Zarex
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Such a deal would go against what we heard. Apple wants no sex, alcohol, smoke, violence on their service. They want a family oriented streaming solution like DisneyPlay. There's no benefit from either Disney or Apple on this deal.
Apple doesn't want any of that on an Apple branded service. But Mr. Cook may be more flexible if they were partnering with a long time ally on an established service. And what are the changes of "Expensive NBC", as it is called in the article, actually taking off? Disney has the advantage of having a treasure trove of family entertainment, established all-ages franchises and an enormous following. Folks love Apple products, but are they are going to subscribe to apple programming on name alone? Doubtful. Unless this is a freebie like Amazon Prime Video, the outlook is grim.
The benefits for Disney is that a deal allows the Mouse to focus its efforts on Disney Play, which unlike Hulu has the Glengarry Leads. They get cash to pay down debt service, reduce their exposure to continuing Hulu losses, and add a deep pocketed partner in Apple that will have an easier time cutting deals with other studios. Apple removes the risk of adding another streaming option in a sea of streaming options while adding a content rich partner in the Mouse.
I wouldn't be surprised is Disney does SOMETHING with Hulu. Buying out the Comcast and AT&T ownership stakes and trying to make a go of it alone without their product seems like a bad choice, especially since almost all the "must watch" stuff is going on the Disney branded service. I wouldn't be surprised if Iger does something unexpected with the service after the deal closes.