The Dark Knight Rises The TDKR Box Office Thread II

[Dragon_316ca]

http://www.variety.com/article/VR1118056277

Of the dozen movies that have cracked the billion-dollar barrier worldwide, only one -- 2008's Batman sequel "The Dark Knight" -- has done so by earning more Stateside than overseas.

Intense interest at home, or indifference abroad? The question is a crucial one as Warner Bros. preps for a massive international rollout of "The Dark Knight Rises" on 15,000 screens starting July 20.

Securing a strong Batpic bow in the likes of Barcelona, Brussels and Bangkok is a key challenge for the studio with this final installment in Christopher Nolan's hero trilogy. For a sense of scale, the new pic's global screen count is nearly 4,000 more than that of "The Dark Knight" -- which grossed $1 billion worldwide four years ago on the back of a $531 million domestic and $469 million foreign cume.

The 15,000 screens for "Dark Knight Rises" is not the widest international rollout ever -- Par's "Transformers: Dark of the Moon" and Disney's "Pirates of the Caribbean: On Stranger Tides" each hit around 20,000 venues -- but racheting up the number of locations by more than a third underscores Warner's confidence in its efforts on behalf of the latest Batman pic.

"Dark Knight Rises" will be rolling out in 17 markets day and date with the U.S., including the U.K. and Australia, and another 38 markets the following weekend. The last major market to open will be Italy, on Aug. 29. That's a pattern similar to that for "The Dark Knight," which launched in 21 markets day and date, followed by 31 more the second weekend. China, which declined to allow "The Dark Knight," is expected to accept Nolan's latest.

In the billion-dollar club, "Star Wars: Episode I -- The Phantom Menace" took in 54% of its total gross internationally, and "The Avengers" has taken in 58% internationally to date, while the other nine films all grossed at least 60% of their total outside the U.S.

"The Dark Knight" carries another odd distinction: It's fourth on the domestic list of top-grossing films and 35th on the international list -- probably the widest disparity among franchise titles. There are a number of reasons why, but fundamentally the Batman character and iconography aren't anywhere near as resonant overseas as they are in the U.S.; for that reason, it's unlikely the latest film will come anywhere near the $840 million that Marvel's "The Avengers" has taken outside the U.S.

"It really is going to be a dominant film internationally, but I don't know that it will have quite the same appeal as 'The Avengers' for everyone from 8 to 80," one exec at a rival studio said.

Foreign business for "The Dark Knight Rises" is expected to make major gains vs. the previous installment.

......

"Dark Knight Rises" also has a relatively lengthy running time of about 2 hours, 45 minutes, which limits the number of screenings possible per day. And exchange rates -- which benefit U.S. studios when the dollar is weaker vs. foreign currency -- have risen 14% since "The Dark Knight" came out

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Read full article at the link.

 

[Art Damage]

Hrmm. Not sure what to make of this, I've been very invested in how it does for a domestic run but certainly I hope it does just as well overseas..

 

[ALP]

Batman always does good but not great numbers internationally. But in America, TDKR is going to break most records. It won't do better than Cameron's billion dollar monstrosities but it should easily outdo the $500M domestic that TDK did.

 

[Baneis8feettall]

Today i saw ads that TDKR will be 3D in theaters in my country. What's that suppose to mean? Should i report that to Nolan?

 

[I Am The Knight]

I saw an ad that said the movie will be released in real-o-vision in select theaters.

 

[db85usa]

This is a summer blockbuster and there is no school and THE most anticipated film of the year. The final movie of a trilogy as history shows is somewhat financially good. I wouldn't be surprised if 'Rises' has a $50 million midnight tally and a $100+ million single day record and if it does and it has great reviews/WOM it might just break the OW record.

 

[regwec]

I think this could easily make up to $30m.

 

[hatebox]

I think this could easily make up to $30m.

That's optimistic. The weak dollar will kill its prospects in the US.

 

[Superhero 101]

This is a summer blockbuster and there is no school and THE most anticipated film of the year. The final movie of a trilogy as history shows is somewhat financially good. I wouldn't be surprised if 'Rises' has a $50 million midnight tally and a $100+ million single day record and if it does and it has great reviews/WOM it might just break the OW record.

