Maybe somebody already brought this up, but I think it's pretty telling that Sony is leading off their universe with Venom, a character that has a good amount of popularity with general audiences and also previous exposure on the big screen, rather than actually taking a risk with someone like Kraven or even Jackpot. Compare them to Marvel Studios (something that some are sure to take umbrage with), who took an enormous gamble by spearheading their universe with a completely untested character (as opposed to Cap, who was already seen on film, even if it wasn't a good adaptation), and the difference in mindsets become immediately apparent.