People keep using this antiquadated idea of the "geeks" and "nerd" not influincing the public but that's just flat out wrong. Those geeks and nerds are some of the biggest faciliators and fire spreaders of modern social media (Twitter, blogs, entertainment sites, Facebook, tumblr,) that directly affects "old" school media like late night talk shows, mainstream news outlets and so forth who's target audience is the so called "GA".
This isn't 1995.
That's not me trying to say that trunks don't work personally, as I think it can work but that's neither here or there. My point is that the fanatical are called fans for a reason and with the tools of this age they can perpetuate and influence minor to major elements of any given film that is fueled largely by a "fanbase" by riling others towards their goal.