I am confident it will make 100 million on its first day

 

[Tony Stark]

I think it will beat the single day record, but not the weekend. It's going to have huge midnights, and that probably means it will track closer to what Potter did, plus it's not going to have 3D boost. I'm guessing 180-190 opening which is huge.

 

[redhawk23]

Yeah its not as if not cracking 200 for the weekend would be a sign of some kind of failure. Avengers was seriously unprecedented.

 

[DoomsdayApex]

Yeah its not as if not cracking 200 for the weekend would be a sign of some kind of failure. Avengers was seriously unprecedented.

For a non-3D film, TDKR is going to send a strong message. 180-190m on OW would be monumental.

 

[Weadazoid]

Well it does have the benefit of people coming out in drones and paying more for the Imax experience... which last time I checked is more then 3D alone



just saying

 

[Iceman]

Well it does have the benefit of people coming out in drones and paying more for the Imax experience... which last time I checked is more then 3D alone



just saying

It would be a huge advantage if there were more IMAX screens. Unfortunately too few relative to non IMAX to have enough of an impact.

 

[DoomsdayApex]

Well it does have the benefit of people coming out in drones and paying more for the Imax experience... which last time I checked is more then 3D alone



just saying

Iceman beat me to it, but yes, while IMAX tickets are expensive, there aren't enough theaters in the world to make a difference. It's why TDKR won't have a chance to take the opening weekend record for the fifth time, and it's why 180-190m would be a colossal accomplishment.

 

[db85usa]

I disagree. IF Rises grosses $100+ million and breaks the single day record and has excellent reviews/WOM and it being the summer blockbuster of 2012, and IF it has daily drops like TDK, it will pass the OW record en route to a $220-$230 million opening.

Or it can suffer a huge drop on Saturday like HP DH 2 it grossed $91 million on opening day with a 53.4% drop. Even if Rises drops like that after a massive single day, it STILL ends up very close to TA OW record. Either way, it really boils down to the opening day.

 

[redhawk23]

Has there been any word on the midnight sales?

 

[DoomsdayApex]

Has there been any word on the midnight sales?

Don't quote me on this but there was an article posted on here indicating that TDKR had already accumulated 12-13 million in the midnight presale department.

 

[Avengers-Report]

Wasn't there an article that said TDKR has already done $150 in presales?

 

[The Caped Knight]

I can't wait to sit back and watch as TDKR breaks B.O. records in seconds after it's release.

 

[Travesty]

It would be a huge advantage if there were more IMAX screens. Unfortunately too few relative to non IMAX to have enough of an impact.

But it'll have a 2 month IMAX exclusive, unlike what The Avengers had for both IMAX and 3D, which most of those formats were already dropping it at about 2 weeks into its cycle. TDKR wont have to worry about that for 2 whole months.

 

[Iceman]

But it'll have a 2 month IMAX exclusive, unlike what The Avengers had for both IMAX and 3D, which most of those formats were already dropping it at about 2 weeks into its cycle. TDKR wont have to worry about that for 2 whole months.

It'll have a much bigger advantage at IMAX than most other films like Avengers for sure. I'm just commenting that the number of IMAX screens altogether in existence is too low compared to normal screens or 3D screens. Total IMAX revenue is not going to be huge compared to the film's total gross because there is just not enough supply to meet a demand that could well be there otherwise (it's a horrendous trek for me to get to my nearest one). 3D on the other hand is widespread enough to have a huge impact.

 

[Travesty]

It'll have a much bigger advantage at IMAX than most other films like Avengers for sure. I'm just commenting that the number of IMAX screens altogether in existence is too low compared to normal screens or 3D screens. Total IMAX revenue is not going to be huge compared to the film's total gross because there is just not enough supply to meet a demand that could well be there otherwise (it's a horrendous trek for me to get to my nearest one). 3D on the other hand is widespread enough to have a huge impact.

Yes, but again, TA was dropped from 3D pretty early on, as well. I don't think there has been any movie to have exclusive 3D screens like Avatar did.

 

[batbax]

edit wrong thread

 

[Kane52630]

Annoyance...rising.