Naji Assan
Civilian
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- Nov 14, 2013
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So are you saying if X3 turned out great, this series wouldn't decline in the U.S. with Origins, First Class and The Wolverine being released? If First Class brought new life to a declining franchise, then why The Wolverine still earned less than FC in the U.S.? Okay we know the answer, it didn't feature the almighty FC cast. Geez. The thing about spin-offs is they aren't expanding the appeal to the franchise to mainstream viewers, it mostly caters to the fans. And there's few spin-off films that managed to outgross the original series. Do you even see how different the hype for the X-Men spin-offs compare to X3/DOFP?
I think you might be looking at it the wrong way. The Marvel/Disney format seems to be what the people at Fox are starting to adopt. Spin-offs are no longer spin-offs but rather lead-ins to something bigger:
Iron Man, The Incredible Hulk, Iron Man 2, Thor and Captain America: The First Avenger were lead-ins to The Avengers or "Phase I"
X-Men, X2: X-Men United, X-Men: The Last Stand, X-Men Origins: Wolverine, X-Men: First Class and The Wolverine lead up to Days of Future Past or "Fox's Phase I"
The Fantastic Four, X-Force and Wolverine III will lead up to the next X-Men movie in 2017 (Fox Phase II)
The format basically uses hundred million dollar movies to set up two hundred million dollar movies with the potential to make a billion. It turns X-Men movies into Avengers movies. When you see the X-Men together its a big deal now. Whereas before one X-Men movie was just expected to break even, now with all the build up the studio will want Avengers numbers from them.