine, but if she's in a warrior role then it's considered unnatural. Of course there're other reasons as well but the audience's sexism plays a big role. The 2 SW movies can also make more in China if they just change the gender of their leads.
Disclaimer I'm not Chinese but I grew up in Asia and my country is probably the same in the sexist competition.
Disclaimer I'm not Chinese but I grew up in Asia and my country is probably the same in the sexist competition.